Secret Sauce
The X within PIXACORE is its secret sauce. Its recipe for transforming expectations. X equals infinite possibilities that we narrow with a precise understanding of our clients’ needs. We listen to them, to the marketplace, to the disease state, to the data, and to analytics. Then we create riveting clinical stories.
Our patient journeys and clinical stories spring forth from our gathered findings. We discover what distinguishes our clients’ brands and celebrate, across platforms, how they will improve lives.
PIXACORE is an omnichannel medical advertising agency powered by a digital core. X is the horizontal axis in a system of coordinates. With insightful choices, we add dimension by uncovering the why.
Culture
Expertise
Creative Chops
1.
Why Work Here?
We cultivate a community, fostering an environment of enrichment, learning, collaboration and creation with colleagues across diverse Centers of Excellence.
“I love The Bloc because I'm empowered to explore innovative creative interpretations of new clinical insights and scientific innovation.”
Riaz Rahman, MD, Associate Medical Director
Grey de Jesus, Senior Art Director
“It’s great to work at The Bloc because we strive for change every single day. Working with like-minded people to achieve greatness is something I am proud of.”
Diversity
+ Inclusion
“Harlem dancer takes on ‘The Call’ to stop racial biases in healthcare”
– amNY
“How one book helps BIPOC parents talk to their kids about race”
– Forbes
2020 MM&M Titanium, D&AD Wood Pencil, 3x ANDYs GOLD, and 5x CLIOs for D&I work
Fun Facts
1.
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2.
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3.
The Bloc is an independent, award-winning, health creative agency. Our culture is collaborative, entrepreneurial, egoless, and people-focused. We believe that great work comes from passion, respect, integrity, diversity, and excellence, and we know that a good idea can come from anyone and anywhere. We teach. We learn. We dream. We make. And we put great work into the world to do good. We believe that stories have the power to make deep human connections and that healthcare has some of the best stories waiting to be told.
From large pharmaceutical brands to first-to-market launches for young biotechs, PIXACORE embarks on a bespoke journey of digital transformation to achieve and sustain competitive advantage. As a full-service integrated agency, we provide expertise in strategic planning and creative storytelling. We craft insights-driven, omnichannel programs built on a strong foundation of data.
PIXACORE partners across an organization—whether in Medical, Marketing, Sales, Training, Analytics, or IT—to provide unified, scalable, and efficient solutions.
Our teams help to anticipate using data-driven digital intelligence alongside qualitative and quantitative insights. We help to execute using coordinated, compelling brand experiences across all media and channels.
We built ExperienceEpidiolex.com, a virtual booth that features the first type treatment uniquely designed to help doctors visualize seizures.
We created Instant Doctor, a short film about humanity in healthcare. It was so successful that our client’s website crashed from traffic.
2.
As a diversely owned and women-owned agency, we believe that great work can only come from a diverse group. Diversity is also one of our core values, but values alone don’t matter. Diverse leadership matters. Here’s ours: https://thebloc.com/leadership/. Work matters. That’s why we partnered with EmpowHer New York for The Call to expose unconscious racial bias in healthcare, and created The ABC’s of Survival with the National Black Child Development Institute to support BIPOC youth’s mental health and to change laws.
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Markita Cummings, Project Manager
“I work at The Bloc because I want a community that not only creates amazing work, but also cultivates an environment of comradery and friendship.”
AOR for
8
Brands
We boldly transform organizations, markets, and therapies from within.
Digital AOR for
17
Brands
Franchise agency for
5
Franchises
Facts:
2019
$48.665M
2020
$53.4M
At the end of 2020, a year when “places” no longer exist, The Bloc was officially certified as a Great Place to Work®. This proves what we’ve always known—great people make a great agency. We’re proud that our people won Agency of the Year in 2020 not once, but twice.
2020
Performance
Jennifer Matthews, President & CEO
“In 2020, in the midst of complete upheaval, we doubled down on putting our people first. We knew if we supported one another through the pandemic the right way, we’d be able to support our clients the right way, too.”