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Owner Caroline Dodig opened SoffiatoVIA in 2017, and the style bar concept turned full-service salon experienced strong growth over the past few years despite the pandemic. Following the career trajectory of other owners she followed, Dodig trained on Great Lengths hair extensions, grew the new service, and worked to get her interested staff educated. In this interview, Dodig shares her data on her extensions business and how she predicts the salon will grow into the future.
A Bold Path to Growth
When Manhattan was quiet during the height of the pandemic, Cityrne Rose Owner Julie Dastine took advantage of lower prices to lease a bigger space for her salon. She also switched her software to Fresha because she believes it will meet her needs as she grows. In this interview Dastine shares how having the ability to store credit cards and collect deposits is changing her business, and how she’s leveraged Instagram to boost her client bookings by five times.
How to Make the Most of your Payment Processing Features
Rosy Salon Software’s Lori Obiedzinski and RosyPay’s AJ Ricci discuss what you should look for while shopping around for a payment processor, including features that can increase and protect your revenue, add efficiency and save time in your business
Why Leaders Need to Learn to Take a Pause
SALON TODAY Conversations: Dr. Chris Johnson talks her new book, The Leadership Pause, which outlines the importance for leaders to take a purposeful pause throughout the day to train their attention and focus to shape actions and positive impact, to embed purpose in all their work, to craft an inspiring vision that brings their team along with them as engaging leaders and to leverage their emotions and energy to effortlessly make decisions.
Understand Your Data, Own Your Success
Join us April 23-24, 2023, in Nashville, Tennessee, for the Data-Driven Salon Summit and SALON TODAY 200 Celebratory Dinner. Leading salon owners and industry experts will help you tap into your data, discovering new business opportunities and revealing challenges within your business. But don’t just listen to us, listen to last year’s attendees on why you have to be there this year!
BTS with the Ulta Beauty Pro Team and Their Models
Our gorgeous cover is the collaborative work of the Ulta Beauty Pro Team. Together, they brought out the unique beauty of each of their models, celebrating their individuality.
Hear from the Artist: Ulta Beauty Pro Team’s Nick Stenson
Hear from the Artist: Ulta Beauty Pro Team’s Sonya Dove
Hear from the Artist: Ulta Beauty Pro Team’s David Lopez
Hear from the Artist: Ulta Beauty Pro Team’s Michelle O’Connor
