Breakfast Roundtable
brought to you by Marketing Week & RedEye
What is the Lifetime Value
of your Customers?
+
If your marketing tactics are focussed on customer acquisition, measuring the lifetime value of your customers may not seem to be an important metric. However, fail to calculate it and you may find yourself on the backfoot compared to your competitors.
According to a recent report by Econsultancy and RedEye, 74% of marketers ranked Customer Lifetime Value as a high or medium priority. However, just 2% in the survey said their organisation’s approach was mature, 22% not existent.
Learn how to make Customer Lifetime Value
a core KPI
Join Marketing Week and RedEye for breakfast on Wednesday 26 June at The London EDITION (10 Berners Street, London W1T 3NP)
for this exclusive, free to attend Roundtable, and learn how to harness the power of your customer data to drive revenue and increase overall brand value for your organisation.
FREE
Register
for
today!
FREE
As well as breakfast and networking with fellow senior marketers, you can expect to discover the secrets to measuring your Customer Lifetime Value and leave having learnt:
Places are limited so act now to secure your place
FREE
Register
for
today!
• What success looks like and how to create the conditions for success
• The role AI and predictive analytics can play in supercharging your marketing automation
• What the future holds and how to tackle it
• How reducing churn and improving customer loyalty can boost your organisation's ROI