More than a year into a global pandemic where people had no choice but to order everything online, the ecommerce business is booming more than ever before and shows no sign of slowing down. An explosion of customer experience technologies and platforms have leveled the playing field for businesses of all sizes, heating up the competition.
How to enable experience-driven shopping from storefront to backend.
To earn your customers’ hearts and wallets, you’ll need to provide a personalized, sleek and easy-to-navigate digital experience, and to stay agile, you’ll need real-time insights on your customers so you can optimize your strategy. Where do you begin, and what should you look for in an ecommerce solution to drive the utmost value for your customers?