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Empowering Sticky Shopper Habits
By: Jamie Grill-Goodman
Grocery retailing has changed dramatically in the last few years. To keep up with sticky shopper habits and infuse the path to purchase with new omnichannel experiences, supermarket retailers are earmarking significant technology investments and piloting new programs to test the waters. Simultaneously, while concerns over COVID-19 have eased a bit, consumer worries over food prices and supply chain issues are rising. Mix this in with ongoing labor challenges and grocery retailers have their hands full. Despite an array of challenges, a key group of segment leaders are improving the grocery shopping experience and empowering new shopper habits, winning both customer dollars and loyalty.
53%
Americans are concerned about rising food prices and report their weekly grocery spending has gone up by 4% compared to early last year
Source: FMI, “2022 U.S. Grocery Shopper Trends”
Americans are concerned about out-of-stocks
45%
GROCERY TECH TRENDS 2022
Empowering Sticky Shopper Habits
GROCERY TECH TRENDS 2022
Uncover the technology trends defining the grocery industry and the strategies grocers must deploy to keep pace with market leaders.
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