Assess
Profit Pools
01
Understand customers’ changing needs and your competitive set.
Business
Model
02
Use digital innovation to satisfy your customers’ raw need in new ways, and to drive out costs and boost efficiency.
Enablers
03
Power your transformation with new data and technology capabilities, and develop the talent and culture to support a truly digital organization.
Delivery
04
Effectively orchestrate
the many components
of a sustained transformation,
moving quickly
from pilots to fully
scaled deployment.
Set Vision
& Ambition
02
Combine today-forward and future-back perspectives to assess where you can win.
Select Customer Segments
03
Focus on customer acquisition and retention and pursue customer leadership.
Create Your Game Plan
04
Expand your technology stack and upgrade operations to suit a solution business.
Manage Metrics
& Risks
05
Help the company adapt and ensure stakeholders understand the rationale.