Media Kit 2024
Opportunities
Contact
Our new digital news platform builds on the great work of The Daily show magazine to offer frequent updates on the business news impacting the outdoor industry. The site focuses on brand and company news, executive profiles, retailer interviews, executive hirings, financial reports, business trends, and industry events.
The latest industry news, updates, and insights, every business day.
Mission + Reach
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The Daily reaches an audience of executives from brands like:
Media Kit 2024
our readers
who we are
85,000
53,000
7,900
11,000
59%
Average monthly page views
Average monthly unique visitors
Social media followers
Newsletter readers
Readers who are Executives, C-Level, or Managers
wkproduction - stock.adobe.com
< $1 million
$1-10 million
$10-50 million
$50-100 million
$100 million-$1 billion
>$1 billion
13%
22%
19%
6%
18%
23%
Company Size by Sales Revenue
Opportunities
Contact
display opportunities
970 X 250 - Limited to three advertisers
12 months $5,000 (15% off)
9 months $4,000 (10% off)
6 months $2,800 (5% off)
3 months $1,500
1 month $500
TOP LEADERBOARD
970 X 90 - Limited to three advertisers
12 months $3,800 (15% off)
9 months $3,000 (10% off)
6 months $2,100 (5% off)
3 months $1,100
1 month $375
MIDDLE LEADERBOARD
e-newsletter sponsorship
39%
10%
Open Rate
Clickthrough Rate
39% Open Rate | 10% Clickthrough Rate
Sent 3-4 times weekly | Limited to four sponsors
Position your brand alongside the latest industry news, updates, and insights by sponsoring The Daily e-newsletter, delivered to inboxes 3-4 times each week. Premium position includes 600X90 header and 300X250 rectangle banners.
Top Leaderboard:
12 months $10,000 (15% off)
9 months $8,000 (10% off)
6 months $5,500 (5% off)
3 months $3,000
1 month $1,000
industry insight sponsorship
Give your company the opportunity to share news and content on The Daily.
Sponsorship includes
• Prime spot on the homepage
• Inclusion in e-Newsletter
• Social media shares on Facebook, Twitter, and LinkedIn
Cost $1,000/week
S.T.E.P. (social targeting extension program)
In our STEP program, we design and implement a social media campaign utilizing Facebook and Instagram or LinkedIn, to increase awareness of your products and engagement with The Daily’s audience.
Facebook + Instagram LinkedIn
$55 + CPM $110 + CPM
sponsorship packages
4 months Billboard on web
4 months eNews sponsor
4 Industry Insights, 1 per quarter
$7,500 (15% discount)
3 months Billboard on web
3 months eNews sponsor
3 Industry Insights
$6,000 (15% discount)
1 month Billboard on web
1 month eNews sponsor
1 Industry Insight
$2,500
GOLD
SILVER
Bronze
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Media Kit 2024
Opportunities
Contact
970 X 90 - Limited to three advertisers
12 months $2,500 (15% off)
9 months $2,000 (10% off)
6 months $1,400 (5% off)
3 months $750
1 month $250
LOWER LEADERBOARD
Middle Rectangle:
12 months $7,600 (15% off)
9 months $6,000 (10% off)
6 months $4,200 (5% off)
3 months $2,200
1 month $750
Lower Leaderboard:
12 months $5,000 (15% off)
9 months $4,000 (10% off)
6 months $2,850 (5% off)
3 months $1,500
1 month $500
We can help get your content out to our engaged audiences as part of a lead generation program. Whether you have a whitepaper, research report, industry guide, eBook, video, or other resource, we can help turn your content into prospects. Our content team can also work with you to create custom content for us to syndicate and for you to use for your other marketing programs. Our leads are delivered on a cost per lead (CPL) basis. We will implement a variety of promotional programs, including dedicated emails to our database and promotions on our website.
Lead generation
Leads are members of the target brand audience.
1. Add targeting based on job title, industry segment, location, etc.
2. Video used as the content piece
1. Three levels of targeting (e.g. job title PLUS location)
2. ABM campaign
$60 CPL
$85 CPL
$110 CPL
All packages are first come, first served and pending availability of positions.
shevchukandrey - stock.adobe.com
Emerald X/Outdoor Retailer
outdoor retailer Show Specials
Four weeks of display on The Daily
(970X250 running across site)
Four weeks of e-Newsletter sponsorships in The Daily
(600X90 header and 300X250 banner ad plus URL)
Two Industry Insight pieces on The Daily
Two weeks of display on The Daily
(970X250 running across site)
Two weeks of e-Newsletter sponsorships in The Daily
(600X90 header and 300X250 banner ad plus URL)
One Industry Insight piece
Package #1
Package #2
$3,500
$2,000
Limited to four exhibitors
Available before, during and after Outdoor Retailer
Available one week before and during Outdoor Retailer
Opportunities
Contact
Matt Yates
Senior Account Executive
matthew.yates@emeraldx.com
(352) 262-2754
Media Kit 2024
Opportunities
Contact
Emerald X/Outdoor Retailer
