Special Publications
Targeted Content and Distribution
AARP’s Member Benefits Discovery Guide and Medicare Made Easy are both annual publications that uniquely leverage AARP’s first-party data to deliver targeted information to the right members at the right time.
For advertisers, they are highly targeted opportunities to align brand messaging with contextually relevant editorial content.
Digital enhancements available to build a multi-channel campaign that maximizes ROI.
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SOURCE Omniture Jul-Dec 2021; *ComScore Jul-Dec 2021 6 month average. *Premium sites include: Better Homes & Gardens, Everyday Health, Forbes, Good Housekeeping, National Geographic, Oprah, People, Reader’s Digest, Real Simple, Sunset, Time, Travel & Leisure, WebMD, Woman’s Day
Take a Closer Look
Medicare Made Easy
Member Benefits
Edit Calendar
Media Kit
Reach a Sales Rep
2MM New Members
Return Home
Take a Closer Look
1.75MM Members Age 63-65
1.75MM Members Age 63-65
2MM New Members
Take a Closer Look
Take a Closer Look
2MM New Members