Media Kit 2025
Opportunities
Contact
who we are
Media Kit 2025
industry sectors
Surf
Outdoor
Active Lifestyle
Snow
Swim
Retail
readership
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Shop Eat Surf and The Daily by Outdoor Retailer have come together to create a dynamic and expanded new content platform for the active outdoor industry – Shop Eat Surf Outdoor. Building on the long histories of both Shop Eat Surf and The Daily, Shop Eat Surf Outdoor covers a wide range of sectors including outdoor, surf, snow, swim, active and lifestyle. Our goal is to use our skills as professional business journalists to tailor our content to provide timely news and insights for these fast-moving and unique industries.
The North Face lululemon Nike
Burton Vans
La Jolla Group Rip Curl
Volcom
Quiksilver Patagonia Travis Mathew Nordstrom Hurley Ron Jons
Aftco Macy's Vuori Dicks Sporting Goods REI V.F. Corporation LL Bean BassPro Target Authentic Brands Group
SCHEELS
Arc'teryx Columbia Sportsman's Warehouse Academy Sports Adidas TaylorMade Golf Outdoor Research Johnson Outdoors Cabela's
Keen
DC Shoes
Kohl's
Tillys
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stock.adobe.com - Yakobchuk Olena
stock.adobe.com - lightpoet
stock.adobe.com - sutadimages
stock.adobe.com - Cavan for Adobe
stock.adobe.com - karrastock
stock.adobe.com - AS Photo Family
Web Banners
e-newsletter sponsorship
industry insight sponsorship
S.T.E.P.
(social targeting extension program)
Facebook + Instagram
$55 + CPM
LinkedIn
$110 + CPM
sponsorship packages
3 months Billboard on web
3 months eNews sponsor
3 Industry Insights
Total Cost $6,000 (15% discount)
1 month Billboard on web
1 month eNews sponsor
1 Industry Insights
Total Cost $2,500
GOLD
SILVER
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Additional opportunities
Sponsor-Led Webinar
Live webinar hosted by Shop Eat Surf
Features sponsor-provided presentation and live Q&A
Up to 1 hour
$6,000 per webinar
Content Creation
Let Shop Eat Surf contributors put together a Q&A, story, announcement, or interview featuring your company
Starting at $500
Industry Careers
Leadership listings site
Summaries display on news homepage, Careers homepage, daily eNewsletter and weekly Careers eNewsletter
$300 for one 30-day listing
Middle Rectangle
300 X 250
12 months: $7,600 (15% off)
6 months: $4,200 (5% off)
3 months: $2,200
1 month: $750
Lead generation
In our STEP program, we design and implement a social media campaign utilizing Facebook and Instagram or LinkedIn, to increase awareness of your products and engagement with the Shop Eat Surf Outdoor audience.
We can help get your content out to our engaged audiences as part of a lead generation program. Whether you have a whitepaper, research report, industry guide, eBook, video, or other resource, we can help turn your content into prospects.
Our content team can also work with you to create custom content for us to syndicate and for you to use for your other marketing programs. Our leads are delivered on a cost per lead (CPL) basis. We will implement a variety of promotional programs including:
Leads are members of the target brand audience.
Dedicated emails
to our database
1. Add targeting based on job title, industry segment or location, etc.
2. Video used as the content piece
1. Three levels of targeting (e.g. job title PLUS location)
2. ABM campaign
$60 CPL
$85 CPL
$110 CPL
12 months Billboard on web
12 months eNews sponsor
12 Industry Insights (1 per month)
Total Cost $20,000 (25% discount)
6 months Billboard on web
6 months eNews sponsor
6 Industry Insights
Total Cost $11,500 (20% discount)
diamond
platinum
All packages are first come, first served and pending availability of positions.
Show Specials
Two weeks of Display on The Daily
(970X250 running across site)
Two e-Newsletter Sponsorships in The Daily
(300X120 logo/ad and 600X400 ad plus URL)
Two Industry Insight pieces on The Daily
One week of Display on The Daily
(970X250 running across site)
One e-Newsletter Sponsorship in The Daily
(300X120 logo/ad and 600X400 ad plus URL)
One Industry Insight piece
Package #1
Package #2
$3,250
$1,600
Jacob Lund - stock.adobe.com
Promotions on
our website
stevew_photo - stock.adobe.com
Nattakorn - stock.adobe.com
Lower Leaderboard
600 X 90
12 months: $5,000 (15% off)
6 months: $2,850 (5% off)
3 months: $1,500
1 month: $500
Top Leaderboard
600 X 90
12 months: $10,000 (15% off)
6 months: $5,500 (5% off)
3 months: $3,000
1 month: $1,000
Organic
social media posts
Media Kit 2025
Opportunities
home
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Contact
top leaderboard
970 X 90, run of site
12 months: $5,000 (15% off)
6 months: $2,800 (5% off)
3 months: $1,500
1 month: $500
Middle rectangle
300 X 250, limited to 5 sponsors each
12 months: $3,800 (15% off)
6 months: $2,100 (5% off)
3 months: $1,100
1 month: $375
Projected Monthly Traffic
Sponsored Content with Impact Partnering with us means more than just visibility—it’s about meaningful connections. Our sponsored content is designed to effortlessly blend your brand into authentic, engaging stories that resonate with our audience. With a focus on delivering measurable results, we help advertisers build trust, drive engagement, and designed to amplify your story in an impactful way that stands out.
Industry Insight Sponsorship
Prime spot on the site homepage within Industry Insight
Inclusion in e-Newsletter
Social media shares on Facebook, Twitter, and LinkedIn
Cost: $1,000/week
100,000+
Monthly Page Views 55,000+
Unique Monthly Visitors 35,000+
Social Media Followers 10,000+ Companies
Harness the power of strategically placed website banner ads to captivate your target audience. Banner ads deliver high visibility, measurable results, and seamless integration with your marketing strategy. From eye-catching visuals to premium ad placements, our platform ensures your message reaches the right people at the right time—driving engagement, boosting brand awareness, and generating actionable leads.
Position your brand alongside the latest industry news, updates, and insights by sponsoring the Shop Eat Surf X Outdoor e-newsletter, delivered to inboxes 4-5 times each week.
Projected Readership 22,000+
Sent 4-5 times per week
lower leaderboard
970 X 90, run of site
12 months: $3,500 (15% off)
6 months: $1,900 (5% off)
3 months: $1,000
1 month: $350
Projected Monthly Traffic
100,000+
Monthly Page Views 55,000+
Unique Monthly Visitors 35,000+
Social Media Followers 10,000+ Companies
rh2010 - stock.adobe.com
lalandrew - stock.adobe.com
BublikHaus- stock.adobe.com
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