FAQ
What’s an IPS?
How do I prepare for my IPS?
What is the production process?
A dynamic scrolling or multi-page digital experience
Provides an effective and engaging platform to highlight your product, content, service or event
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Consider these questions before submitting your materials:
WHAT will the IPS promote?
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Allow 90 days for production through deployment
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Kickoff call to review materials and design strategy
Continual collaboration with our design professional
1-3 review calls to discuss design progress
through to completion
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Ex: a new-product launch
WHAT will be the main message and focus?
HOW do you want the viewer to engage and respond?
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Ex: benefits of the product’s new patented technology
WHAT do you want the audience to learn?
Ex: how that technology
will benefit their business
Ex: by clicking on ‘contact us’; watching our video; downloading a spec sheet
Specs
Required materials:
general content outline
title/tagline/imagery suggestions for opening
calls to action and links to direct traffic
company logo in .ai or .eps vector format
brand guidelines
company description in 50-75 words
Suggested art materials
you can include:
product descriptions, ads, brochures
hi-res images and photos
MP4 video files or links to videos
technical specs, case studies, testimonials
links to supporting literature for download
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Contact
Contact your sales rep for more information.
www.bnpENGAGE.com
www.BNPMediaAudiences.com
Melanie Kuchma
Publishing Manager
kuchmam@bnpmedia.com
The BNP Engage Team
Cindy Williams
Project Manager
williamsc@bnpmedia.com
Nathan Greenwood
Project Coordinator
greenwoodn@bnpmedia.com
Jenny Allen
Content Deployment Coordinator
allenj@bnpmedia.com
