A Note from Scott:
Welcome, everyone!
Today, we rise as a new company, informed by the legacy of our public sector and commercial market lineage, redefining the future of consulting and creating the next generation consultancy along our journey.
Through our diverse capabilities and skills, agile scale, uncompromised quality, deep imagination, and passion for client-focused solutions, we deliver broad impact while reshaping a future for generations to come.
Every day our work shapes a new future that only WE can imagine and guide.
it's also a responsibility.
this is our field guide
In the end, , aligning us as we move forward together – in the way we talk about ourselves and our company, the way
This makes us different. Our pathway is uniquely ours to blaze, ours to define; guided by our focus to address the most pressing, complex problems of our generation; inspired by our values to rise and soar.
Together, we are the people of Guidehouse.
it’s also a responsibility.
In this guide, we explore what makes us stand apart from others. We share our mission, vision and explore our values. We look at the unique aspects of our brand that unite us.
We will also look inside our house where our culture lives and learn our individual and shared role in helping build a culture that is fun, welcoming, collaborative, accountable, innovative, and reflective of our exceptional work, talent, and company.
What Makes Us Different
we inspire one another, the way our clients trust and rely on us as a brand they admire, and in the way we grow to be a great company.
let’s begin our journey together.
let's begin our journey together.
Personally, I’m thrilled and honored to team with you as we build our business and a brand the world will soon come to know and admire.
exceptional lives here.
We are Guidehouse. And with you and through our remarkable work,
To our journey ahead!
We are uniquely different, designed for growth & destined for greatness.
At Guidehouse, we are a community of diverse professionals who thrive when we use our many talents to solve our clients’ most complex issues, creating significant value and lasting, meaningful impact.
This is unique.
We see the old divide between government and commercial players crumbling as todays complex societal problems will require scalable, integrated problem-solving between regulated and non-regulated entities. As the only consultancy in the world that offers commercial and government / private and public sector / regulated industry and regulator experienced capabilities, we have a depth of distinctive expertise, scale and perspective that others lack.
By focusing on our clients’ top-of-the-fold, agenda-setting, front-page issues that share public and commercial market concern, we showcase the unique talent, innovation, and quality only Guidehouse provides. As the only consulting firm to win the Malcolm Baldrige National Quality Award, we are uniquely positioned to address these major issues.
This is market-leading, market-building, and opportunity rich.
We see this time in history as pivotal for the reshaping and rebirth of businesses, markets, industries, global economies, technologies, and even consulting services, fueled by the ever-increasing complexity of the problems our clients and societies face.
This is visionary.
We do this as we guide and navigate through each clients’ unique challenges, enabling them to shape their futures, engage with their stakeholders, and bring forward new levels of trust and social contribution than previously possible.
This is our model. This is our platform. This is how we create the
This creates the foundation of our differentiation, one that lives in combination with our prowess as guides and our relentless client-focused, mission-inspired work to deliver innovative solutions for our clients in Healthcare, Financial Services, Energy, Environment, National Security, and Aerospace and Defense.
We challenge ourselves to rethink and reimagine the legacy systems, processes, and practices that must evolve as we look to adopt new models that will differentiate our work, redefine old stereotypes and roles, and evolve business models that build today for the company of tomorrow.
This is disruptive and dynamic.
We are uniquely different, designed for growth & destined for greatness.
next generation global consultancy.
Guardians of Our Brand
2
In some ways, that was the easy part. Now, we collectively have the work of putting everything into action. So how do we bring all this to life to not just promote the brand, Guidehouse, but authentically live the brand each and every day?
We RI SE to Guide Forward
2
Our values
to be the new
unite us
and different company we aspire to become.
where
acknowledge
we have come from and inspire us forward as an industry-defining organization.
across both
guide us
challenging terrain and through prosperous times and celebration.
We
RI SE as One
2
Company.
Respect
We rise by illuminating the
diversity each person brings, ensuring all can shine.
Integrity
We rise by being
courageously ethical and charting the right course.
Be the compass
Innovation
We rise by combining deep
expertise with boundless creativity to deliver outstanding results.
Stewardship
We rise by helping our people
grow, our business succeed,
and communities thrive.
Excellence
We rise by being committed,
refusing average and constantly evolving.
Pursue perfection
You are a guardian of our brand and your actions carry it forward.
This is where your role begins.
You can’t assume it’s someone else’s job or wish for it to just happen. Instead, you have to take responsibility by embracing these values, adhering to them and using information in this field guide to shape how you nurture and steward the Guidehouse brand through actions, words, and talents each day.
In addition to this field guide, you will have leadership support and access to important marketing messages, templates and tools to be effective in your role and consistent in how we go-to-market as
One Company, One Brand.
So please think of this as the start to an exciting and inspiring journey together.
You Are
Trailblazers.
So think of yourself and others at Guidehouse in this manner.
Each day we stand, side by side, arms locked for the future ahead.
We know where we are and where we want to end up as a top global brand who has shared in reshaping our world.
So stay focused on moving forward as one new and amazing company.
A Note from Scott
What Makes Us Different
Our Mission & Vision
Our RI SE Values
Forward Together
You Are Our Brand
One Company. One Brand.
Guardians of the Brand
Talented
Guardians
Explorers.
to the Future.
of Our Brand.
Exceptional
Although this may be the end of this guide, this is our beginning, our first steps forward toward a differentiated, next generation consultancy.
We Are
Guidehouse
Exceptional
Lives Here
2
This is uncompromising.
At Guidehouse, we are a community of diverse professionals who thrive when we use our many talents to solve our clients’ most complex issues, creating significant value and lasting, meaningful impact.
We’ve shared with you our mission and vision, and our RI SE values framework. And we are excited about where these tools will take us as we look ahead.
Each day, we stand, side by side, arms locked for the future ahead.
So, stay focused on moving forward as one new and amazing company.
Download the PDF
© 2019 Guidehouse LLP. All rights reserved. This content is for general information purposes only, and should not be used as a substitute for consultation with professional advisors. GH Day1 Book_DRAFT_7
Exceptional Lives Here
Be a beacon
Ignite change
Be a guardian
We Are Unstoppable.
For together,
So, what kind of consulting firm do we have to build for this mission? What kind of company does it take to target these issues while also guiding change that builds trust and benefits future generations? What do we need to do differently today that can differentiate us competitively and build a respected global enterprise and iconic brand?
This is a mission that emphasizes the journey we are on and our long-range focus.
This is market-leading, market-building, and opportunity rich.
To start, we embrace our mission as a journey, not a destination, which fuels our vision.
The mission of an organization is bigger than a company description or just making a profit. It conveys a sense of purpose, inspires action or transformation, and communicates a sense of contributing to the greater good for our clients, our communities, our company, and our world.
This is a mission Guidehouse is equipped to deliver on through our complementary business capabilities, regulated industry expertise, exceptional people, and agile business models.
This is a mission that delivers new business value and market impact, and provides opportunities for you – our people – to grow personally and professionally, expand your talents, and build a new consultancy together.
Our Guidehouse Mission:
To solve big problems, build trust in society, and empower our clients to shape the future.
So, what kind of consulting firm do we have to build for this mission? What kind of company does it take to target these issues while also guiding change that builds trust and benefits future generations? What do we need to do differently today that can differentiate us competitively and build a respected global enterprise and iconic brand?
This is a mission that emphasizes the journey we are on and our long-range focus.
This is market-leading, market-building, and opportunity rich.
To start,
we embrace our mission as a journey, not a destination, that fuels our VISION.
Our vision is tied to our bold, forward-looking view and the impact we strive to leave on the world through our client work and how we nurture and grow our people.
This is a mission Guidehouse is equipped to deliver on through our complementary business capabilities, regulated industry expertise, exceptional people, and agile business models.
It’s a model with as much internal, core strength, as external market importance with regard to our limitless value and meaningful impact.
It’s a vision activated by our RI SE values.
To earn a seat at the table for our clients’ most complex issues, creating limitless opportunities and meaningful impact.
This vision enables us to build the next generation consultancy as we focus on those most critical client problems which re-establish hope and trust and bring this vision to life.
It’s about being intentional in all we do, from career pathways and our sense of community to how we bring our best to our clients, our teams our work and our families as we nurture and steward our brand forward.
Our Guidehouse Vision:
A Vision We Proudly Share
A Mission Unlike Any Other
BACK
BACK
Every day our words, actions, and the work we deliver defines and represents our company, its value, and how our brand will be known with each other, our communities, and friends and families through our respect, high standards, and value-driven actions.
Just as our Mission, Vision, and Values direct our pathway and reinforce our focus, our brand exemplifies the power only found when two different, but complementary things, come together to
This is unique.
This is best represented in the two halves of our new brand mark
– a directional arrow symbolizing our forward, upward
movement.
Through the union of the two halves, we signify:
The union of commercial and public sector markets.
The union of a client with a Guidehouse team to focus on solving their critical issues.
The union of your skills and expertise with our support and opportunities for growth.
The union of our strong black and green colors symbolizing the emergence of a new day in consulting.
create ONE undeniable force.
As a symbol for our clients, we target their toughest challenges with unwavering focus to navigate and guide forward, anticipating needs and harnessing the power of innovation that advances conventional approaches.
Most of all, our brand mark represents the rise of Guidehouse, where the future of consulting lives.
As a symbol of our “true North,” it reminds us of the values we put into practice each day as we live our purpose and strengthen our capabilities through our work and the impact we make in the communities we serve.
Our brand mark represents two halves coming together for the common good as we direct and guide each other, our clients, and our company to a new future.
BACK
BACK
Our
Brand
Our
Company
Torchbearers
to the Future.
You Are...
2
Forward Together
You Are Our Brand
Guardians of the Brand
One Company. One Brand.
Our RI SE Values
2
Our Mission & Vision
What Makes Us Different
A Note from Scott
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of Contents
You Are Our Brand
Forward Together
One Company. One Brand.
Our RI SE Values
2
Guardians of the Brand
Our Mission & Vision
What Makes Us Different
A Note from Scott
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let’s begin our journey
consultancy.
That’s a privilege, but
So please read on and
this is our field guide
symbolizing our forward, upward movement.