The Uniform Compliance Day Is Approaching.
Are You Ready?
Why are more stores focused on grab-and-go and prepared meal solutions?
Ready for Some Good News?
If the rise of omnichannel made one thing clear, it's that shoppers are back on the road, back in-store, and looking for more fresh food choices.
Roughly half of U.S. consumers believe that a healthy lifestyle has become more important over the past year.
When they get to your store, they want to find:
There’s more good news, too...
Consumer Trends are Fueling Fresh Food Sales and Pumping Up Revenues in the Process.
Consumers look to food quality and price/value as the two biggest factors for foodservice prepared onsite at c-stores.
Fresh options are a priority for shoppers who want to be sure they're getting the best quality.
But as positive as these trends are...
Key Challenges in 2023
C-stores and grocery stores alike are being hit with demands from all directions in today’s competitive retail marketplace.
Customers want comprehensive information they can trust about ingredients, allergens and freshness — and they want all of it right on the label of the fresh and prepared food they’re buying.
of adults say the ingredients in a food or beverage have at least a moderate influence on what they buy.
Government regulations put pressure on retailers related to labeling and food safety.
Stores must comply with FDA rules related to food allergens, “use-by” dates, gluten-free and other nutritional claims.
Retail executives must balance hiring and retention problems with financial constraints.
Today’s worker shortage means associates are saddled with multiple responsibilities they might never have handled before.
All of those challenges can be solved by simple, affordable, innovative printing and labeling solutions.
The Right Technology at Just the Right Time
Brother Mobile Solutions offers everything stores need for a Tech Refresh. Our right-now-ready, retail proven & affordable mobile, on-demand, wireless labeling technology is easy to set up, use and implement. Available in stand-alone or drop-in solutions that seamlessly integrate with current C-store and grocery store POS systems, our technology delivers:
Trusted
Reliability
Our fast, portable, and reliable solutions are built to withstand the demands of today’s retail environments.
Enhanced
Associate Efficiency
Associates are empowered to quickly and effectively do their jobs thanks to multiple, simultaneous connectivity options, compatibility with major operating systems, and versatile functionality.
Better
Profitability
Stores ring up profits by being able to quickly generate labels, tags, and receipts from anywhere using handhelds, tablets, and smartphones. Faster transactions mean less downtime — and higher productivity leads to increased sales and satisfied shoppers.
It’s technology enhanced with the Brother advantage — durable, built-to-last and backed by industry-leading warranties.
A Success Story:
The “Hinsdeli" Shell Food Mart
Don’t just take our word for it! Hear what a convenience retailer who recently implemented our price labeling technology has to say.
Two easy steps to faster, more professional ticketing, markdown and shelf labeling
Locally known as the “Hinsdeli,” this highly successful, fast-paced fuel, retail, and food service operation is open 24 hours a day. Keeping products and shelves labeled with the correct price while maintaining the desired merchandising image was a challenge. The store needed to empower employees to manage price changes and promotions by designing and printing shelf and item labels quickly with an easy-to-use system.
Brother RJ3050 mobile printer and UpShop’s eGrocery software platform, an extremely simple, intuitive-to-use system that virtually eliminates the learning curve for non-technical store associates.
.
The system takes up less space and eliminates label waste. Store employees have quickly adopted the solution and can now print attractive labels on demand.
“The individual stores can deliver targeted brand messaging, promotions, and highly personalized labeling right on the customer’s bags – information and messaging based on the right data about and for the right consumer, at the right time. Food is personal, and we deliver a solution that feels very personal for the shopper.”
Want to see how simple a Tech Refresh can be?
Download a Free Solution Guide for a Fresh Approach to Food Labeling
1 AlixPartners 2021 Health and Wellness Survey; 2 2021 Convenience Store News Foodservice Study; 3 IFIC Survey: From “Chemical-sounding” to “Clean”: Consumer Perspectives on Food Ingredients; 4 “Lawsuits Over ‘Misleading’ Food Labels Surge as Groups Cite Lax U.S. Oversight,” New York Times, Sept. 7, 2021
Grab-and-go options and prepared meal solutions are the hottest growth categories in c-store and grocery retailing today, and they're not expected to slow in 2023. Customers want their food to be fresh, they want to know what's in it, and they want it priced correctly for a fast, easy checkout.
When shopping, most Americans say they look for ingredient information right on the package:
consult the ingredients list
look at front-of-package information
Food safety issues present significant risks.
Shane Archer
Shell Food Mart
For more information on the
complete lineup of Brother Solutions,
visit BrotherMobileSolutions.com
or call 800-543-6144.
Gluten free
More grab-and-go and fresh prepared options in-store
A better selection of healthy food items
Low carb
Low sugar
Plant-based
Foodservice is rebounding at c-stores, where the category has been steadily increasing since the start of the year.
SCROLL DOWN
SCROLL DOWN
Grab-and-go and prepared meal solutions are the hottest growth categories in c-store and grocery retailing today. But as more Americans look to their corner store for family meals, those stores are scurrying to serve this discerning new customer.
Hover to learn more
CASE STUDY: Shell Food Mart, Hinsdale, Illinois
THE SOLUTION
THE BENEFITS
TRY A DEMO
1
2
3
4
Class-action lawsuits against food and beverage companies for labels considered ‘misleading' hit 220 in 2020 — a record high.
+
+
+
+
+
63
%
62
52
%
%
Stores need help now — but budgets are tight, and margins are slim.
3
TRY A DEMO
SCROLL DOWN
We Have It!
SCROLL FOR MORE
SCROLL FOR MORE
SCROLL FOR MORE
READ THE CASE STUDY
SOURCES
+
1 AlixPartners 2021 Health and Wellness Survey;
2 2021 Convenience Store News Foodservice Study;
3 IFIC Survey: From “Chemical-sounding” to “Clean”: Consumer Perspectives on Food Ingredients;
4 “Lawsuits Over ‘Misleading’ Food Labels Surge as Groups Cite Lax U.S. Oversight,” New York Times, Sept. 7, 2021
SOURCES
Why?
To rise to these challenges in 2023, retailers must be able to print labels that help them meet those demands in sizes and configurations that integrate with practically any device or operating system. From the front of the store to the back of the warehouse to the curbside for pickup, innovative print solutions can help stores compete effectively in today’s ever-evolving retail landscape.
SCROLL FOR MORE