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How has People Tree supported the movement? 2013 The Rana Plaza factory collapse deeply saddened and outraged us and in 2013, we asked you to join the Rag Rage Campaign. More than 80,000 people signed the petition calling fashion brands to sign the Fire and Building Safety Agreement in Bangladesh and to provide compensation to victims. People Tree joined War on Want, Clean Clothes Campaign, IndustriALL and other global workers’ rights organizations in pressuring global brands to change. By 16th May 2013, many of the world’s leading high street brands had signed the Accord on Fire and Building Safety in Bangladesh. Thank you for your support! To commemorate the six month anniversary of the disaster, we hosted an event – Fashion Takes Action – which featured a debate about the future of the industry. Safia Minney, the Founder and CEO of People Tree, was joined by iconic designer Zandra Rhodes, Policy Director of the Soil Association Lord Peter Melchett and Fashion Editor and Columnist Liz Jones. The event was attended by over one hundred guests including fashion bloggers and journalists who all dressed in red and pink in solidarity...
What is Fashion Revolution Day about? On 24th April 2015, Fashion Revolution Day, People Tree will join 68 countries around the world to challenge global fashion brands to demonstrate commitment to transparency across the length of the supply chain, from farmers to factory workers, brands to buyers and consumers. Fashion Revolution Day is a day to challenge the human rights and environmental catastrophes in our fashion supply chains. April 24th marks the second anniversary of the Rana Plaza disaster in Dhaka, Bangladesh, which killed 1,133, and injured over 2,500 people. Fashion Revolution Day is a time to celebrate companies that are on a journey to create a more ethical and sustainable future for fashion. People Tree has been campaigning for over 20 years to demonstrate that an alternative to fast fashion is possible.
Safia started her Fashion Revolution Day 2014 by joining the protests at Gap and United Colors of Benetton, two brands that at that time, had not signed the Bangladesh Safety Accord. Throughout the panel discussion, Safia reiterated the need for continuing public pressure on brands and on the government: “$40 million is the estimate by the ILO convention for the compensation required of which $17 million has now been paid or committed, so we’re not even half way a year after, so keeping up the pressure now is vitally important. I hope you will sign the War on Want petition.”
2014 On 24th April 2014, The People Tree Foundation hosted a Fashion Revolution Day event, bringing together leading fashion industry activists and thinkers. The event featured a panel discussion with Caryn Franklin, Fashion Commentator & Activist, Lucy Siegle, Journalist, John Hilary, War on Want, and Amin Amirul Haque, National Garment Worker's Federation. People Tree's Founder and CEO Safia Minney moderated the discussion on fashion, ethics, human rights, and need for fair fashion practices in Bangladesh.
A campaign to subvert the traditional fashion haul video to show off some ethical alternatives to fast fashion with an #haulternative video for Fashion Revolution Day.
Orla Kiely Dress Tailored by Vimala
Ms. Vimala J., Mandala, India Job: Tailor How long have you worked at Mandala? 5 years Why do you work for a Fair Trade organisation? My father passed away when I was young, so unfortunately I had to drop out of school at the early age of 12 to look after the cattle on the family farm. Through my work my children, age 17 and 9 are in school and will hopefully go on to attend university.
Spring-Summer 2015 People Tree is the pioneer in Fair Trade and sustainable fashion. People Tree, led by its Founder and CEO, Safia Minney MBE, makes regular trips with the design team to meet its producers, whether design and technical support or to measure the social impact. These trips are an important part of People Tree’s DNA and ensure that best practice is maintained throughout the supply chain. This year we want to introduce you to the talented makers of our clothes and to hear their stories. Scroll through these pages to see the stories of some of the men and women that benefit from working with us to the Fair Trade standards.
Dawn Dress Tailored by Imran
Mr. Imran Hossain, Artisan Hut, India Job: Tailor and Trainer How long they have you worked for Artisan Hut? 5 years Why do you work for a Fair Trade organisation? We earn twice the minimum wage here. I have a pension fund, medical support and a bonus in a year. I married a lady who used to be a part timer for Artisan Hut stitching buttons. Now my wife is being trained in tailoring work at Artisan Hut.
Mr. Devandiran Perumal, India Job: Ironer & fabric checker How long have you worked at Mandala? 5 years Why do you work for a Fair Trade organisation? I really like the atmosphere at Mandala, all the staff work together as a family and the conditions are good. I appreciate Mandala’s policy on equality for men and women - contrary to local tradition my wife and I take it in turn to cook the family meals!
Ms. Kanchan Jha, Rajlakshmi, India Job: Final Checker How long have you worked at Rajlakshmi? 3 years Why do you work for a Fair Trade organisation? There are good working conditions at Rajlakshmi. The management treat us staff with respect. We all work together as a family, after work the staff walk home together too.
Rowena Jumper Hand Knitted by Roshani
Ms. Roshani Maharjan Kumbeshwar Technical School (KTS), Nepal Job: Hand Knitter How long have you worked for KTS? 15 years Why do you work for a Fair Trade organisation? I knit for KTS as the pay is 35% higher than other companies locallly. I am a group leader at KTS and enjoy helping other women learn to knit so they can support their families with a good income.
Ms. Shima Masammat, Artisan Hut, Bangladesh Job: Tailor How long have you worked at Artisan Hut? 6 years Why do you work for a Fair Trade organisation? I used to work in a conventional garment factory. The hours were long, from 8am – 10pm and the space was really cramped, but at Artisan Hut there is a lot more space to work and I enjoy it!
Mr. Bhola Singh, Rajlakshmi, India Job: Garment checker How long have you worked at Rajlakshmi? 3 years Why do you work for a Fair Trade organisation? Having worked in the conventional garment industry for over 14 years, I like working at Rajlakshmi because there is a relaxed atmosphere and a nice quiet working environment, there is no shouting and scolding of the workers. I am valued as an employee and treated with respect.
Sylvie Shift Dress Produced by Rosy
Ms. Rosy Solanky, Creative Handicrafts, India Job: Assistant Production Manager How long have you been working for Creative Handicrafts? 21 years Why do you work for a Fair Trade organisation? I work with dignity and pride. I have a regular salary, I am able to educate my children and help other women earn well.
Rain Drop Tee Hand Printed by Poovalingam
Mr. Poovalingam, Stylus Printers, India Job: Hand Printer How long have you been working for Stylus Printers? 10 years Why do you work for a Fair Trade organisation? My wages are paid above the minimum and I also am paid double the wages for overtime work and receive a bonus every year. I am also sent for a vocational training every year along with all the other workers. I am able to educate my children and live a decent lifestyle.
WATCH THE TRAILER
People Tree is delighted to have collaborated with...
Filmed in countries all over the world, from the brightest runways to the darkest slums, and featuring interviews with the world’s leading influencers including Stella McCartney, Livia Firth, Vandana Shiva and Safia Minney, The True Cost is an unprecedented project that invites us on an eye opening journey around the world and into the lives of the many people and places behind our clothes.
Jo Wood © Trevor Leighton
Visit a People Tree stockist in the UK or internationally, and help support ethical fashion. Put pressure on fashion businesses to learn more about where their clothing is made by uploading a photo on Facebook, Instagram or Twitter with this message: “I want to thank the people who made my clothes. @brand #whomademyclothes?” Post photos of your People Tree garments, tagging us and #whomademyclothes and we’ll tell you as much as we know about the people behind those pieces. Help make the message louder. Nominate 3 friends to do the same.
How can you take part? On 24th April this year, we ask anyone with an ethical conscience to follow these simple steps:
BE THE CHANGE!
All photography © Trevor Leighton