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NeoCon 2020
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Welcome to the Haworth NeoCon Experience. We invite you to explore our virtual spaces designed by Patricia Urquiola and Studio Urquiola. Explore the showrooms, discover new products, and engage with the designers.
Enter the experience
Organic Workspace
Aligning people and space for optimal performance
See how our NeoCon showroom demonstrates our perspective and process to balance the needs of people and space, and register for informative, inspiring events.
Every organization is unique, driven by their own set of goals and objectives. Working with our partners, we help clients connect their space design with the advancement of what motivates them, optimizing performance for people, organizations, and real estate. Building on our global knowledge and design point of view, our process for product and space design creates tailored Organic Workspaces.
June 8
The Inspiration for Our Virtual Showroom
World-renowned architect and designer Patricia Urquiola will share her inspiration for our virtual showroom, highlighting spaces for high-performing teams to collaborate, create, and innovate. This insightful presentation includes a moderated Q&A session with Patricia.
Webinars
11 am - 11:30 am EDT
Watch Recording
Beck Johnson
John Scott
Learn about Creativity and Innovation from from Haworth strategists to llantibus nisimus eos eseque fuga.
June 9
The Innovative Designs of Kvadrat
Hear the story behind the innovative designs of the global textile house. Kvadrat’s CEO Anders Byriel discusses the company’s unique perspective and its continuing partnership with Haworth. This informative and inspirational presentation includes a moderated Q&A
June 10
Digital Knits and Trends in Surface Materials
Haworth’s Color, Materials, and Finishes Designer Alexis Putman discusses the new and unexpected applications of digital knits in textiles. Learn how Haworth Digital Knits are evolving surface materials to create unique design possibilities for office interiors. This fascinating presentation of what’s next includes a moderated Q&A session with Alexis.
Explore Our Showroom
More on Patricia Urquiola
More on Anders Byriel
More on Alexis Putman
June 11
The Creative Mindset: Mastering the 6 Skills That Empower Innovation
The personal creativity needed for innovative design is not a gift for the chosen few—it can be learned, and this immense untapped resource is available to all of us. Master innovator Jeff DeGraff introduces the six essential creative-thinking skills/steps used at some of the most innovative companies in the world: Concentrate, Replicate, Elaborate, Associate, Translate, and Evaluate (CREATE), and explains how anyone can use them.
More on Jeff DeGraff
11 am - noon EDT
Creativity & Innovation
New Products
Featured Spaces
Select a category to begin exploring the space.
Creativity is the process of coming up with new and useful ideas—and the foundation for innovation. Every company aims to innovate and make their ideas a reality for others to use. Peak innovation performance requires a work environment that supports an organization’s go-to-market process, enhances efficiency, and facilitates a high level of cross-functional collaboration. Click on the indicators to see how the space supports creativity and innovation.
Application 2
Optimizing the Workplace for Innovation
For creativity and innovation to flourish, space design should protect people’s ability to focus and encourage restorative behaviors in the workplace. Given the right spaces to support the ideal creative rhythms within an organization, people can be free to do what they need to innovate.
Two very different behaviors optimize creative thinking for innovation processes: high-focus work and restorative activities. We need to experience these alone and with others. Organizations that value and design workplaces supporting all of these activities can improve their innovation efforts. Explore the growing evidence that supports this and how, coupled with our workplace expertise, space design can cultivate the creativity necessary to spark innovation.
Application 1
Height-adjustable tables encourage posture changes to promote movement and well-being, so people can comfortably do their best work.
An adjacent lounge with visual privacy allows for individual restoration, an important part of the creative process.
A standing-height table provides an alternative posture for individuals or groups that supports both focus and restorative activities.
Pergola workspaces provide an architectural boundary as well as access to technology and spaces that support both in person and virtual collaboration allowing for group focus.
Pergola workspaces provide a destination space for team members to complete individual or group tasks without distraction and away from the open plan setting. Integrated technology platforms allow for collaboration across physical boundaries.
The workstations are positioned so individuals have control over visual distraction. Personal control within each workspace is available through storage and work accessories.
Adjacent lounge applications provide the ability to rejuvenate, continue conversation after a meeting, or encourage spontaneous interactions.
Bookshelves provide a sense of territory and boundary for a team, as well as a place to keep relevant artifacts in view.
Learn More
Discover 15 new products from Haworth and Haworth Collection that support the individual—whether at home or in the office—to perform their best work and enhance their well-being.
Resonate Seating
Pergola Workspaces
Be_Hold Storage
Upside Height-Adjustable Table
Kvadrat Surface Materials
Resonate is a collection of contemporary, modular lounge furnishings and chairs that support the in-between time when ideas form. Based on a uniform platform structure, each element plays a complementary role in defining a group lounge area or neighborhood.
Pergola Walkthrough
Haworth collaborated with Gensler, serving as product design consultant
Video
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Designed by Haworth Design Studio and Patricia Urquiola
Pergola is a sub-architectural workspace where people can get away to focus, connect, or collaborate. Through a spectrum of materiality choices, Pergola offers a broad range of space and room solutions that are scalable in performance and application. Pergola is easy to specify, install, and reconfigure, and complements base building architecture without the permanence of construction.
Pergola Animation
Pergola Workspaces Animation
Designed by Haworth Design Studio
Be_Hold modular storage is a complete solution for ease of planning and space optimization across an open floorplate—in one storage platform. Be_Hold supports individual storage needs through an array of accessories, personalization, and active storage options. Its residential warmth and premium workspace details contribute to inviting spaces in a global design that ranges from restrained to progressive.
Designed by Haworth
Upside™ height-adjustable table encourages posture changes to promote movement and well-being, so people can comfortably do their best work. It’s an affordable workspace solution with design flexibility and extended adjustability to support the ergonomic needs of your entire workforce.
Cabana Lounge Island
Designed by Patricia Urquiola
Cabana Island is an addition to the Cabana Lounge sofa system designed to deliver optimal user performance, comfort, and design to create unique destination spaces in the office environment. Its flexible design suits a variety of needs for both focus work and rejuvenation—on your own or with a group.
Building upon our long-standing partnership, Haworth and Kvadrat are pleased to align our brands in North America to provide a textile offering that coordinates with Haworth’s global product portfolio. Kvadrat is a leading choice for designers—and now you can specify Kvadrat from our standard Haworth offering, providing consistency in textiles for clients around the world.
Back-Wing
Mex-Hi
Newood Relax Armchair
Lud'o Armchair
Lyda Lounge
Larkin Personal Table
Newood Dining Chair
Talia Light
Cotone Dining
Brand: Haworth
The Back-Wing armchair’s ergonomic and enveloping backrest wraps elegantly around the body while the folds on the sides, like small wings, act as armrests—making it particularly comfortable to sink into and with generous proportions.
Brand: Haworth Collection + Cassina
Characterized by minimal, versatile design and comfortable padding, Mex-Hi was designed to enhance everyday activities and the rhythm of conversation. Its simple and flexible volumes adapt to many settings, thanks to the many elements and configurations available.
Designed by Piero Lissoni
An elegant evolution of the Newood chair, Newood Relax armchair reflects the simple and refined nature of the original design—now in a contemporary new interpretation of the classic Windsor chair.
Designed by Brogliato Traverso
Brand: Haworth Collection + Cappellini
Lud’o Armchair
Lud’o is a tribute to the renowned Italian architect and designer Ludovico Magistretti, and characterized by great versatility. Central to its design is the padded duvet that covers the armchair like a dress—easily replaced to suit personal tastes and seasonality.
Lyda provides a level of modularity and accent pieces that encourage work with a softer feel. Lyda is elevated off the floor, giving the sense that it “floats.” With multiple configurations and refined design, Lyda complements nearly any space
Designed by Lauren Rottet
Brand: Haworth Collection + Haworth
Larkin personal table complements lounge seating to support a variety of workstyle needs. Its slim lines and warm, pleasing design allow it to fit anywhere, complementing the environment while adding functional personal workspace.
Brand: Haworth Collection
Newood chairs express the successful harmony between technologically advanced craftmanship and manufacturing excellence. It’s an encounter between past and present, attained through the extraordinary study of details, in particular the distinctive back rest in solid curved wood.
A minimal and personal sized LED task lighting companion that offers 360 degree head adjustment along with wireless charging and USB port.
Designed by Pablo Pardoand Carmine Deganello
Brand: Haworth Collection + Pablo Designs
The key to the design of Cotone Dining is the strong contrast between the frame’s rigorous, minimal line, which is made of aluminum and the soft, welcoming look of the seat. This frame, seemingly simple due to its minimal appearance, actually hides an industrially sophisticated internal structure. In contrast, the soft padding of its cushions creates a welcoming nest and an open invitation to relax.
Designed by Ronan & Erwan Bouroullec
Cabana Island
With Organic Workspace, we help create solutions that nurture people’s well-being to build confidence and ensure they can perform their best. Explore a variety of Individual Work and Social Spaces—for the home office, physical distancing norms, or where we hope to be again someday, working and collaborating in the office, together.
Digital Knit Experience
Kvadrat Experience
Café
Conference & Meeting
Individual Workspaces
Community & Lounge
A multipurpose social hub with access to refreshments, the café encourages interaction and relaxation. It also provides opportunities for informal conversations among cross-functional teams. Brightly lit cafés have potential to create more energy and buzz while low-lit cafés provide a more tranquil environment.
Haworth Digital Knits are the embodiment of design and innovation—creating workspaces with the residential warmth people are drawn to. Look for more designs and fresh ideas to come, as our scientists, engineers, designers, materials experts, and globally renowned manufacturing partners continue to work together, researching and developing new uses for knitting technology across our range of product lines.
Lobby
Building upon our long-standing partnership, Haworth and Kvadrat are pleased to align our brands in North America to provide a textile offering that coordinates with Haworth’s global product portfolio.
Application 3
Explore more options
A multipurpose social hub with access to refreshments, the café encourages interaction and relaxation. It also provides opportunities for informal conversations among cross-functional teams. Brightly lit cafés have potential to create more energy and buzz while low-lit cafés provide a more tranquil environment. Social Spaces are still important during this pandemic—we can stay visually connected while remaining physically distant.
Home Office
Individual Workspace
In the built environment, workspace features that communicate where specific activities take place are essential. We call this legibility—and certain characteristics of the floorplate contribute to it. Defining the spaces where focus work occurs helps people manage visual and auditory distractions, interference, and interruptions so they can perform their best.
A warm, welcoming, and memorable space where first impressions are made, the lobby sets the tone for brand and culture while offering visitors comfortable seating as they wait. Activities that take place in lobbies are social by default, requiring inviting layouts that encourage conversation. Social Spaces are still important during this pandemic—we can stay visually connected while remaining physically distant.
A warm, welcoming, and memorable space where first impressions are made, the lobby sets the tone for brand and culture while offering visitors comfortable seating as they wait. Activities that take place in lobbies are social by default, requiring inviting layouts that encourage conversation.
Application 4
Work From Home
Employee health and well-being have never been more linked to performance and productivity. Access the workspace support and comfort you need in your home office environment through our online store.
Application 5
Return to Work(place) Café
This open café is adjacent to the work area with a variety of seating and lighting that grounds the space, draws people in, with acoustical properties to help absorb sound. Physical distancing is achieved by limiting the number of chairs and positioning them to allow for visual connection. A high-top community table provides a sense of belonging and connection while maintaining safe distance.
Return to Work(place) Training
This training space is easily transformed to a space that feels safe but not sparse. A curved table layout maximizes screen visibility, with tables and chairs on casters for mobility and easy reconfiguration. Tables magnetically gang together without tools. Basic ergonomics are accommodated in task seating. Physical distancing guidelines allow for smaller training sessions.
Return to Work(place) Individual Workspace
Increased screen heights on the spine wall provide boundaries for added security between these individual workspaces. Changing user orientation creates separation between occupants. Hard surface screens are easily cleanable.
Return to Work(place) Private Office
This private office gives the occupant more enclosure for safety, with the guest chair repositioned to encourage interaction across a separate worksurface. Seating materiality includes faux leather for cleanability. The coat closet provides user control over personal items, along with the touchless light installed for control and safety.
Return to Work(place)
Openest®
Resonate™ Seating
Luxor™ Credenza
Cabana Lounge™
Hand Knotted Degradé Rug
Pip™ Side Table
Openest® Sprig™ Side Tables
Bola Sphere Light
Jive Table
Bong™ Side Table
Bola Disc Pendant
Gong™ Side Table
Jive® Collaborative Table
BuzziHat
Riverbend™ Lounge
Maari™ Side Chair
Maari™ Low Back Stool
Immerse® Table
Lud’o Armchair & Ottoman
Lyda Occasional Table
Tailored Solutions Reception Desk
Big Shadow Lamp
9 Side Table
Openest® Chick™ Pouf
Diagonales Rug
Torei
LC5™
Cassiopea Sofa
Tabouret
GranTorino HB Lounge Chair
Cassiopea Modular System
Archibald Lounge Chair
Collaborate® Side Table
Soji Task Chair
Pixo Lamp
Very Task Chair
Super Light
Ergotron Monitor Arms
Fern® Task Chair
BuzziPicnic
Uma Lantern
WorkFit Sit-Stand Workstaion
Lim Lamp
Orla Sofa
Mangas Original Rug
Nuvola Rossa
Intuity® Bench
Active Components™ Nook
Cielo Light
Cultivate™ Table
Maari™ Stool
BuzziBracks
Mangas Natural
Upside Table
Compose® Beam
PixoTask Light
Compose® Workspaces
Beside® Storage Pantry
Ribbon™ Stool
X Series® Lockers
BuzziBell Pendant Light
Cultivate Table
Morrison Stool™
Strauss Chair
Zody Task Chair
Reside Desk
Beside® Storage
Belong™ Screen
Masters Series® Office
Lana Table Light
Poppy Guest
Planes® Table
Community
A large, open, flexible space for a variety of activities and group sizes, a community space may offer access to technology, refreshments, and comfortable furnishings. Flexible furniture accommodates different types of collaboration, including activities that inform and connect. Social Spaces are still important during this pandemic—we can stay visually connected while remaining physically distant.
Immerse® Collaborative Table
Lounge
An open space with comfortable seating to encourage interaction and collaboration, a lounge supports relaxed seated postures and offers visual comfort. A variety of elements—lighting, rugs, and residential materials—contribute to ambience. Social Spaces are still important during this pandemic—we can stay visually connected while remaining physically distant.
Infinito
Mexique
Bong Side Table
Cotone Low Table
A large, open, flexible space for a variety of activities and group sizes, a community space may offer access to technology, refreshments, and comfortable furnishings. Flexible furniture accommodates different types of collaboration, including activities that inform and connect.
Designated as areas for collaborative and brainstorming activities, conference and meeting spaces support structured interactions. These spaces where teams execute strategies together accommodate a variety of needs utilizing both vertical displays and worksurfaces for sharing information. Social Spaces are still important during this pandemic—we can stay visually connected while remaining physically distant.
Enclose Frameless Glass
Diagonale Rug
PopUp™ Table
BuzziShade Light
Workwear View Wall Mount
Hi Pad™ Stool
Designated as areas for collaborative and brainstorming activities, conference and meeting spaces support structured interactions. These spaces where teams execute strategies together accommodate a variety of needs utilizing both vertical displays and worksurfaces for sharing information.
Volage EX-S Slim
Utrecht
Table En Forme Libre
Bola Halo Light
LC9
Poppy Lounge
Hi Pad Stool
Master's Series® Private Office
Cotone
Maari™ Chair
Return to Work(place) Lobby
The lounge area adjacent to a large conference room is viewable from all angles, with elements that provide visual interest:—armchairs with unique back design, a bench that serves as accent piece and wayfinding cue, and pendant lighting as a grounding element, with acoustical properties. Utilizing the full area of the rug creates more space between chairs to accommodate physically distancing.
BuzziPleat LED Pendant Light
Inout™ Bench
m_sit™ Lounge
Kennedee™ Table
Individual workspaces are still important during this pandemic—we can stay visually connected while remaining physically distant.
