Point Ruston
David Gunther Vice President
Kevin P. Hanchett Principal
Presented To:
Presented by:
Arvin Vander Veen Executive Vice President
Scott Blankenship Executive Managing Director
The Colliers Team
Market Intelligence
Valuation
Marketing
Dear Resource Transition Consultants team, We understand that you are in a unique situation where you must oversee the disposition of several real estate assets to ensure creditors are promptly repaid. You need access to a firm that can perform swiftly, thoughtfully, and aggressively to ensure these assets are liquidated and their maximum values are captured. With Colliers, you have that. In working with us, you gain access to: • A Team that is well-versed in a variety of asset types and has the experience to complete any transaction. • Market Intelligence and access to best-in-class tools to identify qualified buyers. • Valuation strategies that are well suited for the current market conditions. • Marketing abilities that are robust, data-driven, quick, and nimble. • Best-in-class transaction execution. This website will show that in working with us, you are working with the regional authorities in land and retail asset disposition, partnering with an organization that provides first-class services throughout the entire process, and ensuring all your needs are met. Please note that anytime you see a on any of the pages, it indicates that there is an interactive component. Just click on the to learn more about the topic. Lastly, we are excited at the prospect of working with you on the disposition of Point Ruston and appreciate the opportunity to highlight our abilities on the following pages. Thank you,
Arvin Vander Veen, SIOR
David Gunther
Scott Blankenship
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the Colliers Team
Section 1
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meet the colliers team
Arvin Vander Veen, David Gunther, and Scott Blankenship bring a wealth of expertise to commercial real estate with a combined 80 years of experience. Their dedication to clients, comprehensive services in asset dispositions and leasing, and deep financial insights into real estate transactions make them invaluable assets. Their individual and collective achievements significantly contribute to clients' success and the continued growth of Colliers International.
5.5+ Million
Square Feet Sold
1,800+
Total Transactions
$2+ Billion
Total Value of Transitions
80 Years
Combined Experience
Arvin Vander Veen
With 45 years as a commercial real estate broker, Arvin Vander Veen currently serves as an Executive Vice President at Colliers International, where his impressive four-decade tenure has consistently placed him as a top producer, averaging twenty-seven sales annually. His expertise as an SIOR for twenty-seven years further underscores his industry standing.
Executive Vice President
Arvin excels as a listing broker, specializing in representing sellers across various property types, earning him the industry moniker "the G.O.A.T (Greatest Of All Time)" Notably, his diverse portfolio includes multi-property sales, often dealing with unique assignments such as hospitals, nursing homes, Elks Clubs, and even contaminated properties. His versatility extends to working with court-appointed receivers, trustees in bankruptcy cases, and various lenders dealing with REO products, FDIC, and RTC. His unparalleled sales record encompasses transactions exceeding $1 billion. Particularly adept at land sales, Arvin's extensive industry affiliations and local market knowledge contribute to unmatched customer service. Leadership roles in organizations like the Commercial Brokers Association, coupled with membership in prestigious groups such as the Society of Industrial and Office Realtors (SIOR) and WSCAR, showcase his commitment to excellence in commercial real estate.
Vice President
David Gunther is a Vice President in Colliers International’s Seattle, WA office. Mr. Gunther specializes in asset dispositions for owners and has a long track record of leveraging work ethic, market knowledge, and communications skills to execute efficient, top-of-market transactions for his clients.
Scott Blankenship, serving as the Executive Managing Director and Market Leader for Puget Sound, brings over 30 years of commercial real estate industry experience. Prior to joining Colliers, he held notable positions at Kidder Mathews and CBRE, contributing to his involvement in over 600 transactions valued at more than $800 million.
Executive Managing Director
In his role, Blankenship oversees all brokerage operations, recruitment, and business development, driving growth in this dynamic market. His extensive background and deep industry knowledge position him as a valuable leader, allowing him to quickly adapt and pivot to achieve optimal results for clients and the Colliers team. Beyond transactional expertise, Scott has successfully recruited, trained, and mentored top brokerage talent across the region, further solidifying his instrumental role in the team's success.
8,000+
Acres Sold
Mr. Gunther thrives when taking on complex assignments that call for nuanced needs analyses to develop solutions that align with his client's operational and financial goals. Drawing from his prior career as a Wall Street analyst at Bloomberg and Moody's Investors Service, Mr. Gunther provides clients with accurate insights into the true financial cost and value of real estate transactions. David is an expert in utilizing cutting-edge technology to market properties, monitor and optimize marketing efforts, and identify and vet appropriate buyers.
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our world class support system
Diana Gray
Jacob Pavlik
Jessa Smith
Nora Gibson
Hanh Le
Research
Executive Leadership
Gil Borok
David Josker
Regional Leadership
Kristin Lewis
Karina Fuentes
Dedicated Support
Senior Client Services Coordinator
Project Coordinator
Research Manager
Graphic Design & Admin Assistant
Graphic Designer
Marketing Manager, PNW Region
Senior Director, Business Development & Marketing
Vice President, Marketing Operations & Strategy
President, West Region Brokerage
Vanessa Williams
President & CEO
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Notable Clients
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Notable land and retail sales
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Click to expand list
The Colliers Advantage
Colliers.com
Local Experts.
Global Scale.
Our personalized service is backed by the power of Colliers’ global platform. This means we can give you the same customized experience at any scale. We can help whether you need space down the street, in another state or another continent.
$4.5B
Annual Revenue
65
Countries
501
Offices Worldwide
21K
Professional
51K
Transactions
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MARKET INTELLIGENCE
Section 2
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Colliers capabilities
The knowledge of the team Our team brings unparalleled market knowledge and substantial previous successes in the area. Unparalleled access to data Colliers has a national and centralized Client Relationship Management (CRM+) database consisting of information on thousands of qualified buyers. Exceptional execution skills Our talented marketing, communications and design professionals build custom marketing campaigns from the ground up. Commitment to service excellence At Colliers, “service” is more than just a word. Colliers’ comprehensive client service program is designed to drive customer-focused service throughout our business.
As the Result, we are
#1
Top Brokers of Land Sales in the First Half of 2023*
*Green Street News
An extension of your team Our approach is collaborative, nimble and informed by accurate knowledge. By aligning with your core business needs, we develop and execute customized real estate solutions to support your growth strategy.
Results and process-driven From the first handshake to the last, we understand deal structure and manage the transaction process to minimize disruption, mitigate risk and mediate competing perspectives. You can count on us to stay in the deal, from conducting a great tour to delivering the signed agreement.
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Colliers Toolset
At Colliers, we specialize in harnessing cutting-edge technologies to craft value-enhancing strategies for our clients. We empower our property professionals with revolutionary business tools, ensuring they are well-equipped to navigate the industry landscape. Our responsive applications offer comprehensive property portfolio analyses, enabling you to effortlessly navigate through the information clutter. With daily data access, we provide you with the insights you need to stay ahead in the market.
Unlock opportunities with our real estate data toolset
We believe accessing real estate data should be simple. Our experts have evolved our innovative technology tools and analytics platform so that you gain the benefits quickly
TestFit’s real estate feasibility platform makes it easy to do site planning. Use your expertise to create the best optimized design with TestFit's real-time AI software
Get feasibility study done quickly with real-time financials, so you can evaluate your deals in hours, not weeks. No more missing out on land.
Solve Land Deals Fast
Maximize your site’s potential with our real-time AI. Adjust variables like height, road layout, parking types, unit mix and more to find the right deals.
Develop with Less Risk
Compare design schemes instantly with all the data you need. From efficiency ratio to yield on cost. Make the right decision with accurate data to validate your vision.
Make Informed Decisions
www.testfit.io
Back
www.lightboxre.com/product/landvision/
Research: property characteristics, including ownership portfolio, assessed value, and transaction history, as well as its surroundings — proximity to natural hazards, points of interest, school attendance zones, and more Analyze: search within multiple datasets simultaneously, including ours, yours, and a 3rd party, which enables you to conduct in-depth analysis and draw unique correlations Manage: send notifications to property owners using automatic mail merge functionality and manage multiple datasets in one platform Present: to clients or colleagues with five different types of aerial imagery, as well as through site profile reports that detail a property’s most relevant information Property: find off-market opportunities with this map-based real estate application Building/Land Development: locate development opportunities and conduct due diligence
LandVision is a mapping software solution that provides access to comprehensive property and geospatial data, powerful analysis and visualization technology, and collaboration features in an intuitive online tool.
www.reonomy.com
Backed by unmatched AI technology, Reonomy is where deals are discovered and decisions are made.
Elevate your insights and opportunities by unifying your knowledge with Reonomy. Augment your data with Reonomy or any other dataset. No longer limit yourself or your company to anecdotal records or company specific knowledge.
Build Your Source of Truth
With more data and intelligence than anywhere else, take your research & analysis to the next level. Within seconds, access unmatched data on any property, portfolio or owner to approach potential deals with intelligence.
Make Better Decisions
Reonomy's database contains everyone you’ll ever need to sell to. Source your perfect clients to accelerate your business growth.
Win More Business
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Section 3
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Property Valuation
Our team conducted an extensive tour of the properties, thoroughly reviewed the appraisals, and has compiled the following insights regarding the three land parcels:
We concur with the appraiser's assessment that the recent surge in interest rates over the past twelve months has adversely impacted the commercial real estate market. Specifically, land values in the northwest have seen a decline ranging from 25% to 50%, particularly in the industrial sector. However, the advantageous waterfront location and the surrounding amenities of your property are expected to mitigate this reduction. Our targeted buyers are anticipated to be prominent national apartment/condo developers possessing the financial strength to navigate these market challenges. They have the capability to not only acquire these parcels even in the current market conditions but also to strategically hold onto these prime locations for future development. Regarding building seven, the positive news is that the investment market remains vibrant, with a consistent influx of 1031 buyers actively seeking replacement properties. Given the property's age, strategic location, and 100% occupancy, we anticipate a reasonably swift sale. In the worst-case scenario, a marginal uptick in the capitalization rate may occur due to fluctuations in interest rates.
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Daily federal funds rate
Last Appraisal
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Go To Market Strategy
Pricing
Packaging
Land: unpriced Retail: Go to market at a 5.5% cap with the target being a 6% cap rate.
All land parcels will most likely sell together. The retail property will be marketed available separately there is likely to be little overlap between the land and building. Nonetheless, buyers will be encouraged to purchase all four parcels together.
Multichannel presence - (digital reach out, PR, print, phone). Target highest likelihood buyers through focused campaigns. If market shows high levels of interest, have a “Call for Offers” date.
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Brokerage Fee Structure
Pricing Strategy Negotiations Closing Ongoing transaction management
Fee Includes:
Go-to-market (GTM) Planning Market Intelligence Buyer Identification and Interviews Real-time Activity Reporting
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Website Creation (includes domain, graphic design phase, review, launch, and analytics) PR and Media Campaigns Professional Video and Photography (Drone and On-site) Targeted LinkedIn Advertising Direct Mail Campaigns Email Campaigns (mass and direct)
Brokerage
Advisory
1.5%
Section 4
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your in-house marketing agency
Property marketing has changed. At Colliers, we’re leading that change.
In today’s world, generic is not enough. Buyers have access to an unprecedented amount of information and options - most of which are available at the click of a button. That’s why we’re turning up the volume on our design and strategic marketing solutions to ensure your project stands apart from the competition. Our skilled professionals craft custom marketing campaigns that deliver results. We proudly represent major landlords and developers with award-winning, high-impact marketing strategies, positioning assets as winners amidst today's vast tenant and buyer choices.
We develop bespoke marketing strategies to maximize interest and set your property apart from its competitive set.
Creating unique virtual experiences is vital in our dynamic marketing approach. Colliers adapts to evolving technology trends, continuously assessing target market needs to position your property effectively.
We do more than marketing, we create memorable experiences.
creating experiences
Custom Branded Website
Professional Drone Photos & Videos
Mass Email Campaigns
Custom Brochures
Online Listing
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www.buy-point-ruston.com
password: pointruston
All Point Ruston-related media assets, including professional drone videos and photography, can be available upon request.
Reserved Web Domains
Colliers has proactively reserved the following web domains: www.buy-point-ruston.com www.buypointruston.com www.buypointruston.net www.buying-point-ruston.com www.buyingpointruston.com www.buyingpointruston.net All domains listed above are available for transfer upon request.
(** All Point Ruston-related media assets, including professional drone videos and photography, can be available upon request.)
Colliers has proactively reserved the following web domains: www.buy-point-ruston.com www.buypointruston.com www.buypointruston.net
All domains listed above are available for transfer upon request.
www.buying-point-ruston.com www.buyingpointruston.com www.buyingpointruston.net
PR Initiatives
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Messaging and Storytelling
Media Relations
Community Engagement
Online Presence
Partnerships and Collaborations
Government and Regulatory Affairs
Crisis Communication Plan
Research and Positioning
PR Media Outlet Recommendations
and more...
targetED markets
Using Colliers’ proprietary database, we curate unique lists of qualified prospects that best align with the project branding and positioning.
Once qualified prospects have been identified with our proprietary database, they are further segmented based on their respective engagement and interest levels as the marketing plan progresses. Our extensive targeted list consists of the best qualified companies or individuals from each of the buyer groups listed below.
450+
Advisors contributing market data daily
+175k
Buyers in the US tracked
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Dedicated data associates reviewing data daily
Colliers CRM is our national CRM platform that provides insights on U.S. client relationships, closed deals and market data. Key values of this application are the opportunities for information sharing and collaboration while not stifling our enterprising culture. Colliers CRM features include the ability to track your client activities/tasks, manage your deal pipeline and collaborate with other brokers’ who have connections with your prospects. The platform is designed to support the broker’s day in the life in managing your growing business and client retention.
Local investors
Syndications
Institutions
Developers
Sovereign Funds
REITs
High Net Worth Individuals
Private Equity Firms
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1
tools of the trade
Print Campaigns
Direct Mailing
Newspaper Advertisements
Eye-catching Signage
(Postcards, Flyers, etc.)
A printed ad campaign offers a tangible and lasting presence in the physical world, allowing potential customers to engage with your message at their own pace. It provides a sense of legitimacy and trustworthiness, as printed materials are often perceived as more credible than digital ads. Additionally, printed ads can reach a targeted local audience effectively, making them a valuable tool for businesses looking to connect with their community.
Other methods which can be used for reaching potential customers who may not be actively looking to buy, allowing us to create new sales opportunities. It offers a direct and personal interaction, which enables us to tailor our pitch and address specific needs, building a rapport and potentially converting leads into customers more efficiently.
Other Marketing Methods
Direct Presentations
Local Broker Outreach
Cold Calling Brokers & Investors
Digital ad campaigns offer precise targeting options, allowing Colliers to reach specific demographics, interests, and behaviors, maximizing the efficiency of marketing budget. They also provide real-time data and analytics, enabling us to measure the performance of our ads, make adjustments, and optimize their campaigns for better results, which is not as readily available with traditional advertising methods.
Digital Campaigns
Mass Email Campaign
Social Media Ad Campaign
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Hover your mouse over each box to view tools
Digital ad campaigns enable Colliers to precisely target demographics, interests, and behaviors, maximizing marketing budget efficiency. They also offer real-time data and analytics, allowing us to measure ad performance, make adjustments, and optimize campaigns for superior results, unlike traditional advertising methods.
analytics
TargetED Markets
Analyze Data
Results
In our strategic outreach, we deploy finely crafted Digital, Print, and personalized outreach endeavors to captivate specific audiences. This integrated approach ensures a compelling brand presence across diverse channels, engaging our audience wherever they are.
Utilizing detailed data collected through our proprietary technologies, we analyze each prospective buyer, delving into details such as their name, contact information and engagement metrics like clicks and QR code scans, as well as the duration of their presence on our website.
Step 1
Step 2
Step 3
The outcome is a meticulously curated list comprising individuals who exhibit the highest likelihood of becoming buyers based on a comprehensive analysis of their preferences, behaviors, and engagement patterns.
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execution
Signed Listing Agreement
Identify Buyers
Develop Marketing Campaign Strategy and Design
Direct Email Campaign
Routine Email Marketing
Direct Phone Campaign
LinkedIn Advertising
Website Launch
Digital Engagement Analysis
On-Going
Close Escrow
Due Diligence
Sign Purchase & Sale Agreement
Select Buyer
Interview Buyers
Call for Offers
Closing
Launch Digital Marketing Campaign: launch customized property website, direct and routine mass emails, online advertisements, social media campaigns, etc. Launch Printed Promotional Campaign: direct mailing (postcards & flyers), newspaper advertisements, signage Other Marketing Methods: cold calling, local broker outreach, direct presentation
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Thank You
