Introducing new ready-to-drink,
Unlock new revenue with Beam Suntory’s array of innovative spirit-based, ready-to-drink brands that make the c-store a shopper destination for summer and beyond.
Ready-to-drink is on trend.
The pandemic became an incubator for at-home cocktail culture, and now there’s a growing demand for new flavors and premium quality.
With spirit-based drinks, consumers have found a diverse alternative to malt-based RTD products.
Retailers are looking to expand beyond-beer offerings — and spirit-based RTD products from the most trusted brands are filling the bill.
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Jim Beam®, the world’s #1 bourbon maker, now offers drinkers two innovative RTD alternatives to beer — the perfect way to enjoy Jim Beam® in a new, refreshing way!
Jim Beam® Classic Highball
Combines Jim Beam® Bourbon, bubbly seltzer and a hint of citrus for ultimate refreshment
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Jim Beam® Ginger Highball
Combines Jim Beam® Bourbon and crisp ginger ale for a bold and balanced taste
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Available in:
12 oz. slender can | $2.50 SRP
Four-pack | $9.99 SRP
Available in:
12 oz. slender can | $2.50 SRP
Four-pack | $9.99 SRP
5%
ABV
5%
ABV
Hornitos® Tequila Seltzer — Lime, Mango and Pineapple
Available in:
Four-pack of 12 oz. cans | $11.99 SRP
5%
ABV
With more than 70 years of boundary-busting tradition under its belt, Hornitos® is now launching Hornitos® Tequila Seltzer — bringing bold flavor and premium quality to tequila and hard seltzer fans!
Combines real Plata tequila with refreshing seltzer and natural flavors
Contains all-natural ingredients and less than 115 calories
FACT 1
FACT 2
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The 4th fastest growing RTD brand providing gross sales more than
3.5x
Source: Nielsen, YTD ending 7/17/21, TTL US Convenience
Order today, and provide your shoppers with the Beam Suntory products they crave.
FOR MORE INFORMATION:
Please reach out to Jay Hornback
(National Account Manager — Convenience Retail Lead)
Be sure to visit Beam Suntory at NACS, Booth #167!
Source: Nielsen, YTD ending 7/17/21, TTL US Convenience
and is the fastest growing category in US convenience.
YTD
+71.5%
The RTD category is growing by
Source: Grand View Research, “Ready To Drink Cocktails Market Size Report, 2021-2028”
and is expected to grow 12.0% annually (CAGR) from 2021 to 2028.
$714.8mm
in 2020
The global RTD cocktails market size was valued at
• Premium-brand spirits and all-natural ingredients combine for balanced taste
• Lightly sweetened with only cane sugar
• Conveniently delivers bar-quality cocktail experience on-the-go
Available in:
100 ml, 200 ml
and 375 ml bottles
20% ABV
35% ABV for
The Old Fashioned
Talk about innovation, On the Rocks™ is the first brand of scale to use premium, recognized spirits in their RTD cocktails — shoppers are drawn to the added value and premium status!
2019 SAN FRANCISCO WORLD SPIRITS COMPETITION
THE JALAPEÑO PINEAPPLE MARGARITA
THE AVIATION
THE COSMOPOLITAN
THE MAI TAI
THE OLD FASHIONED
THE MARGARITA
refreshing spirit-based cocktails. Ready when you are!
Be sure to visit Beam Suntory at NACS, Booth #167!
average RTD competitor
Click arrows for more info
COSMOPOLITAN
A CLASSIC & TIMELESS COCKTAIL
A modern classic cocktail known for its sexy pink hue and delicious taste.
MARGARITA
AMERICA’S MOST POPULAR COCKTAIL
One of the most recognizable and sought-after
cocktails in the world delivers classic tart
yet sweet taste.
AVIATION
A CLASSIC GIN COCKTAIL
A throwback from an era when airplanes
were brand new and hospitality was king.
MAI TAI
A CLASSIC TIKI COCKTAIL
A modern take on a classic TIKI cocktail.
JALAPEñO PINEAPPLE
MARGARITA
FUN & FLAVORFUL WITH A HINT OF HEAT
The perfect drink for those who share a
love of all things hot.
OLD FASHIONED
A CLASSIC SPIRIT FORWARD COCKTAIL
Staying true to the classic recipe,
this Old Fashioned cocktail is strong,
balanced and simple.
Make the RTD shelf a destination.
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