September 29, 2023 Jeremy Delay Wolfspeed 4600 Silicon Drive Durham, NC 27703
Carla Finnegan Account Manager
Kathryn Anderson Account Manager
Cover Letter
01. Proposed Project Team
02. Diversity, Equity & Inclusion
03. Furniture Solutions
HELLO
Wolfspeed Team, On behalf of Alfred Williams & Company and MillerKnoll we'd like to thank you for the opportunity to participate in the furniture and services RFP for Wolfspeed's JP Administration Building project in Siler City. It has been an absolute pleasure working with the greater Wolfspeed team over the past 8 years. As we look to the future, we are excited about the prospect of continuing to build on our partnership and embarking on new ventures together. Your familiarity with our core team's capabilities, our shared dedication to excellence, and the positive working dynamic we have cultivated all contribute to a seamless and productive collaboration that we believe makes us the right partner for this incredibly exciting and complex Wolfspeed JP 4project. Our response respects and honors the vision and hard work put forth by Wolfspeed's Workplace Team over the last 12 months. We have three key messages that we believe make Alfred Williams & Company the right choice. Our people and experienced team, our value proposition, and our ability to help the greater team visualize your space as we continue to work towards designing The JP. People: Our experienced core team with well over 100 years of combined industry experience is poised to continue to meet and exceed your needs. We believe that both the core team, and our Workplace Optimization teams are equipped to support those efforts both locally, across the country, and abroad. Value Proposition: On page 4 we've highlighted offerings that we believe will drive value in ways that differentiate Alfred Williams & Company. Differentiators include leveraging worldwide discounting and local support from MillerKnoll, understanding your community impact goals, and providing workplace strategy and support at no additional cost. Visualization: We hope you enjoy the flythroughs that bring your vision to life! This virtual experience enables us to bring Wolfspeed's vision to life. We look forward to working together with the team to update this incredible tool to reflect the final furnishings. What a great way for us to collaborate to help facilitate and generate employee excitement! Please feel free to reach out to Carla Finnegan at 919-500-3074 if you have any questions you'd like to discuss. Thank you once again for entrusting us with your furniture needs and for being an integral part of your journey. We are ready to Run with Wolfspeed!
September 29, 2023
Executive Summary/Value Proposition: Alfred Williams & Company and MillerKnoll are committed to making sure that Wolfspeed gets the best possible pricing on all MillerKnoll products. We are offering a price list and discount hold on all Wolfspeed orders MillerKnoll-North America through the end of 2024. Additionally, we believe that we can bring value through other offerings that honor our commitment to past, present, and future partnership with Wolfspeed. Those items include creative value-engineered ideas, workplace innovation and optimization services at no additional charge, and a bundle discount based on all products and services furniture and walls provided by Alfred Williams & Company. Value Engineering and Forward Thinking: We are constantly thinking about ways and opportunities to be good stewards of Wolfspeed's budget and to protect the investments made in purchasing quality products over the years. Knowing the importance of cost-efficiencies, we have provided a value-engineered alternative solution for your consideration by making some minor tweaks to the specifications. Major savings can be unlocked by looking at alternative products in the Humanscale Sit-stand base, MillerKnoll Verus Task chair, and the MillerKnoll Lima monitor arm. Swapping these three products will net a total savings of $365.86 per workstation and private office. Included in our submittal you'll find our DIRTT Architectural product proposal. We are committed to providing an attractive package whose single-source efficiency alone will save costs. Workplace Innovation and Optimization: We hope you enjoy the virtual fly-throughs created by our team based on the vision provided by the JP Team collectively. Our Workplace Innovation and Optimization Team provides a suite of services that help you optimize your workplace and attract and retain talent in an ever-changing world. By performing post occupancy surveys, space utilization, employee focus groups, and change management, we can ensure that Wolfspeed's workplace remains relevant and maximizes employee engagement. Alfred Williams & Company is offering these services at no additional cost to Wolfspeed with full award. An estimated service offering of $22,000. See page 21 for more details on the AWC Workplace Innovation and Optimization Team. Wolfspeed's Community Impact and Spend Goals: We understand the importance of making a positive impact on our community. Included are a few opportunities created to make sure that you know your dollars and your project is making a difference from MWBE spend, local manufacturers support, and environmental impact. AWC and MillerKnoll have come up with figures and tracking to share with your teams, so they can understand how the work you are doing is making a difference! - AWC plans to utilize MWBE sub-contractors to perform all labor and installation services. We anticipate that will equate to 5-8% of total project spend. - We have prepared several NC based manufacturers to be ready to provide solutions on this project, if local spend and support is important to capture on this project. - MillerKnoll continues to work toward Carbon Net neutral manufacturing standards. Please see their detailed efforts highlighted within our submittal.
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Alfred Williams & Company, Because Experience Matters
Engage a Team You Trust
Elevate Your Space
Experience the Difference
For 156 years, our business has expanded by building client partnerships as our #1 priority. We are a team of empowered problem solvers who work with you to enable your organization’s success through partner engagement, furniture planning, design services and operational excellence.
A team who: • Listens and understands your needs • Shares your values • Designs a plan that reflects your vision • Values partnerships and makes work fun • Demonstrates proven results • Eliminates challenges before they occur
A space that: • Supports your company culture & reflects your brand • Enables talent recruitment and retention • Encourages creativity, collaboration and focus • Is technology-enabled
Exceptional outcomes that: • Are completed on time, on budget, on brand • Elevate productivity & profitability • Enable client & employee satisfaction • Optimize workplace utilization • Celebrate ESG Initiatives
MillerKnoll Partnership
3rd Largest Certified Dealer in North America
DESIGN WITH IMPACT
Product Design
Knowledge + Research
Reliability + Warranty
Purpose + Values
MillerKnoll’s American-made manufacturing strategy is a cornerstone of the company, sourcing 85% of our products domestically. Since 1923, MillerKnoll has consistently secured customers with innovative solutions that solve the problems of today while ensuring compatibility with the anticipated needs of the future.
Innovation demands investment. MillerKnoll spent approximately 3% of our annual sales volume on research and development efforts in fiscal year 2020, or $74.0 million in real dollars. This approach fuels their portfolio of pioneering products and award-winning innovations that solve problems for people at home and at work.
On day three after placing an order, MillerKnoll will provide the day and time the product will arrive with 97% accuracy. The MillerKnoll Warranty is our promise that we stand behind the quality of their product. With limited exceptions, our products are covered by a 12 year, 3-shift. All parts and labor included.
As we live our purpose—design for the good of humankind—we’re guided by a concise set of core values, which inform the way we lead, the way we see one another, and the way we work together. We invite you to learn more about our values and join us in contributing to a more equitable society and a healthier planet.
MillerKnoll believes that trust is earned over time with hard work and strategic investments. The factors that set MillerKnoll Group apart today have one thing in common: we’ve been honing them for decades.
Intro
Connecting People, Place, & Purpose
Experienced Team & Process
Furniture Solutions
02. Project Experience
PROPOSED PROJECT TEAM
01
Primary Points of Contact
Carla Finnegan has been an Account Manager at Alfred Williams & Company for 16 years, and in the contract furniture industry for 20 years. Carla is responsible for managing the relationship with all of her accounts and is the single point of contact for directing the Alfred Williams & Company team to ensure success. She attends every meeting and is the conduit for all team members. She will certify that the design intent is carried out, orders are processed in a timely fashion, help coordinate installation, and assure that all time commitments are met. A sampling of Carla’s projects includes Duke Energy Tower, Red Hat Tower, State Employees’ Credit Union Operations Center, AICPA NY/NC/ DC, McKinney, and Builders Mutual Insurance Company.
As half of a dynamic team, Kathryn brings over 25 years of experience in both Design and Account Management with Alfred Williams & Company to any project. Fostering long-term relationships with customers and being seen as a partner, rather than just a provider, is her goal. Kathryn is a Raleigh native and proud to be part of our area’s growth.
Debbie has been with Alfred Williams & Company for 23 years. As your Project Manager, she will interface in the early/pre-construction phases of the project with the architect, designers, customer and general contractor to develop a detailed construction schedule and track critical milestones.
Amanda Holmes holds a bachelor's degree in Interior Design from High Point University. Amanda works closely with the AWC sales team, our clients and partner A+D firms to fine tune the spaces we create. She is an expert in efficiency working through final selections in real time utilizing Live Design. Amanda is passionate about pairing aesthetics with function to create beautiful and productive work spaces.
Michelle has 18 years of experience with Alfred Williams & Company. As a member of our Customer Administrative team, she is responsible for processing, acknowledging, and tracking product orders, as well as invoicing upon project completion. Michelle’s relationships within the Design and Project Management communities as well as with our clients are critical to the success to the project. She is a dedicated professional with a passion and solid knowledge base in customer service and sales support with a proven ability in planning, problem solving and management support.
As the Market President for Alfred Williams & Company in Raleigh, Montgomery Morris leads sales, interior design, customer service and business development for the Triangle region and eastern North Carolina. Previously Director of Market Development for Charlotte and the Triad, Montgomery brings eight years of related experience to the position. Having recently moved to Raleigh, Montgomery’s community and professional leadership has included service as a Board Member of the FreeMoreWest Economic Development board in Charlotte, N.C. and active membership in the Bridge Foundation. He is a 2021 graduate of Leadership Greensboro. A Columbia, South Carolina native, Montgomery is an alumnus of North Carolina State University, enthusiastic about his return to the region.
EXPERIENCED TEAM
Your Alfred Williams & Company Team from Start to Finish
Michelle Perry Healthcare Project Administrator
Paul Hemmingson Project Manager
Amanda Holmes, NCIDQ Senior Designer
Montgomery Morris Market President
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Your MillerKnoll Team from Start to Finish
Hana Dorani Client Development Executive
Tania Koehler Global Project Sales
Debbie Jeffares Regional Sales Director
Justin Xi Manager for Regional Projects Group, Asia, Pacific, Middle East, & Africa
John Michael President, Americas Contract
Emma Wilson Dealer Sales Manager, England & Ireland
Klaus Reichert Major Project Group Consultant, Germany Region
North America Primary Point of Contact
International Primary Point of Contact
Click to watch a personal message from our President of MillerKnoll
Click to learn more about MillerKnoll's Global Capabilities
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Debbie's area of expertise in sales include relationship building, regional market development, market analysis and penetration, presentation confidence and skill, domestic and national business, client/partner relations, architectural and design expertise and strategic business planning. Having worked in the A+D community, the dealership arena and as a manufacturer’s representative, Debbie felt her breadth of expertise would now be useful in managing/coaching a team. Debbie enjoy coaching and mentoring the team in my area. A sampling of Carla’s projects includes Duke Energy Tower, Red Hat Tower, State Employees’ Credit Union Operations Center, AICPA NY/NC/ DC, McKinney, and Builders Mutual Insurance Company.
Tania Koehler joined Herman Miller in 1996 and holds a degree in Law and Economics. Her role is to develop, manage and build long term client relationships in EMEA, APAC and Latin America. She works closely with MillerKnoll at all levels: corporate operations, field sales and dealers to ensure you receive focused, consistent support at every location.
Justin Xi is the manager for Regional Projects Group, Asia Pacific, Middle East & Africa. His role is to develop, manage and support regional clients in APMEA region. With Justin’s previous multi-national client practice, he knows how to leverage the company and dealer’s resource to serve regional opportunities.
Emma has over thirteen years of MillerKnoll experience in account management of key dealers and clients across all market sectors globally. Emma will ensure all project requirements are captured & executed in a timely and professional manner from both MillerKnoll and our dealer partners.
Klaus has over thirty years of experience in the furniture business. He will synchronize MillerKnolls international and local team and support the customer to develop their best solution out of MillerKnolls collective of brands.
Hana's passion is helping her clients create inspiring workplaces which empower their people to do their best work. Her 11 years of experience in the contract furniture industry has enabled her to become a valuable resource to her clients through all aspects of a project and thereafter. Hana will ensure your vision will be successfully translated through the cornerstone components that comprise a project: aesthetics, budget, sustainability, and longevity.age the company and dealer’s resource to serve regional opportunities.
Diversity, equity & inclusion
02
350+
Diverse-owned business partners
Virtual education sessions on racial equality
Employees joined one or more of six sessions for our first Day(s) of Understanding in partnership with CEO Action for Racial Equality
50+
1,600
It all starts with people. AWC leadership and employees recognize that DEI is integral to the success and future growth of AWC and our communities. The overarching goal of our company is to continuously increase our workforce diversity. We advocate for multicultural views, beliefs & values by fostering education, embracing accountability, and encouraging connection for our employees, partners, and communities. An employee-led and executive sponsored DEI committee is guiding our steps and strategies in support of our goals.
61%
23%
ethnic diversity
Female
Alfred Williams & Company Diversity, Equity & Inclusion
AWC DEI Guiding Principles
Invite
Include
Ignite
Impact
Recruit to ensure our workforce resembles the local/available talent pool
Retain to ensure our environment is inclusive; all employees express similar levels of belonging and retention
Grow our talent to ensure our leadership demographics resemble our overall workforce
Develop/market to reflect global communities and ensure investment in communities through diverse product content
02. Project Approach
04. Diversity, Equity & Inclusion
Alfred Williams & Company Supplier Diversity Partnerships
A top priority for AWC is utilizing diverse subcontractor partners within each of our operating markets and across the MillerKnoll Network throughout the United States. We provide Tier 2 reporting for our diverse subcontractor installation work on your project. Subcontractors supply 60 percent or more labor for large project installs, which allows us to scale depending on the required schedule of the project. If Tier 1 diverse spend and reporting is preferred for project management and installation services, we are equipped with the appropriate relationships and partners to meet Wolfspeed's needs.
Our diverse suppliers in North Carolina & South Carolina: M I D Enterprisers, LLC (MWBE/HUB certified) Installation Unlimited, Inc. (MWBE/HUB certified) NEBO Express (Federally Certified Woman Owned Business) Cabro Logistical Solutions (Federal Certified Woman Owned Business) Synergy Installation Services (Federal Certified Woman Owned Business)
MillerKnoll Supplier Diversity
MillerKnoll has had a supplier diversity initiative since 1990 and are the recognized industry leader, as demonstrated by the awards and recognitions, economic impact on the growth and jobs created for diverse businesses and advancing the underserved communities. MillerKnoll has a total diverse spend including minority, women, LGBT, Veteran, and Service-Disabled Veteran owned businesses has been ranging from 15 – 18% (including Geiger and Nemschoff) over the past 5 years; 16 - 18% (excluding Geiger and Nemschoff) over the past 5 years. MillerKnoll can support your company’s diverse spend goals by providing quarterly Tier 2 M/WBE spend date reports based on the calendar year on purchased MillerKnoll products. An example of a tier 2 report is shown below.
Diversity, Equity, Inclusion & Belonging
Click here to check out MillerKnoll's DEIB Journey
Employees joined one or more of six sessions for our first Days of Understanding in partnership with CEO Action for Racial Equality
View a personal message from Cheryl Kern, Vice President of Diversity, Equity, Inclusion & Belonging
Click to learn more about MillerKnoll's Sustainability Efforts
For over 100 years, our brands have been dedicated to not just improving spaces but the world around us. We believe that together we can do more. By 2030 we plan to:
Reduce the carbon footprint from our products and operations by 50 percent and aim to reduce the carbon footprint of our suppliers.
Reduce Carbon Footprint
Design out Waste
Stop using single-use plastics and substantially reduce all types of waste.
Use 50 percent or more recycled content and purchase materials that are responsibly and sustainably produced.
Sustainability Goals
Source Better Materials
03
First Floor Visualization
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Atrium
Cafe
TAC
Lobby
First Floor Renderings
Cafe - Private Dining
Cafe - Open Dining
Cafe - Large Conference
Cafe - Medium Conference
Cafe - Focus Rooms
Cafe - Touchdown
TAC - IT/Tech Lounge
Lobby - Lounge
Workstations
Training Room
Collaboration Areas
Conference Rooms
Break Room
Phone Rooms
Private Office
Second Floor Visualization
Breakroom
Phone Room
Second Floor Renderings
Collaboration Area
Large Conference Room
Conference Room
Leadership Alignment Workshops
Post Occupancy Surveys
Space Utilization Study
Change Management
Employee Focus Groups
Identify and align on your workplace goals, guardrails, and desired end state with your key stakeholders. This session can also include current workplace trends and case studies from similar clients
Our Strategy Team will conduct a post occupancy survey 6 months after project completion. The survey will address space effectiveness, employee sentiment, workplace utilization and team dynamics. Results will be summarized and provided to the leadership team.
6 months after project completion, our team will conduct an onsite study to assess how employees are using the space. The assessment will note any under-utilized spaces and provide recommendations to improve utilization.
Change isn’t easy. Let us support you with the tools and resources to ease the transition. Our team provides recommendations for space policies, workplace etiquette, welcome to your workstation training, and virtual walkthroughs of your space to get your people acclimated to your new workplace.
To ensure your people make the most of their new workplace, our team will conduct series of employee focus groups. The focus groups can address workplace etiquette, hybrid policies, and team dynamics.
Workplace Strategy & Ideation Services for Wolfspeed
The Alfred Williams & Company Strategy & Ideation team is committed to continuing their work with your Workplace team. We are offering our full suite of workshops, engagements and ideation services free of charge to Wolfspeed upon award of the Siler City project. Our ultimate goal is to support you in creating a workplace that enhances productivity and allows your people to realize their full potential. Below is an overview of our Strategy & Ideation services. Each engagement will be tailored to meet your workplace goals.
ADDITIONAL CONSIDERATIONS
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Thank You
919-500-3074
919-459-3236
cfinnegan@alfredwilliams.com | kanderson@alfredwilliams.com |
Carla Finnegan & Kathryn Anderson
