The constant evolution of the agency landscape makes it harder every year to determine this list. Creative agencies are meandering into media. Media agencies are melding into a larger data and analytics machine. PR shops are turning out brand marketing work. Creators, celebrities and talent networks are staking out agency turf. Partnerships and networks are being forged among independents. And everyone, it seems, wants to be in the consulting business. Yet some agencies still stand tall. The shops you will find on this list have thrived creatively, financially and culturally amid this disruption. They demonstrate market-moving thinking in all its forms, from social and influencer to media-led strategies, earned media and more. And while some of the agencies on this list have proven versatile enough to win in two categories, all of them have one thing in common: They have remained true to their core.
See the winners below
