Year in Review
For Insider Studios, 2023 was a year of challenges and opportunities. Amid all of it, we brought our A-game, producing campaigns that put innovation and creativity front and center. Whether it was a fashion-filled gift guide or a behind-the-scenes video series with small business owners, it was a year to remember.
Ralph Lauren
Men’s Holiday Gift Guide
We took some inspiration from Business Insider’s digital cover series for this highly visual, custom gift guide featuring six different looks from Polo Ralph Lauren’s Holiday Collection, including custom photography.
READ THE FEATURE
WATCH THE VIDEOS
A laundromat with a full-service bar and a salon with gender-free pricing are some of the businesses in this video series, which profiled five entrepreneurs across the US who turned their passions into unique establishments.
Small Acts of Support
American Express
WATCH THE VIDEO
This “vlog style” mini-doc about a group of executives trying to achieve the California Trifecta — surfing, skateboarding, and snowboarding — all in one day highlighted how the Dell Latitude 9000 series helped them fit in work, too.
All in a Day
Dell
SEE THE WORK
This program featured custom articles, interactive content, and a custom event to educate enterprise merchants about how what happens “behind the checkout” can impact the bottom line.
Beyond the Checkout
PayPal
READ THE ARTICLES
This series of articles promoted three different cloud migration journeys supported by Microsoft’s Azure platform and powered by Intel — complete with interactive components to engage readers.
Path to Migration
Microsoft and Intel
WATCH THE VIDEO
We produced a custom video and article profiling the spirited individuals who use the Ford Mustang Mach-E to complement their everyday adventures.
Recharged and Redefined
Ford
READ THE ARTICLES
We asked entrepreneurs and small business owners to try out Samsung’s new folding devices for businesses. The articles featured custom photography and rich narratives across multiple industries.
Flip and Fold
Samsung
SEE THE WORK
These feature articles delved into the metaverse and emerging technologies. Interviews with leading SMEs across the partnership underpin each feature, and detailed infographics show research and insights.
Emerging Technologies
PwC
WATCH THE VIDEO
This campaign featured an article to help small businesses find the right mentor relationship and a custom video that highlighted one entrepreneur who took her home-grown charcuterie business into a thriving brick-and-mortar success.
Passion to Profit
Spectrum
READ THE INTERACTIVE
We produced a data-rich interactive that educates human resources teams on how to make their benefits plans work for employees.
Behind the Benefit
UnitedHealthcare
WATCH THE VIDEOS
The second season of “Bright Ideas” brought back host Rod Thill (and his collection of beanies) to enlighten millennials with information about investing— from sectors to trend spotting to fixed income.
Bright Ideas
Fidelity
SEE THE INTERACTIVE
Using the holiday season as a hook, this interactive showed marketing and advertising professionals how to tap into big moments throughout the year — in December and beyond.
The Power of Celebration
Amazon Ads
Here are some of the other leading brands we worked with this year.
We’d love to work with you in 2024!
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Here are some of the other leading brands we worked with this year.