Celebrate Color!
Guiding you through your lorem journey.
Give your blondes a boost! Transform, refresh and celebrate shiny, luminous, lighter looks you can now refresh, refine and tone in just 10 minutes—in both warm and cool shades.
New Goldwell Colorance Gloss Tones take the versatile Colorance Demi-Permanent hair color range to the next level of blonding options and inclusivity, and brings a liquid formula option to your Goldwell artist’s toolbox . Check out the details, review the formulas, see the before-and-after results, then celebrate Colorance Gloss Tones for yourself! Goldwell International Artist Rebecca Hiele (@rebeccahiele) will show you how.
scroll
Celebrate your demi-skills with a sheer, shiny new blonding assortment! Goldwell Colorance Gloss Tones are a powerfully unique liquid formula addition to the Colorance Demi-Permanent range of hair color excellence.
mission
01
/03
Our Projects
The Ambition Collection
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. enim ad minim veniam, quis nostrud emit exercitation ullamco laboris nisi ut aliquip ex ea commodo consequat.
2019
statement
contacts
Speak with one of our expert consultants.
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua enim ad minim.
Book a Demo
artist to artist
Gated content tags lifetime value to customer acquisition cost responsive design.
01
Design Consultation
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. enim ad minim veniam, quis nostrud emit exercitation ullamco laboris nisi ut aliquip ex ea commodo consequat.
02
Design Consultation
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. enim ad minim veniam, quis nostrud emit exercitation ullamco laboris nisi ut aliquip ex ea commodo consequat.
03
Design Consultation
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. enim ad minim veniam, quis nostrud emit exercitation ullamco laboris nisi ut aliquip ex ea commodo consequat.
STAY IN TOUCH, LEARN FROM THE BEST
Contact Goldwell and connect with fellow color artists today
get in touch
before and afters
WITH COLORANCE GLOSS TONES, SEEING IS BELIEVING
Business Director
Adam Smith
Business Director
Adam Smith
Business Director
Adam Smith
Business Director
Adam Smith
Why us
Doing business as lorem ipsum hard bounce mobile-first.
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua enim ad minim.
02
/03
2022
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. enim ad minim veniam, quis nostrud emit exercitation ullamco laboris nisi ut aliquip ex ea commodo consequat.
03
/03
2018
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. enim ad minim veniam, quis nostrud emit exercitation ullamco laboris nisi ut aliquip ex ea commodo consequat.
The Saint Expereince
The Lorum Collection
TONE, REFINE AND TAKE YOUR DEMI- BLONDING SERVICES TO A NEW LEVEL
COLOR FOR EVERY STYLIST,
COLOR FOR EVERY CLIENT,
COLOR FOR EVERY SERVICE,
COLOR FOR EVERYONE!
COLORANCE DEMI-PERMANENT COLOR
NEW! COLORANCE GLOSS TONES:
All the things you love best as a color are hero traits of the Colorance Demi-Permanent range. The complete family of color always delivers:
You’ll want to get your hands on this color, and quickly. Here’s the need-to-know—the latest addition to the popular, high-performing Colorance artist’s toolbox are:
Rich, shiny color
Up to 3x more shine
Intralipid technology + pH-balanced formulas
Available in 15 sheer blonde shades + versatile
Clear Customizable, for easy mixing
In levels 8, 9 and 10, in both warm and cool tones
Ammonia-free, pH-balanced formulas to help repair hair
The perfect finish to every lightening service: quick and easy toning in just 10 minutes!
“Goldwell Colorance Gloss Tones are my go-to, helping me to deliver an immediate boost in shine and luminosity to hair in just 10 minutes. Not only does it instantly provide dramatically more brilliant color in only one treatment, the Colorance Gloss Tones shade range allows me to customize color services to deliver exceptional results on all hair types and textures.”
Harry Says: Offer a High-Gloss Shine Service to add beautiful shine to hair of all textures. Simplify your—and your clients’—hair color life with Colorance Gloss Tones.
REFRESH AND RESET!
—Celebrity Stylist Harry Josh (@harryjoshhair), Goldwell Color Ambassador
“This is Colorance Gloss Tones, an amazing new product from Goldwell,” explains Rebecca Hiele, Goldwell International Artist. “Experience unbelievable sheer blonde results from warm to cool. You have 15 shades to choose from, to custom mix and use for all different types of services—from your all-over blondes to your highlighted or balyage dimensional blondes, plus great 10-minute service options you can do right at the shampoo basin.”
THE GLOSS TONES OVERVIEW
With any great hair color, time and again, the proof of performance is in the results. And Colorance Color Gloss Tones deliver, service after service
Tones hair and gives a luminous shine (up to 3x more shine)
Treats hair with Intralipid technology + pH-balanced, ammonia-free formulas
Regenerates up to 70% lost lipids
One warm, one cool: See two quick-and-easy step-by-step Colorance Color Gloss demos.
Colorance Gloss Tones come in Levels 8, 9 and 10, Goldwell International Artist Rebecca Hiele reminds colorists. “What’s amazing is that the product come in both warm and cool tones,” she says, and are customizable, opening up so many color service solutions and creative possibilities.
Take a closer look at two models Hiele demos—taking one warmer, one cooler, as needed, with a toning service delivered right at the shampoo bowl.
THE FORMULATIONS
Abigail
03
/03
“You can create this beautiful finish on a blonde with beautiful warm tones,” Hiele says.
Abigail After
02
/03
ABIGAIL’S COLOR GLOSS
TRANSFORMATION
“We mixed Colorance Gloss Tones in Vanilla and Cream in a 1:1 ratio, and applied for 10 minutes at the shampoo bowl.
01
/03
Abigail Before
“What’s lacking in Abigail’s hair base color is the shine that beautiful warm colors can give you. Colorance Gloss Tone in a warm formulation will add amazing shine and beautiful luminosity to her color.
Abigail
01
02
03
01
02
03
01
02
03
Ideal for quick, 10-minute, toning services, as well as in combination with all regular services
Who doesn’t deserve exceptional color tonality and beautiful high-gloss shine? With Colorance Gloss Tones, all stylists and their guests can experience enjoy a quick, easy, just-right refresh.
To review: Colorance Gloss Tones from Goldwell are:
GLOSS TONES + PRO TIPS FOR EVERYONE!
the last word in color
Best experienced in person, and as soon as possible. To become the best colorist, learn from the best. Visit Kao Salon Academy in New York, Toronto or Sydney for onsite classes, and check out the website for access to regional classes, as well as the scoop on what’s new at Goldwell, and a full artist’s array of sessions and inspiration on hair color, hair craft, social media and more.
Great for resetting hair. Restore shine after long-term exposure to sun, saltwater, and other environmental factors.
Abigail before
“What’s lacking in Abigail’s hair base color is the shine that beautiful warm colors can give you. Colorance Gloss Tone in a warm formulation will add amazing shine and beautiful luminosity to her color.
“We mixed Colorance Gloss Tones in Vanilla and Cream in a 1:1 ratio, and applied for 10 minutes at the shampoo bowl.
ABIGAIL’S COLOR GLOSS
TRANSFORMATION
“You can create this beautiful finish on a blonde with beautiful warm tones,” Hiele says.
Abigail after
01
02
03
The beautiful tonality of Colorance Gloss Tones really cooled off model Jess’ hair.
jess after
01
02
03
We achieved beautiful cool tones for Jess using Colorance Gloss Tones in Sheer Platinum and Icy Crystal.
jess' COLOR GLOSS
TRANSFORMATION
01
02
03
“With Jess’ hair, she started with beautiful balayage, highlighted service to enhance her hair, but what has happened over time is that her base became a bit warm,” explains Hiele. By using Colorance Gloss Tones, I’ll create a formulation that will tone the hair and give it luminous shine in just 10 minutes.
jess before
01
02
03
The beautiful tonality of Colorance Gloss Tones really cooled off model Jess’ hair.
jess after
01
02
03
We achieved beautiful cool tones for Jess using Colorance Gloss Tones in Sheer Platinum and Icy Crystal.
jess' COLOR GLOSS
TRANSFORMATION
01
02
03
“With Jess’ hair, she started with beautiful balayage, highlighted service to enhance her hair, but what has happened over time is that her base became a bit warm,” explains Hiele. By using Colorance Gloss Tones, I’ll create a formulation that will tone the hair and give it luminous shine in just 10 minutes.
jess before
“You can create this beautiful finish on a blonde with beautiful warm tones,” Hiele says.
Abigail after
“We mixed Colorance Gloss Tones in Vanilla and Cream in a 1:1 ratio, and applied for 10 minutes at the shampoo bowl.
ABIGAIL’S COLOR GLOSS TRANSFORMATION
“What’s lacking in Abigail’s hair base color is the shine that beautiful warm colors can give you. Colorance Gloss Tone in a warm formulation will add amazing shine and beautiful luminosity to her color.
Abigail before
2
1
3
2
The beautiful tonality of Colorance Gloss Tones really cooled off model Jess’ hair.
jess after
3
We achieved beautiful cool tones for Jess using Colorance Gloss Tones in Sheer Platinum and Icy Crystal.
jess' COLOR GLOSS TRANSFORMATION
2
“With Jess’ hair, she started with beautiful balayage, highlighted service to enhance her hair, but what has happened over time is that her base became a bit warm,” explains Hiele. By using Colorance Gloss Tones, I’ll create a formulation that will tone the hair and give it luminous shine in just 10 minutes.
jess before
1
The beautiful tonality of Colorance Gloss Tones really cooled off model Jess’ hair.
jess after
3
We achieved beautiful cool tones for Jess using Colorance Gloss Tones in Sheer Platinum and Icy Crystal.
jess' COLOR GLOSS TRANSFORMATION
2
“With Jess’ hair, she started with beautiful balayage, highlighted service to enhance her hair, but what has happened over time is that her base became a bit warm,” explains Hiele. By using Colorance Gloss Tones, I’ll create a formulation that will tone the hair and give it luminous shine in just 10 minutes.
jess before
1