The six dimensions of a successful loyalty programme
In a market projected by industry experts to reach £10Bn by 2027, loyalty is a top five priority for 72% of businesses over the coming years. If your business's long term commercial success is dependent on customer engagement, how can you best make use of this key pillar, which is both a toolkit and a strategy?
Collinson manages over 500 million loyalty transactions every day and based on this experience, in this piece we lay the foundations that every loyalty programme should be built upon, to be successful.
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Why the right dimensions can make your loyalty programme a masterpiece
The Fine Art