Consumer products
Insurance
Pharmaceuticals and biotechnology
Telecommunications
Banking
Utilities
Food and beverage
Machinery and equipment
Retail
Select your sector to view its priorities for
Digital Transformation
Auto manufacturing
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Advanced zero-error quality management
37%
34%
Advanced manufacturing planning and scheduling
29%
Digital twins
26%
Predictive modeling for ops and quality management
Real-time performance management systems
More than a third of auto manufacturing respondents say that improved quality management and advanced planning and scheduling are top digital priorities
Top five digital use cases
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Note: Data reflects the percentage of respondents selecting a use case in the top three Source: Bain Digital GPS Benchmark 2021, March 2021
Top digital use cases
More than a third of respondents in banking say that personalizing products and improving digital account openings are top digital priorities
36%
30%
27%
Personalization of banking products
Blockchain-enabled real-time payments
Compliance and risk process automation
Digital account opening (automated know your customer)
Personalization of nonfinancial products
More than a third of respondents in machinery and equipment say that advanced quality management is a top digital priority
Note: Data reflects the percentage of respondents selecting a use case in the top three (N=81) Source: Bain Digital Insights Survey, March 2021
Top five digital priorities
Nearly half of respondents in consumer products view improving e-commerce sales as a top digital priority
45%
40%
E-commerce sales (including direct to consumer)
Supply chain automation
Business-to-business channels and data interchange
Data-driven demand forecasting
Consumer insight and feedback
31%
More than a third of respondents in banking say that targeting offerings through analytics and digital account opening are top digital priorities
Note: Data reflects the percentage of respondents selecting a use case in the top three (N=218) Source: Bain Digital Insights Survey, March 2021
Top five digital priorites
Nearly half of respondents in the food and beverage sector see consumer insights and supply chain automation as top digital priorities
49%
47%
33%
Continuous improvement on pricing and promotion
44%
More than a third of auto manufacturing respondents say that improved quality management and optimized allocation of raw materials are top digital priorities
Note: Data reflects the percentage of respondents selecting a use case in the top three (N=35) Source: Bain Digital Insights Survey, March 2021
Nearly half of respondents in insurance say that using internal productivity tools is a top digital priority
48%
Internal productivity tools
Automation in claims (including fraud detection)
Automation in client interactions
Automation in underwriting
Analytics in retention/churn management
Top six digital priorities
Note: Data reflects the percentage of respondents selecting a use case in the top three (N=45) Source: Bain Digital Insights Survey, March 2021
23%
Advanced quality management
Advanced production planning
Industry 4.0 workbenches
Real-time data for machine diagnostics
Automated production flow
21%
Nearly half of respondents in insurance report using internal productivity tools as a top digital priority
Note: Data reflects the percentage of respondents selecting a use case in the top three (N=27) Source: Bain Digital Insights Survey, March 2021
Top five digital uses cases
More than a third of respondents in pharmaceuticals and biotech see predictive analytics for clinical trial design and patient identification as a top digital priority
38%
35%
25%
Predictive analytics in clinical trial design and patient identification
Optimizing marketing spending by using advanced analytics
Increase patient engagement (adherence to medications)
Connected, intelligent supply chain
Digital advertising for effective patient recruitment
Nearly half of respondents in retail see improving decision making through big data and advanced analytics as a top digital priority
Big data/advanced analytics for decision making
Personalization and promotional microtargeting
On-site/in-store labor automation
Mobile shopping
Mobile payments
More than half of respondents in consumer products (nonfood and nonbeverage) view improving e-commerce sales as a top digital priority
Note: Data reflects the percentage of respondents selecting a use case in the top three (N=90) Source: Bain Digital Insights Survey, March 2021
More than half of respondents in telecommunications say that the automation of back-office operations is a top digital priority
54%
41%
Automation/integration of back office
Agile digital factory for customer episodes
Dynamic pricing/real-time promotions
Customer self-service apps/e-support
Salesforce automation
24%
Note: Data reflects the percentage of respondents selecting a use case in the top three (N=115) Source: Bain Digital Insights Survey, March 2021
Nearly half of respondents in utilities see monitoring assets and predictive maintenance as a top digital priority
32%
Asset monitoring and predictive maintenance
Connected worker solutions
Customer management systems
Connected energy management systems
Robotic process automation
28%
