Industry Expertise
contact KIM
Welcome to our Health and Wellness experience!
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A change agent in health and wellness, accelerating sales enablement.
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EDITORIAL director
Come Explore Our Content Journey
director
Healthy Eating Article “Guide to Ancient Grains”
Check it out!
Examples
EDITORIAL
director
Managing director
Interactive
“Hydration Challenge”
contact DUNCAN
contact Scot
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Mixing strategy and measurement with a passion for creative since 1995.
Our POV
contact SCOT
INDUSTRY
EXPERTISE
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EXAMPLES
Scot Maitland
EXAMPLES
Our Point of view
Scot Maitland
KIM PAPA AMADEO
Scot brings more than a decade of experience in the health and wellness space, across both
sales and marketing. He has a track record maximizing the effectiveness of the programs he brings to clients by helping them collaborate and share across disciplines. Healthcare has been
a significant part of his career:
He created the largest pharmacy industry publication dedicated to their members’ sales and marketing needs, and he has been an international speaker
on the subject.
Duncan has worked in the marketing business since 1995 both in the U.K. and the U.S. He has managed complex and high-value programs for companies including Johns Hopkins Medicine, Walmart, Merck, Whole Foods, Mead-Johnson, Sanofi, Abbott Pharmaceuticals, Williams-Sonoma and Weight Watchers. Duncan combines a deep understanding of strategy and measurement with a passion for creative and innovative digital content and consistently drives to always exceed client expectations.
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• Digestible content designed for multi-channel promotion.
Brands in the healthy living space have a responsibility to offer products and services that deliver on their promises. At Imprint, we create strategic, compelling content that brings your brand story to life, positions you as a thought leader, and moves your customers faster along their buying journey. Check out our experience and work below, and if you’d like to see how we approach the wellness journey,
• Highly-engaging educational experience with actionable tips.
KIM PAPA AMADEO
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director
Rich experience creating wellness content that audiences want to devour and share.
Activate the Wellness Journey!
Duncan Milne
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Duncan Milne
Kim has been developing strategic multi-platform content marketing programs that drive consumer action for the past decade. A former health editor of women’s magazines and lifestyle websites, including AOL’s health channel, she brings rich experience in creating wellness content that audiences love, engage with and want to share. She has led numerous digital content programs for clients such as Sodexo, Panera, Janssen Pharmaceuticals, Whole Foods, and Curves.
Our POV
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INDUSTRY
EXPERTISE
Check it out!
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• Useful, visually engaging content for those seeking more active lifestyle.
• Positions Sodexo as a
wellness thought-leader
• Strategically supports Mindful by Sodexo products.
Fitness Infographic
“Best Stretches
for Runners”
Managing director
• Strategically supports
Mindful by Sodexo products.
• Purposefully positions Sodexo as a wellness thought-leader.
Come Explore Our
Content Journey
Our POV
Rich experience creating wellness content that audiences want to devour and share.
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MOLLY O’KEEFE
MANAGING DIRECTOR
Industry Expertise
Mixing strategy and measurement with a passion for creative since 1995.
INDUSTRY
EXPERTISE
Our Approach to Health
and Wellness
Brands in the healthy living space have a responsibility to offer products and services that deliver on their promises. At Imprint, we create strategic, compelling content that brings your brand story to life, positions you as a thought leader, and moves your customers faster along their buying journey. Check out our approach, experience, and work below.
* Highly-engaging educational experience with actionable tips.
* Strategically supports Mindful by Sodexo products. * Check it out [CTA link]
* Useful, visually engaging content for those seeking more active lifestyle.
* Positions Sodexo as a wellness thought-leader * Check it out [CTA link]
Healthy Eating Article “Guide to Ancient Grains”
* Digestible content designed for multi-channel promotion.
* Strategically supports Mindful by Sodexo products. * Check it out [CTA link]
[In Blue Bar] Industry Expertis
* Digestible content designed for multi-channel promotion.
* Strategically supports Mindful by Sodexo products. * Check it out [CTA link]
Examples
Health and wellness is a huge business, worth $167 billion in the U.S., and $3.7 trillion worldwide. But it’s a crowded market with many brands and personalities who have been successful in finding their own highly-tailored—and profitable—niches. From Weight Watchers and Jenny Craig, to Kayla Itsines and Shawn T, there are a wide range of trusted companies already in the space.
So how can your brand stand out?
Start with your target audience! When you know your audience, you can deliver a more relevant and engaging experience that will drive a deeper relationship with your customers. A firm focus on your customers and their journeys—and most importantly, mapping your content and promotion development to each—can have an enormous payoff.
EXAMPLES
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KIM PAPA AMADEO
EDITORIAL DIRECTOR
Accomplished in sales and marketing, including former Publisher of Runner’s World.
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DUNCAN MILNE
MANAGING DIRECTOr
Our POV
Remember
the Wellness Journey!
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Interactive Challenge “Hydration Challenge
Fitness Infographic “Best Stretches for Runners”
Healthy Eating Article “Guide to Ancient Grains”
WORK
TEAM
BLOG
WORK
TEAM
BLOG
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KIMBERLY PAPA
EDITORIAL DIRECTOR
Kim has been developing strategic multi-platform content programs that drive consumer action for the past six years. A former editor of women’s magazines and lifestyle websites, she brings rich experience in creating content that audiences love, engage with and want to share. She has led numerous digital content marketing programs for clients across a range of industries with expertise in web-optimized content.
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MOLLY O’KEEFE
MANAGING DIRECTOR
Molly is an accomplished sales and marketing professional with 25 years’ experience selling custom content marketing solutions to leading footwear, health and wellness brands. Her expertise in media, digital, events and conferences makes her a trusted authority offering powerful ways to attract and engage with audiences no matter the medium.
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Read more
KIMBERLY PAPA
EDITORIAL DIRECTOR
Kim has been developing strategic multi-platform content programs that drive consumer action for the past six years. A former editor of women’s magazines and lifestyle websites, she brings rich experience in creating content that audiences love, engage with and want to share. She has led numerous digital content marketing programs for clients across a range of industries with expertise in web-optimized content.
DUNCAN MILNE
MANAGING DIRECTOR
Duncan has worked in the content marketing business since 1995 both in the UK and the US. He has managed some of the most complex and high-value content programs around. These include clients such as, Virgin Atlantic, Whole Foods Market, Bloomingdale’s, Walmart, Williams-Sonoma, Kraft, Panera, Sam’s Club and Merck. Duncan combines a deep understanding of content strategy and measurement with a passion for creativity and innovativeness and with a drive to always exceed client expectations. Duncan has an MA in Ancient and Modern History from the University of Oxford.
MOLLY O’KEEFE
MANAGING DIRECTOR
Molly is an accomplished sales and marketing professional with 25 years’ experience selling custom content marketing solutions to leading footwear, health and wellness brands. Her expertise in media, digital, events and conferences makes her a trusted authority offering powerful ways to attract and engage with audiences no matter the medium.
DUNCAN MILNE
MANAGING DIRECTOR
Duncan has worked in the content marketing business since 1995 both in the UK and the US. He has managed some of the most complex and high-value content programs around. These include clients such as, Virgin Atlantic, Whole Foods Market, Bloomingdale’s, Walmart, Williams-Sonoma, Kraft, Panera, Sam’s Club and Merck. Duncan combines a deep understanding of content strategy and measurement with a passion for creativity and innovativeness and with a drive to always exceed client expectations. Duncan has an MA in Ancient and Modern History from the University of Oxford.
Come Explore Our Content Journey
