A big departure from the saturated red of 2018, Metropolitan is a direct result of an overall need for calm. “Soft power†was a key word in brainstorming sessions, and the color is inspired by the building stones of Europe.
Upon its release, Pantone wrote, “We are living in a time that requires inventiveness and imagination†and that it would “take awareness and potential to a higher level.â€
A deep, dark green meant to evoke nature and promote healing and calm. According to Dee Schlotter, senior coloring marketing manager, “the restorative power of nature is important in society now more than ever.â€
Sherwin Williams Cavern Clay
SW 7701
Pantone Living Coral- 16-1546
The colors of the year (COTY) influence fashion, beauty, and marketing campaigns and often speak to the year’s overall cultural mood—Benjamin’ Moore’s 2018 COTY was Caliente, a strong, passionate red to match the national mood, but this year’s Metropolitan is more subdued, like a call for calm. “We all had stories about how we just wanted to be relaxed,†says Yeo. “We’re done with all the colors and outbursts and all the chaotic noises.†Here are the colors of the year from both 2018 and 2019 according to the top paint manufacturers and color partners.
Behr In the Moment T18-15
Pantone
Living Coral
16-1546 2018 2019
“It’s not just the interior environment that we’re looking at.â€
PPG
Night Watch
1145-7
The Color Report
PPG Black Flame - PPG1043 -7
A big departure from the saturated red of 2018, Metropolitan is a direct result of an overall need for calm. “Soft power†was a key word in brainstorming sessions, and the color is inspired by the building stones of Europe.
2019 Behr Blueprint - S470-5
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Hannah Yeo, Color and Design Expert at Benjamin Moore
Behr’s first ever COTY is subdued, modern, and natural. VP of color and creative services Erika Woelfel say it speaks to “a desire to disconnect and be present.â€
Behr Blueprint S470-5
Described as “vibrant, yet mellow†and representative of consumers “craving human interaction and social connection.â€
Every year, companies like Sherwin-Williams, Behr, PPG, and Pantone release their predictions for the shades they say will define the next 12 months. For most, it’s a year-around process, with team members gathering pictures and inspiration from international scouting trips, their daily lives, magazines, and more. After weeks of deliberation, a theme emerges. “It’s not just the interior environment that we’re looking at,†Hannah Yeo, Color and Design Expert at Benjamin Moore tells us, “We’re looking at all things—in fashion, in other industries, in culture. What’s the biggest movie that’s coming out? What’s happening in the political world, not that we want to get political, but those factors come into play in terms of how we live with color.â€
A blend of black and navy and a bold choice for 2018. PPG’s site suggests the color “creates the silence we crave in an information-heavy world...while offering possibility and a deep hopefulness.â€
Described as a “both accessible and elusive,†last year’s COTY was considered a universally attractive color that was both familiar and mysterious.
Described as a “both accessible and elusive,†last year’s COTY was considered a universally attractive color that was both familiar and mysterious.
