2019 Ceros
Awards
June 2022
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01 - Secret Sauce
02 - Agency Expertise
03 - Diversity, Equality & Inclusion
04 - 2021 Performance and Fun Facts
05 - Creative Chops
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Secret Sauce
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Chapter 3
Partners Successes
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Chapter 5
Industry Differentiators
Recurrent C. diff Education Campaign
Client: Seres Therapeutics
There are 170,000 recurrences of C. diff each year. HCPs underestimate the devastating impact recurrences have on patients’ quality of life. Since C. diff is a dire condition and patients keep coming back, the idea of horror-movie sequels is a perfect fit.
Talk About TD:
Ingrezza Non Branded Campaign
Client: Neurocrine Biosciences
Tardive dyskinesia (TD) can cause movements that make patients feel like they’ve lost control of their own bodies – like they’ve become puppets on a string. The Talk About Tardive Dyskinesia unbranded campaign speaks to potential and diagnosed TD patients and their care partners with imagery that depicts exactly how they feel. And with resolution imagery featuring a patient finally freed of those strings, the campaign motivates them to talk to their healthcare provider about getting designed, and ultimately, treated.
We take a look back over a year of interactive and experiential content created by Ceros Publisher clients. What will you focus on this year?
Game Changers
Industry Mission
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Omnimaio ssimagnis si ommolo blabor adi volendes numquunt accabo. Et pores rest hitis dolupta nos et, tem quias quis ex estiis et hil est as mos essiminvel moluptatum volupti nusdantiis arum qui te ad que ata duntota teseque et qui quaepratur, sequam rehendunt mi, volupta et veri quo te vitio ipsam faccabo rehenis consecest velignatur rerumquias nobit, comnihi llabora dolo exereriant.Bis autati volestorent, officitibus, que nullantur?Min excearum evellorem eum laut officil liquatur aliquam dolorent estem quidit eum qui ulligen dicaborerem quossum nus autem quis sint odit, omnisci aeperspis aut lamet voluptat aute eum rem elecusam doluptatur, sequati issercidus, exerem atur sequi sum, ut pa doluptaque voloreicimus rehenim inverro quamusant ullentempos eribeatet alit, sanda voluptatur?Ga. Ur aliaspe ditasit harcita quatemp ellaturit aut at alitatur, volupta tiorem sum vendem qui neceper epudam estium reprernatin consect iuntiunt, unt, que elendan iminimo diciatae volent hit ipist, optat est, andis aut maioremolles magnihi cillaut omni
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Chapter 5
Creative
Chops
Wegovy represents a new day for people looking to lose weight and keep it off.
Wegovy
Recurrent C. diff Education Campaign
Client: Seres Therapeutics
There are 170,000 recurrences of C. diff each year. HCPs underestimate the devastating impact recurrences have on patients’ quality of life. Since C. diff is a dire condition and patients keep coming back, the idea of horror-movie sequels is a perfect fit.
Nerlynx
Talk About TD:
Ingrezza Non Branded Campaign
Client: Neurocrine Biosciences
Tardive dyskinesia (TD) can cause movements that make patients feel like they’ve lost control of their own bodies – like they’ve become puppets on a string. The Talk About Tardive Dyskinesia unbranded campaign speaks to potential and diagnosed TD patients and their care partners with imagery that depicts exactly how they feel. And with resolution imagery featuring a patient finally freed of those strings, the campaign motivates them to talk to their healthcare provider about getting designed, and ultimately, treated.
Bravecto
Chapter 4
Creative Chops
Chapter 3
Expertise
Chapter 2
Culture
Chapter 1
Secret Sauce
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Page Turners
Equelle DTC Campaign: The Fresh Face of Menopause
Client: Pharmavite
This is not a campaign for your mother’s menopause. This is for the generation who breaks barriers. The first women to go to college, the ones who shattered glass ceilings, who demanded more and sacrificed less. These women are not going to accept that menopause treatments are either unfounded or unsafe. Equelle is hormone-free, clinically validated relief. And this is a campaign for the rose gold, loud and proud women who are ready to embrace this time in life and do menopause their way.
Since our beginning in 1981, AbelsonTaylor has remained singularly focused on brands that help people live healthier lives. We didn’t simply add a division with “health” in the name to show our commitment to healthcare marketing and advertising. We don’t design for sneakers, or beer, or cars. We are 100% focused on and passionate about health and wellness. The result is that today, AbelsonTaylor is the largest independent health and wellness agency in the world.
Today, competitive pay and great benefits are expected. To recruit and grow the best talent in the industry, it helps to have the best employee perks. Here are a few favorites: flexible time off, unique wellness program, summer Fridays, adoption assistance, pet insurance, learning and development opportunities, and so much more!
Our secret weapon is our people. For the agency to grow, our people need to grow. We focus on making sure each employee has the fuel they need to continue growing their career. And when it comes to perks, we go beyond the basics with a growing list of benefits to attract and keep the best talent in the industry.
We continually find meaningful ways for employees to share their compassion and creativity by donating their time, skills, and energy to benefit the health and well-being of others.
01 - Secret Sauce
02 - Agency Expertise
03 - Diversity, Equality & Inclusion
04 - 2021 Performance and Fun Facts
05 - Creative Chops
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Chapter 4
Expertise
Chapter 2
2021 Performance
Chapter 1
Secret Sauce
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Page Turners
This past year, Concentric rolled out a refreshed cultural handbook, which included the agency’s 10 Commandments of Greatness. These commandments were forged to highlight the core values of the company and rally employees around common goals. The commandments include bold statements like WE ARE ALL STORYTELLERS, GREAT IDEAS REIGN SUPREME, and DON’T FORGET THE SAUCE. But Concentric didn’t simply let these commandments stand on their own accord. Every Monday morning during the all-agency meeting, co-workers are nominated by their peers for exemplifying these commandments, highlighting their greatness and thus reinforcing how great work is made, generating a positive cycle of courageous and compassionate behaviors.
Relevate Health's comprehensive system of marketing solutions enables clients of all sizes to deploy a platform that fits their needs. With this acquisition, Relevate Health becomes a single omnichannel partner that addresses the full range of HCP engagement challenges, from 1:1 to National Broadcast, providing field personal as well as brand, digital, and medical leaders with solutions that change HCP's behavior and deliver benchmark beating ROI.
Relevate Health provides its omnichannel solutions and agency services to more than 185 brands from 90 pharmaceutical, biotech, and medical device manufacturers, as well as 24 hospital systems.
Relevate Health delivers innovative, integrated HCP omnichannel engagement solutions that are configured to meet clients' specific market challenges. Its unmatched capabilities in "non-personal" promotion, immersive video, peer-to-peer engagement, field rep access, and field rep enablement make Relevate Health the premier marketing partner. Relevate Health delivers precision, segmented, and scalable engagement solutions that overcome the increasing HCP access hurdles.
01 - Secret Sauce
02 - Agency Expertise
03 - Diversity, Equality & Inclusion
04 - 2021 Performance and Fun Facts
05 - Creative Chops
The category is...
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Chapter 3
Culture
Resource Roundup
Markets Served
Experience the Difference
We are partnered with over 1,600 Skilled Nursing Facilities, Rehabilitation Facilities, and Senior & Assisted Living Facilities in 28 states (and counting!) across the country.
We are committed to helping these facilities improve staffing levels, increase census, and ensure continuity of care for their residents and patients.
Our mission is to empower healthcare professionals to work better, together. As the leading healthcare workforce management platform, our AI-based float pool management and per-diem matching technology enables healthcare facilities to staff properly while nursing professionals can use our app to get the scheduling flexibility they are looking for. In creating a better working environment for healthcare professionals, we are helping to end the nurse staffing crisis and ensure that patients receive optimal care.
Using IntelyCare's float pool management software, you can:
•Hire and retain more staff by offering flexible roles
•Reduce your dependency on agency and travel nursing
•Transform how quickly and easily you manage floating staff
•Increase census and staff while staying in budget
•Easily fill shifts with advanced matching and pricing algorithms
We created the IntelyCare platform to recruit, credential, engage, and match nursing professionals with facilities. In our unwavering commitment to helping long-term care, we're now opening this platform to our client facilities to build and manage their own float pools.
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Solving the
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Skilled Nursing After COVID-19
The True Cost of Post-Acute Care Labor
