L’Oréal Professionnel introduces INOA Iconic Browns an ammonia-free range crafted for Indian skin tones. From caramel to cherry brunette, each shade offers vibrant colour, high shine and scalp comfort.
Designed for versatility, the range ensures effortless transformations—balayage, highlights, or a full-head makeover—proving brown is timeless, sophisticated, and anything but basic.
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Browns are having a major moment in 2025
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As a leading professional hair tech brand, L’Oréal Professionnel believes in breaking norms and inspiring women to embrace the iconic brown shades that beautifully complement Indian skin tones.
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The revolution of browns
Mathilde Barthélemy-Vigier
iNOA Iconic Browns
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Book an appointment at your nearest L'Oréal Professionnel-affiliated salon to try the range.
General Manager, L’Oréal Professionnel India
Mathilde Barthélemy-Vigier
General Manager, L’Oréal Professionnel India
As a leading professional hair tech brand, L’Oréal Professionnel believes in breaking norms and inspiring women to embrace the iconic brown shades that beautifully complement Indian skin tones.
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BY RITIKA SAUNDH
I was ready for a richer, deeper brown, and L'Oréal Professionnel India's 2025 Iconic Browns trend collection delivered! This cherry brunette is my look this season.
Keerthy Suresh
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BY RITIKA SAUNDH
How Keerthy Suresh embraced the cherry brunette trend
BY SAMANAZ BHOT
ROHAN JAGTAP
Celebrity hairstylist
Working on the L'Oréal Professionnel Iconic Browns trend campaign has been an incredible experience! What I love most is its versatility. We see clients who are hesitant with color but are open to exploring browns, and others who are looking for a bold transformation – the L'Oréal Professionnel color palette effortlessly caters to both.
