WHO WE ARE
BRANDS
AUDIENCE
PLATFORMS
SOLUTIONS
OUR WORK
EDITORS
For over 60 years, beginning with Automotive Fleet magazine, we have served the fleet market connecting buyers and sellers. Our fleet and transportation brands as well as industry events cover the market from top to bottom – whether you are targeting class 1-8 vehicles, commercial or government fleets; fleet managers, fleet drivers, or senior financial executives; fleets of 10 vehicles or fleets of 10,000 vehicles.
OUR BRANDS
AUDIENCE BY BRAND
DIGITAL
EVENTS
B2x media SOLUTIONS
WEBINARS
EXAMPLES OF OUR WORK
LET'S WORK TOGETHER
AIM: Audience Marketing Insights For Fleet
Comprehensive Social Media Solutions
Custom Content for Fleet
Effective Email Marketing Campaigns
Digital Advertising Solutions
ReadyQuote Fleet Telematics & Fuel Card
Sponsored Content
LEADSTREAM
DIGITAL
SOME OF OUR MANY CLIENTS
Experiential
Email
Webinar
Video
See content
Mosaic Compliance Services was founded in 2006 by lawyers, with one mission - to protect dealerships from litigation. Eliminate the extra risk and hassle of managing multiple vendors, and get all your compliance in one place, with Mosaic.
experiential
PRINT
EVENTS
DIGITAL
PLATFORMS
MAGAZINE
scroll
From corporate fleets managed by large companies to those overseen by fleet management companies, Automotive Fleet covers the management and maintenance of fleets larger than 25 vehicles. Fleet executives, directors and managers turn to Automotive Fleet for information and insight on managing the costs and budgets of their car, van, and light-duty pickup truck fleet, ensuring vehicle safety and compliance, integrating new technologies and more.
events and experiences
podcasts
Work Truck provides practical and actionable content to professionals responsible for the selection, management and maintenance of work trucks and vans from last-mile delivery to construction and emergency response fleets. Organizations such as Amazon, FedEx, local and regional construction firms, utility companies and emergency response organizations trust Work Truck for its coverage of service and vocational Class 1-7 light- and medium-duty trucks and vans.
events and experiences
podcasts
From emergency services to public works and administrative needs, Federal, State and Local agency fleet managers rely on Government Fleet for the strategies and information required for managing tight budgets, ensuring vehicle safety and compliance, integrating new technologies, reducing fuel costs and emissions across their diverse fleets.
events and experiences
podcasts
Focusing on heavy-duty Class 7 & 8 vehicles, Heavy Duty Trucking serves the specific needs of fleet managers and owneroperators who work at both private and for-hire fleets. Heavy Duty Trucking covers topics such as efficient freight and logistics management, technology advancements, enhancing safety and driver training, maintaining vehicles and minimizing downtime.
events and experiences
podcasts
The public transportation industry is a critical part of urban life, helping millions of people get where they need to go every day. METRO provides insights and news for public local and regional transit authorities, private motorcoach companies and passenger rail service organizations. METRO covers a wide range of topics from managing budgets and funding to ensuring passenger safety and security, as well as enhancing the rider experience.
events and experiences
podcasts
School Bus Fleet focuses on the informational needs of school transportation professionals responsible for managing and operating both public and private sector school bus fleets. Ensuring student safety, managing operational costs and budgets, staying compliant with evolving regulations, implementing new technologies, training & retaining qualified drivers, enhancing sustainability efforts are just a few topics covered by School Bus Fleet.
events and experiences
podcasts
Auto Rental News covers the car and truck rental industry, including headquarters, airport, local car and truck independent and franchised agencies. Auto Rental News provides the information and insight needed to manage and maintain car and truck rental organizations including how to keep up with ever-changing regulations, new technology adoption, how to make customers happy and how to stay competitive with pricing.
events and experiences
WHO IS OUR AUDIENCE?*
VIDEOCASTS/PODCASTS
READYQUOTE
CUSTOM RESEARCH
EMAIL MARKETING
AIM: AUDIENCE MARKETING INSIGHTS
SPONSORED CONTENT
Showcase your brand and product message with dynamic website display advertising. Most IAB standard ad units are available across all our domains.
Display Ads
OUR PURPOSE IS TO HELP PEOPLE
AND BUSINESSES SUCCEED
CONTACT SALES
close
automotive fleet
government fleet
heavy duty trucking
work truck
metro
school bus fleet
auto rental news
MAGAZINE
INTERACTIVE
CONTENT
Total
911,000
Contact Profiles
605,000
Newsletter Subscribers
299,200
Monthly Website Users
322,225
Social Media Followers
136,178
Magazine Distribution
251,500
Our Key Audience Segments are fleet operations and management decision makers who manage a
wide range of fleet sizes across private and commercial organizations and government agencies.
106k
57k
For-Hire Trucking Fleets
64k
City, State, Federal and
other Government Agencies
32k
Passenger Transportation
98k
Commercial Fleets
57K
Construction/Mining
Meet a few members of our Fleet audience:
Fleet Manager of City of San Francisco, CA
Subscriptions: Government Fleet Top News, Work Truck Top News. Qualified magazine subscriber to Government Fleet magazine.
Recent activity: Registered for Government Fleet Electrification: Lessons We’ve Learned So Far webinar, Actively visiting Government Fleet, Heavy Duty Trucking and Work Truck eXchange websites.
Fleet Director of 20+ plants producing and delivering concrete in Missouri and Illinois
Subscriptions: WT Medium Duty Trucking, WT Enews, HDT Technology Update
Recent activity: 2 webinar registrations on Heavy Duty Trucking (including Top Challenges for Delivery Fleets), actively visiting Work Truck, Heavy Duty Trucking and Automotive Fleet websites.
24K total Magazine Distribution
14K social media Connections
63K Avg Monthly Unique users
69K Avg Monthly Site sessions
66% private fleet
18% Other Allied to Industry
11% For-Hire Trucking
Fleet
3% Truck/Tractor Distributor
2% Lease/Rental
21K total Magazine Distribution
6K social media Connections
28K Avg Monthly Unique users
33K Avg Monthly Site sessions
31% Government Fleet: City
12% Other
14% Government
Fleet: County
8% Government Fleet: Other
2% Lease/Rental
16% Private Fleet
7% Transportation
4% Government Fleet: State
6% For-Hire Trucking Fleet
102K total Magazine Distribution
62K social media Connections
71K Avg Monthly Unique users
90K Avg Monthly Site sessions
68% Commercial/ Private Fleet
20% For-Hire Trucking Fleet
7% Other
2% Lease/Rental
3% Truck/Tractor Distributor
50K total Magazine Distribution
47K Avg Monthly Unique users
54K Avg Monthly Site sessions
25% private fleet
3% Truck/Tractor Distributor
2% agriculture/food
18K social media Connections
21% For-Hire Trucking
16% government
10% Construction/ Mining
9% other
6% HVAC/Plumbing/Other Services
5% Utilities
22K total Magazine Distribution
12K social media Connections
28K Avg Monthly Unique users
33K Avg Monthly Site sessions
36% Transit System
19% Other
17% Private/ Specialty Tour & Charter
9% Manufacturer/ Supplier
5% Consultant, Engineer or Architect
15% Government
25K total Magazine Distribution
15K social media Connections
47K Avg Monthly Unique users
58K Avg Monthly Site sessions
77% Public School
7% Contractor Company
1% Head Start Agency
6% Government Agency
3% Private School
3% Other
3% Manufacturer/ Supplier
7K total Magazine Distribution
5K social media Connections
25K Avg Monthly Unique users
28K Avg Monthly Site sessions
38% Local/ Replacement/ Dealer
20% Other
12% On-Airport
8% Supplier/ Service Co
8% Headquarters
2% Truck Rental/ Manufacturer
10% Near-Airport
MAGAZINE
Automotive Fleet
Auto Rental News
Government Fleet
Heavy Duty Trucking
METRO
School Bus Fleet
Work Truck
View the events calendar
EVENTS
INTERACTIVE CONTENT
Custom Experiential Content
Custom Video Solutions
Industry Leading Webinars
VideoCasts: Impactful Video & Podcast Solutions
MAGAZINE ADVERTISING
SOCIAL MEDIA CAMPAIGNS
TEXT ADS
SPONSORED CONTENT
DISPLAY ADS
display ads
text ads
social media campaigns
magazine
webinars
leadstream
readyquote
videocasts/podcasts
custom research
email marketing
aim: audience marketing insights
Feature your article content in premium positions across our network and nurture your target audience from awareness to consideration. Enhance your content by embedding videos, placing outbound links, and pinning a lead form.
sponsored content
Reach engaged decision makers by positioning your text ad content within native news. Text ads are a great media to support your next product launch, consistent brand messaging, feature case studies, blogs, podcasts, and other premium content.
text ads
Expand your campaign reach with guaranteed impressions and share your message across social media channels. Reach targeted, highly engaged decision-makers. Maximize reach and grow your contact list with smarter social solutions.
social media campaigns
Capture the attention of your target audience with display advertising in our Fleet Magazines. Ads vary in size from full page to smaller ad formats.
magazine advertising
An excellent platform for educating your target audience and establishing your company as a thought leader on a specific topic. Both turnkey and sponsor supplied content webinar packages are available for generating mid-funnel leads and building brand awareness.
webinars
Make the most of your content assets by syndicating your content across our network of industry decision makers. Cast a wide net to fill your marketing nurture funnels or layer email marketing to feature your content to your high-value audience.
leadstream
Generates a high volume of sales-ready leads, between 700 to 900 each month, expecting price quotes. In Q1 2024, 20% of Ready Quote Telematics leads converted to demos, and 40% of those resulted in sales. Over 30% of Fuel Card leads were converted to opportunities, creating several million gallons in fuel pipelines for our clients.
READYQUOTE
Generates guaranteed leads each month, providing intent signals on various topics such as Fleet Management and Risk & Safety. Over 75% of these leads are from organizations with fleets of 500+ vehicles, and include executives, fleet managers, and decision-makers.
LEAD GUARANTEE
Feature your industry experts or executive leadership in an exclusive video interview with our award-winning editors. Your recorded Videocast will be made available on our YouTube channel, an audioonly version will be available on audio players, and both marketed to a target audience for building awareness and consideration.
VIDEOCASTS/PODCASTS
Develop your growth strategy with actionable insights. As a trusted source for major market-facing studies on critical topics that impact today’s marketplace, our team of experts will design a custom research solution that arms you with the insights you need to be successful.
CUSTOM RESEARCH
New product announcements. Weekly or monthly newsletters. Customized one-to-one outreach. Whether you’re looking to generate leads, grow your brand awareness, or share thought leadership, our Email Marketing solutions can deliver results.
EMAIL MARKETING
Reach high-value decision makers, gain market share, understand your audience, and drive conversions with buyer intent data.
AIM: AUDIENCE MARKETING INSIGHTS
BRAND & PRODUCT MARKETING
THOUGHT LEADERSHIP
BRAND & PRODUCT MARKETING
BRAND & PRODUCT MARKETING
DEMAND & LEAD GENERATION
BRAND & PRODUCT MARKETING
DEMAND & LEAD GENERATION
BRAND & PRODUCT MARKETING
DEMAND & LEAD GENERATION
THOUGHT LEADERSHIP
DEMAND & LEAD GENERATION
BRAND & PRODUCT MARKETING
DEMAND & LEAD GENERATION
DEMAND & LEAD GENERATION
DEMAND & LEAD GENERATION
BRAND & PRODUCT MARKETING
THOUGHT LEADERSHIP
DEMAND & LEAD GENERATION
BRAND & PRODUCT MARKETING
THOUGHT LEADERSHIP
DEMAND & LEAD GENERATION
BRAND & PRODUCT MARKETING
THOUGHT LEADERSHIP
Our webinar, “Data Intelligence for Long-Term Strategic Planning,” showcases one company's journey to filter out the noise and use its data more effectively to adjust its capital strategy.
webinar
See content
contact us
INTERACTIVE
CONTENT
B2X media
build my plan
B2X News is dedicated to sharing high-quality BBM original scripted and unscripted content with a focus on engaging light-, medium-, and heavy-duty trucking audiences. Stay connected to a thriving industry with unique shows like, B2X Road Test, Upfit My Work Truck, Data Driven, and more.
Fleet & Transportation
MARKETING SOLUTIONS GUIDE
OUR WORK
SOLUTIONS
PLATFORMS
AUDIENCE
BRANDS
WHO WE ARE
CONTACT SALES
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Beauty, Health & Wellness
marketing solutions guide
events and experiences
podcasts
From corporate fleets managed by large companies to those overseen by fleet management companies, Automotive Fleet covers the management and maintenance of fleets larger than 25 vehicles. Fleet executives, directors and managers turn to Automotive Fleet for information and insight on managing the costs and budgets of their car, van, and light-duty pickup truck fleet, ensuring vehicle safety and compliance, integrating new technologies and more.
events and experiences
podcasts
From emergency services to public works and administrative needs, Federal, State and Local agency fleet managers rely on Government Fleet for the strategies and information required for managing tight budgets, ensuring vehicle safety and compliance, integrating new technologies, reducing fuel costs and emissions across their diverse fleets.
events and experiences
podcasts
Focusing on heavy-duty Class 7 & 8 vehicles, Heavy Duty Trucking serves the specific needs of fleet managers and owneroperators who work at both private and for-hire fleets. Heavy Duty Trucking covers topics such as efficient freight and logistics management, technology advancements, enhancing safety and driver training, maintaining vehicles and minimizing downtime.
podcasts
events and experiences
Work Truck provides practical and actionable content to professionals responsible for the selection, management and maintenance of work trucks and vans from last-mile delivery to construction and emergency response fleets. Organizations such as Amazon, FedEx, local and regional construction firms, utility companies and emergency response organizations trust Work Truck for its coverage of service and vocational Class 1-7 light- and medium-duty trucks and vans.
podcasts
events and experiences
The public transportation industry is a critical part of urban life, helping millions of people get where they need to go every day. METRO provides insights and news for public local and regional transit authorities, private motorcoach companies and passenger rail service organizations. METRO covers a wide range of topics from managing budgets and funding to ensuring passenger safety and security, as well as enhancing the rider experience.
events and experiences
School Bus Fleet focuses on the informational needs of school transportation professionals responsible for managing and operating both public and private sector school bus fleets. Ensuring student safety, managing operational costs and budgets, staying compliant with evolving regulations, implementing new technologies, training & retaining qualified drivers, enhancing sustainability efforts are just a few topics covered by School Bus Fleet.
INTERACTIVE CONTENT
DIGITAL
DIGITAL
INTERACTIVE CONTENT
AIM: Audience Marketing Insights For Fleet
LeadStream: Fleet Content Lead Generator
ReadyQuote Fleet Telematics & Fuel Card
Comprehensive Social Media Solutions
Bobit Fleet Custom Content Studio
Bobit Custom Content Studio Sponsored Content
Innovative Digital Display Solutions
Effective Market Penetrating Email
DIGITAL
PRINT
EVENTS
Automotive Fleet
Government Fleet
Heavy Duty Trucking
Work Truck
METRO
School Bus Fleet
Auto Rental News
Automotive Fleet
Government Fleet
Heavy Duty Trucking
Work Truck
METRO
School Bus Fleet
Auto Rental News
AUDIENCE BY BRAND
B2X media
See content
Mosaic Compliance Services was founded in 2006 by lawyers, with one mission - to protect dealerships from litigation. Eliminate the extra risk and hassle of managing multiple vendors, and get all your compliance in one place, with Mosaic.
experiential
©2025 Bobit Business Media Inc
LET'S WORK TOGETHER
CONTACT SALES
CONTACT SALES
102K total Magazine Distribution
62K social media Connections
71K Avg Monthly Unique users
90K Avg Monthly Site sessions
102K total Magazine Distribution
62K social media Connections
71K Avg Monthly Unique users
90K Avg Monthly Site sessions
2% LEASE/RENTAL
*Numerical data updated twice annually.
1-9 vehicles
168k
10-49 vehicles
49k
50-249 vehicles
15k
250-999 vehicles
2k
1,000+ vehicles
106k
168k
10-49 vehicles
1-9 vehicles
106k
10-49 vehicles
168k
50-249 vehicles
49k
250-999 vehicles
15k
When unexpected events or emergencies occur, quick decisions are essential. Take a closer look at how fleet management and real-time tracking solutions can significantly improve safety and enable more informed decisions when every second counts.
email
See content
See content
Mosaic Compliance Services was founded in 2006 by lawyers, with one mission - to protect dealerships from litigation. Eliminate the extra risk and hassle of managing multiple vendors, and get all your compliance in one place, with Mosaic.
experiential
show sponsorship
product feature
episode takeover
Show Sponsorship
Product Feature
Episode Takeover
BBM SOLUTIONS
B2x media SOLUTIONS
Enhance your brand perception and authority by leading the conversation on an exclusive episode that features your solutions and expertise. Tap into a growing audience of new potential customers and nurture them towards conversion through immersive storytelling.
episode takeover
DEMAND & LEAD GENERATION
BRAND & PRODUCT MARKETING
Seamlessly integrate your offerings alongside compelling stories, videos, and interactive experiences that drive consumer interest.
product feature
DEMAND & LEAD GENERATION
BRAND & PRODUCT MARKETING
Align your brand with powerful content topics that resonate with your target audience and drive them to your website.
show sponsorship
DEMAND & LEAD GENERATION
BRAND & PRODUCT MARKETING
THOUGHT LEADERSHIP
DEMAND & LEAD GENERATION
An excellent platform for educating your target audience and establishing your company as a thought leader on a specific topic. Both turnkey and sponsor supplied content webinar packages are available for generating mid-funnel leads and building brand awareness.
WEBINARS
DEMAND & LEAD GENERATION
BRAND & PRODUCT MARKETING
Feature your industry experts or executive leadership in an exclusive video interview with our award-winning editors. Your recorded Videocast will be made available on our YouTube channel, an audioonly version will be available on audio players, and both marketed to a target audience for building awareness and consideration.
VIDEOCASTS/PODCASTS
BRAND & PRODUCT MARKETING
Reach engaged decision makers by positioning your text ad content within native news. Text ads are a great media to support your next product launch, consistent brand messaging, feature case studies, blogs, podcasts, and other premium content.
TEXT ADS
THOUGHT LEADERSHIP
BRAND & PRODUCT MARKETING
Feature your article content in premium positions across our network and nurture your target audience from awareness to consideration. Enhance your content by embedding videos, placing outbound links, and pinning a lead form.
SPONSORED CONTENT
DEMAND & LEAD GENERATION
BRAND & PRODUCT MARKETING
Expand your campaign reach with guaranteed impressions and share your message across social media channels. Reach targeted, highly engaged decision-makers. Maximize reach and grow your contact list with smarter social solutions.
social media campaigns
DEMAND & LEAD GENERATION
Generates a high volume of sales-ready leads, between 700 to 900 each month, expecting price quotes. In Q1 2024, 20% of Ready Quote Telematics leads converted to demos, and 40% of those resulted in sales. Over 30% of Fuel Card leads were converted to opportunities, creating several million gallons in fuel pipelines for our clients.
READYQUOTE
DEMAND & LEAD GENERATION
BRAND & PRODUCT MARKETING
Capture the attention of your target audience with display advertising in our Fleet Magazines. Ads vary in size from full page to smaller ad formats.
MAGAZINE ADVERTISING
DEMAND & LEAD GENERATION
BRAND & PRODUCT MARKETING
Make the most of your content assets by syndicating your content across our network of industry decision makers. Cast a wide net to fill your marketing nurture funnels or layer email marketing to feature your content to your high-value audience.
leadstream
THOUGHT LEADERSHIP
DEMAND & LEAD GENERATION
BRAND & PRODUCT MARKETING
New product announcements. Weekly or monthly newsletters. Customized one-to-one outreach. Whether you’re looking to generate leads, grow your brand awareness, or share thought leadership, our Email Marketing solutions can deliver results.
EMAIL MARKETING
Showcase your brand and product message with dynamic website display advertising. Most IAB standard ad units are available across all our domains.
BRAND & PRODUCT MARKETING
Display Ads
THOUGHT LEADERSHIP
Develop your growth strategy with actionable insights. As a trusted source for major market-facing studies on critical topics that impact today’s marketplace, our team of experts will design a custom research solution that arms you with the insights you need to be successful.
CUSTOM RESEARCH
THOUGHT LEADERSHIP
DEMAND & LEAD GENERATION
BRAND & PRODUCT MARKETING
Reach high-value decision makers, gain market share, understand your audience, and drive conversions with buyer intent data.
AIM: AUDIENCE MARKETING INSIGHTS
BBM SOLUTIONS
DEMAND & LEAD GENERATION
BRAND & PRODUCT MARKETING
Accountability matters. You only pay for validated leads, not the immersive programming, not the ad, not clicks, not forms filled out with bogus information that wastes your sales team’s time and your advertising dollars.
bbm pay per click
DEMAND & LEAD GENERATION
BRAND & PRODUCT MARKETING
Accountability matters. You only pay for validated leads, not the immersive programming, not the ad, not clicks, not forms filled out with bogus information that wastes your sales team’s time and your advertising dollars.
bbm pay per click
DEMAND & LEAD GENERATION
BRAND & PRODUCT MARKETING
Accountability matters. You only pay for validated leads, not the immersive programming, not the ad, not clicks, not forms filled out with bogus information that wastes your sales team’s time and your advertising dollars.
bbm pay per click
Bobit Business Media presents B2X Media Group — offering original video content designed to inspire and empower small businesses – with actionable insights through real-world stories. From B2B challenges to innovative solutions, B2X Media Group tells stories that matter.
B2X Productions is your go-to for innovative BBM original and guest contributed content that captures industry trends, professional interviews, vehicle deep dives, and unforgettable stories.
B2X Flota breaks down barriers and produces content for Spanish speaking professionals behind the wheel and in the shop. Tiempo de Flota reaches audiences in Mexico and the United States with incredible people centered stories and timely industry trends.
B2X Shop engages business professionals with critical insights from auto dealership sales leaders, parts specialist, service divisions and remarketing experts.
Bobit Business Media presents B2X Media — offering original video content designed to inspire and empower small businesses – with actionable insights through real-world stories. From B2B challenges to innovative solutions, B2X Media tells stories that matter.
B2X Flota breaks down barriers and produces content for Spanish speaking professionals behind the wheel and in the shop. Tiempo de Flota reaches audiences in Mexico and the United States with incredible people centered stories and timely industry trends.
B2X Flota breaks down barriers and produces content for Spanish speaking professionals behind the wheel and in the shop. Tiempo de Flota reaches audiences in Mexico and the United States with incredible people centered stories and timely industry trends.
B2X Flota breaks down barriers and produces content for Spanish speaking professionals behind the wheel and in the shop. Tiempo de Flota reaches audiences in Mexico and the United States with incredible people centered stories and timely industry trends.
BBM SOLUTIONS
BBM SOLUTIONS
build my plan
build my plan