Organizations floor it on digital transformation
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Our recent survey of 500 C-suite executives provides insight into their digital transformation plans, maturity, threats and opportunities. Here’s what we found:
2021 Middle Market Digital Transformation Survey
Digital Accelerated: Innovating Now for What’s Next
WANT MORE THAN JUST THE KEY TAKEAWAYS?
Adding new digital projects
BDO'S TAKE
Middle market organizations are making these changes as a result of the events of 2020…
Organizations Floor It on Digital Transformation
51%
BDO'S TAKE
Driving operational efficiencies
Top Digital Priorities FOR
Why the emphasis on CX? COVID-19 precipitated changes in customer behaviors, consumption habits and expectations that are here to stay.
BDO'S TAKE
Methodology
BDO’s 2021 Middle Market Digital Transformation Survey included 500 U.S. middle market C-level executives. The survey was conducted by Rabin Research Company, an independent marketing research firm, in January 2021.
Methodology
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Automation is redefining jobs, not killing them
CX jumps to digital priority #1
Data analytics capabilities lag in maturity
Digital outperformers are focused on flexibility
Revising long-term digital vision
49%
Accelerating some or all existing digital transformation plans
43%
We needed a system that could take us into the future.
MIKE GRACE / President, Belt Railway
CX Jumps to Digital Priority #1
2020
2021
1
2
3
4
5
Improving customer experience
Implementing change management
Consolidating or upgrading legacy IT
Adopting a new business or revenue model
Automation will augment the workforce—not eliminate it—either by increasing the speed and quality of work or freeing up employee time to focus on more strategic priorities.
Automation Is Redefining Jobs, Not Killing Them
Workforce reorientation toward strategic initiatives
54%
Developing an AI-enabled workforce strategy
46%
Decreasing headcount
43%
Comprehensively re-imagining roles
42%
Increasing headcount
34%
BDO'S TAKE
Organizations now realize that access to data-driven insights enables faster pivots. Still, most are in the early stages of data analytics maturity.
Data Analytics Maturity Lags
Use analytics on an ad hoc basis for specific needs
12%
Primarily use analytics for real-time reporting
36%
Say insights from data exist in dashboards that few can access
20%
Use advanced analytics, including forecasting and predictive models
28%
Adopted machine learning and deep learning algorithms
4%
Changes to workforce strategy in response to automation
More than 1 in 5 survey respondents said the ROI of their digital
transformation initiatives have exceeded expectations.
Take a look at the 5 things these digital outperformers are doing differently:
Digital Transformation Success Secrets
Survey respondents
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Maturity Assessment
FINDINGS BY INDUSTRY
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Industries
Survey Respondents
Financial Services
Healthcare
Manufacturing
Retail
Technology
Financial Services
Healthcare
Manufacturing
Retail
Technology
Findings by Industry
Explore sector-specific survey findings by clicking on our industry reports below.
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Methodology
Survey Respondents
Survey Respondents
BDO’s Private Capital Pulse is a survey of 200 venture capital and private equity fund managers in the U.S. The survey was conducted by Rabin Research Company, an independent marketing research firm, in March 2021.
Methodology
Survey Respondents
Financial Services
Healthcare
Manufacturing
Retail
Technology
Survey Respondents
Take Our Digital Maturity Assessment