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Expressive Elegance: the Design Rules Behind 2024's Hottest New Trend

Expressive Elegance: the Design Rules Behind 2024's Hottest New Trend

Shop the Expressive Elegance look

Shop the Expressive Elegance look

Laura Harrier on Modern Maximalism, Martini Vibes and Why She Hates Quiet Luxury

Laura Harrier on Modern Maximalism, Martini Vibes and Why She Hates Quiet Luxury

MORE ARTICLES

Return to the Expressive Elegance homepage

Return to the Expressive Elegance homepage

Why Are We Highlighting It?

It’s often easier to define looks by what they aren’t and what they’re set against. Expressive Elegance isn’t showy or ostentatious. This is not the realm of chunky angular furniture that doesn’t have the appeal to lie down on. It’s nothing that’s cold or uncomfortable. It’s not loud colors to the nth degree, but it does allow for bravery as long as it’s rich in the deep, dark sense - and ideally picks up on the tenets of Art Deco.

How Not to Be Expressively Elegant

to lie down on.

have the appeal

furniture that doesn’t  

of chunky angular 

This is not the realm

or ostentatious.

isn’t showy

Expressive Elegance

There has been a clear divergence between the types of trend that enjoy a fleeting few months on social media and then fade into pastiche, and those that are thought-through, considered looks. The most notable of these is the Quiet Luxury look, which has iterated through to Minimaluxe. The pursuit of luxury looks goes beyond buying expensive furniture, and instead these sub-looks show how to put rooms together that move away from the showy social-media take (“look how rich I am”) and instead help interiors to exude calm reflection. Luxury buys time. The colors are calm, and the furniture big and comforting.

How Does it Relate to Other Trends?

a unique take

a cool piece of art, 

pop of color,

but with a

Expressive Elegance

In an Instagram era, decontextualized images showing the latest trend provide a copy-book guide for those looking to make their home conform to the latest interior design craze. At its best, it allows democratized access to some of the world’s leading interior design brains – and at its worst, has created a me-too culture where every house tries to look the same. It has spawned the growth of trends as meaningful and attractive as Scandi, and as passing as Barbiecore.

When Elegance Meets Expression

Everyone knows elegance when they see it, but how do you describe it? Elegance in fashion is probably best articulated as neat, simple, refined and smart. Elegant interiors capture that spirit, but also introduce a slender grace that sees furniture quietly poised, waiting to be enjoyed - rather than shouting, demanding to be noticed. Elevated. Subtle. Elegance is always the coolest in the room - not a try-hard shape or attention-grabbing hue, just a confidence in how achingly beautiful it is to look at.

redicted to be 2024’s most pervasive decor look, Expressive Elegance blends historical luxury references with contemporary individualism. Think of it as a natural evolution of the Quiet Luxury and Minimaluxe themes that have been a staple of our trends coverage over the past year – a sumptuous, attractive style (as brilliantly exemplified in our cover story unveiling the aesthetic with Laura Harrier). It blends careful attention to choosing furniture with a concentrated color palette based in earthy, natural tones and a hint of the reflective richness that particular hard materials can provide. But how do you define it exactly? 

The Elegance Bit

Elevated and subtle, yet original and characterful – Expressive Elegance draws on classic references and 
contemporary moods to become the chicest look for 2024 

What is Expressive Elegance? 
2024’s New Trend Explained

Livingetc acts as one of the world’s leading arbiters of interior design style - so when we notice something emerging, it’s our job to investigate. We ignore a lot of passing trends and instead look to the true creative spirit in the industry we know inside out to identify what’s emerging.

Photography Damien Russell Styling Ali Brown

Photography Jake Curtis Styling Claudia Bryant