Featured Speaker
Sharpen Our Solution Selling Skills
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Tuesday
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Monday
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Applied has always lead the industry in process, with a sales playbook that consistently outperforms our competition. While we aim to take bold steps in 2021, we want to continue to sharpen our skills on our proven process to ensure continued success.
Jeff Purdy, EVP, Sales
Agenda: Monday, February 1st
11:00 a.m. – 11:45 a.m.
11:45 a.m. – 12:30 p.m.
12:30 p.m. – 1:15 p.m.
1:15 p.m. – 2:00 p.m.
2:00 p.m. – 3:00 p.m.
Opening Keynote
Regional Breakout
Lunch
Breakout: Sharpen Our Solution Selling Skills
Awards Ceremony
Featured Speaker
Taylor Rhodes, CEO
11:00 a.m. – 11:45 a.m.
11:45 a.m. – 12:30 p.m.
12:30 p.m. – 1:15 p.m.
1:15 p.m. – 2:00 p.m.
2:00 p.m. – 3:00 p.m.
Opening Keynote
Breakout: Commercial Insight Highlights
Lunch
Breakouts:
Applied: Telling the Applied Story
IVANS: Evolution of Development
Special Event: Virtual Escape Room
Agenda: Tuesday, February 2nd
As the industry is building its digital path forward, agencies and brokerages now more than ever are getting serious about their digital strategies. Some are taking the first steps toward digital transformation, while others are looking to build out their digital agency strategy to create more productivity, simplicity, intelligence and value across the entire distribution chain.
Selling the Digital Agency
Featured Speaker
Michael Howe, EVP,
Product Management
11:00 a.m. – 11:45 a.m.
11:45 a.m. – 12:30 p.m.
12:30 p.m. – 1:15 p.m.
1:15 p.m. – 2:00 p.m.
2:00 p.m. – 3:00 p.m.
Opening Keynote
Breakouts:
Applied: Epic Transformation Deep Dive
IVANS: Distribution Platform
Lunch
Breakouts:
Applied: Epic Transformation Discussion
IVANS: Telling the IVANS Story
Special Event: “Ask Me Anything” Featuring Taylor Rhodes
Agenda: Wednesday, February 3rd
As our product portfolio continues to expand and we go to market with more speed, we need to take our product knowledge to the next level. We’ll arm you with knowledge on our newest products and capabilities to compete and win against our competition.
Upscaling Product Knowledge
Featured Speaker
Trevor Bunker, CCO
11:00 a.m. – 11:45 a.m.
11:45 a.m. – 12:45 p.m.
12:45 p.m. – 1:30 p.m.
1:30 p.m. – 2:00 p.m.
2:00 p.m. – 3:00 p.m.
Opening Keynote
Breakout: Building Relationships in a Virtual World Presentation
Lunch
Breakout: Building Relationships in a Virtual World Discussion
Special Event: Improv Experience
Agenda: Thursday, February 4th
2020 prompted an unprecedented move to adopt video conferencing and virtual selling as part of our sales strategy. With no end in sight to virtual selling, it’s time to adapt and use this strategy to our advantage to engage people in new, relevant ways to address their challenges while reducing overall process overhead. We’ll cover some best practices to become best-in-class in an increasingly virtual world.
Building Relationships in a Virtual World
Featured Speakers
Jeff Purdy, EVP, Sales & Courtney Rains, SVP, Marketing
11:00 a.m. – 11:30 a.m.
11:30 a.m. – 12:15 p.m.
12:15 p.m. – 12:45 p.m.
12:45 p.m. – 1:15 p.m.
1:15 p.m. – 1:30 p.m.
Keynote: Bold Brand Opportunity in 2021
Breakout : Elevating the Owner Discovery Part 1
Lunch
Breakouts:
Applied: Elevating the Owner Discovery Part 2
IVANS: Elevating the Executive Discovery Part 2
SKO 2021 Wrap Up
Agenda: Friday, February 5th
As our buyers change, we need to look at new ways to build our consultative skills to manage the discovery process and meet the new challenges and demands of our customers to ensure continued success
Elevating Owner Discovery
Monday
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Tuesday
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Wednesday
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Thursday
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Friday
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Please note: The times listed below are in ET
Please note: The times listed below are in ET
Please note: The times listed below are in ET
Please note: The times listed below are in ET
Please note: The times listed below are in ET