Five Insightsfrom Consumers
Key Takeaways for CSPs
Worry AI can’t handlecomplex issues
Find AI strugglesto understand queries
Doubt AI-generatedresponse accuracy
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What Telco Customers Want
AI and Customer Service
AI in the Telecom
Customer Experience
CSG asked about their sentiment toward AI when interacting with their CSP.
In a survey of 1,000 consumers worldwide
Here are some of the major takeaways from the survey:
Appetite for AI Is Growing
of customers prefer AI over humanrepresentatives in at least one channel
85%
Say a frustrating AI serviceexperience impacts theirloyalty to a CSP
...But Loyalty Is At Risk
Prefer AI vs. humansupport in chat
The Channel Matters
Faster issueresolution
What CustomersWant from AI
24/7 support
More accurateissue resolutionor response
Want smoother transitionsto human agents
AI Should Enhancethe Human Touch
Are frustrated by long wait timesto reach a representative
AI Maturity Remains a Challenge
At the core of a successful CX strategy is making customers feel known, heard and understood.
1
CSPs must follow the customer's lead. To secure loyalty, prioritize solutions that improve your customers' experiences in the moments that matter.
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Want More Insighton Balancing AIAmbitions withCustomer Needs?
Read CSG’s 2025 State of the CustomerExperience Report to discover how CSPs can demonstrate their CX leadership and deliver on their promise for better experiences.
