TRUSS On Tour Brings Hands-on Hair Education Nationwide
BEAUTY GETS REAL
TRUSS On Tour is coming to a city near you. Your favorite educators are ready to elevate your skills, reveal self-promo secrets, and speak openly about their artist journeys—more relatable, more relevant, and more REAL than any other event in hair.
TRUSS On Tour is a 360-degree educational experience brought to you by TRUSS professional.
A transformative two-day experience, TRUSS On Tour brings you up-close and personal with some of the industry’s biggest names. TRUSS ambassadors demo their top techniques in an open, energetic, questions-welcome environment, then personally coach you through a full day of hands-on practice.
BEYOND EDUCATION
“TRUSS on Tour is more than just education,” affirms TRUSS Ambassador Marina Sellecchia. “It’s a complete experience.”
From Expensive Brunette to seamless blends, your coaching team gets deep into the looks clients want—and the techniques you need to boost your craft. TRUSS ambassadors follow their onstage education with an intimate Q&A chat.
“A BIG, FUN STAGE”
TRUSS On Tour kicks off in New York City on May 7-8
Put the techniques you’ve learned onstage into practice with a day of hands-on workshopping where the experts become your personal coaches.
COACHING FROM THE PROS
“I love teaching less-is-more concepts,” says ambassador Mick Lewis. “My techniques are super salon friendly. They’ll help you work faster and make more money—while achieving stand-out results.”
POWERFUL JOURNEYS
TRUSS coaches take the filter off success and get real about the ups and downs of their careers. “Our one rule is to put it all out there,” says ambassador Mickey Colón. “We want to give people a reason to go back into the salon, to give better results to their clients and to better themselves in general. Expect the maximum. We won’t hold back!”
Modernize your self-promo and client management techniques with tips from artists whose digital skills have taken them global.
BEST-KEPT SOCIAL SECRETS …
The TRUSS coaching team are social media pros. Look familiar? That’s Chrissy Danielle’s Glazed Donut Brunette, a feed favorite.
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introduction
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Ambassador Sarayah Hernandez is pumped: “Not only is it such a big, fun stage, it will be an intimate experience, where you get to ask questions and make your voice heard.”
Or how about social celeb Asil’s mega-popular accounts?
Other member of the TRUSS ambassador team?
Digital self-promo can be overwhelming—and no one knows that better than the TRUSS coaches. “One of the most unique things about our team is that we’re all salon owners and we do hair full-time behind the chair,” says TRUSS coach and internet superstar Asil. “We know it can be a lot of weight on someone, trying to figure out how to run a business, promote yourself online, and a grow as an artist all at once. We’re here to make that a little bit easier.”
TRUSS coaches open up about how they do business behind the chair—and how you can use new digital tools to level-up your biz skills.
… AND ADMIN INSIGHTS
“If you come to TRUSS On Tour, you’ll see the human side of this amazing career,” says Gabriel Samra. “The ambassadors are salon owners, mothers, fathers, artists, influencers, all at the same time: we’ll share what we’ve learned about how to balance your business life with your spiritual life.”
THE FULL ARTIST
THE GRAND OPENING
The TRUSS On Tour opening show launches at the TWA in New York City on May 7th and 8th. Join @gabrielsamra, @mickeycolonjr, and @hairbychrissydanielle and special guest stars @asil and @hairbysarayah for the premiere of the most real event in hair.
Register for the opening show
A CITY NEAR YOU
TRUSS On Tour is coming to Chicago, Denver, and Philadelphia throughout 2023.
See dates and learn more
Red carpet master GABRIEL SAMRA talks single-process blondes from all angles. Learn to produce more than five different results just by alternating a few learnable patterns.
Balayage architect CHRISSY DANIELLE talks global blonding, online growth and her insta-famous techniques, Glazed Donut Brunette and The Blonde Roadmap.
MICKEY COLÓN reveals the secrets behind his famous twist on the Air-Flow Technique to seamlessly blend color and protect hair health.
ASIL teaches the balayage techniques and shares the motivating insights which have made him a hugely influential online star.
From her 30-minute costal balayage technique to a detailed rundown on her business strategies, SARAYAH HERNANDEZ helps you level-up as both an artist and a business person.
THE COACHES—AND THEIR CLASSES
Specializing in gorgeous lived-in looks, MICK LEWIS shows how to save time, make more money and get unforgettable results with key foiling and painting strategies.
Acclaimed color artist MARINA SELLECCHIA teaches how to create her signature multidimensional brunettes with impactful, high-dimension color.
TRUSS is a young brand with a high credibility and great coverage in the countries where it operates. The complete portfolio of high performance products and our team of professionals make up this history with 20 years of existence; strength, power and union move our engines and allow this brand to be among top leaders in the professional hair world. TRUSS' strongest category lies within balayage, but they also offer a wide array of professional and salon products for hair repair, reconstruction, hydration, smoothing, and a full retail line. In two decades of existence, we have built bonds and we owe that to the fabulous chemistry of TRUSS, which is the secret of our absolute success and is known worldwide!
THE TRUSS STORY
