Trending today, Growing tomorrow
Is in Tune with Consumer Tastes
New Hard Tea Variety Pack with Lemonade Tea, Peach Tea, and Mango Tea coming Spring 2024!
Offer your
party punch
customers
The tastiest
Ready-to-Drink cocktails and Hard Teas are the two fastest-growing segments in the alcohol category.
Click and discover
By 2028:
Sales expanded faster than any other major drink category in the past five years and will outpace beer and wine combined by 2024.
The New Beat of RTD Cocktail Sales
RTD sales are expected to reach
Hard Tea sales are expected to reach
$16 billion
$9.3 billion
The Proof is in the Punch!
Produced the 2nd highest
year-over-year growth across all single-serve
RTD brands.
Source: Circana scan data, Total US Mulo+C, L13w ending 7.27.23
With its 9 delicious and nostalgic flavors packing
Low sugar
Non-carbonated
Low calories
Serve chilled, frozen, or mixed!
Recyclable
Resealable
Low carbs
Click and discover
The Part(TEA) is Just Starting
Innovation drives new consumers & discovery.
BeatBox’s newest flavor, Hard Tea, has half the calories and sugar of competitors without sacrificing taste and is rapidly becoming a new party staple.
By Customer Demand: Green Apple Launching November 2023!
And New Party Punch Seasonal Variety Pack Summer 2024
Source: Circana scan data, Total US Mulo+C, L13w ending 7.2.23
than singles
BeatBox: Brings the Party and the Sales!
BeatBox generated more than 1.3 million store locator searches in 2022.
BeatBox is the number one fastest-growing and #1 most engaged RTD brand on social media.
(Source: Rival IQ Week Ending 7.2.23).
The loyal BeatBox Fam is 3,500+ strong and growing. These ambassadors bleed BeatBox and are always repping the brand!
More than 6 million consumers are reached annually through sponsorships and events.
BeatBox has sold 750,000+ tetras at festivals and events in 2023!
RTD Has Evolved— so should your merchandising
Click here to find a distributor near you.
X3 Sales Velocity
X3 Sales Velocity
Variety Pack is #1 Rate of Sale BeatBox SKU!
with annual growth of
8.7%
24.7%
with annual growth of
RTD
FMB
WINE
of BeatBox Trips include
50%
2 or more BeatBox
Average number of
BeatBox per trip
1.9
Perfect for promos!
for $
3
for $
2
300%
250%
200%
150%
100%
50%
0%
% Lift per Account
1
2
3
4
75%
150%
220%
275%
# of additional BeatBox SKUs
Source: Numerator Consumer Data 2023, VIP BeatBox Data 2023
Hover to Discover
New RTD
Brand Families
97
Total RTD SKUs
2,750
New RTD SKUs
531
92%
of consumers opt for RTDs due to convenience.
Convenience
88%
Taste
of consumers select RTDs because the taste aligns with their favorite alcohol beverage.
94%
Variety
of consumers choose RTD because it offers diverse options in flavor and liquid base.
Generated the highest
year-over-year growth across all 500 ml wine competitors.
500ml
Tetra brand
#1
Variety Pack is #1 Rate of Sale BeatBox SKU!
Flavor FOMO
Average tetras sold per month by flavor
Hard Tea
Pink Lemonade
Fruit Punch
Blue Razzberry
Juicy Mango
Tropical Punch
Cranberry Dreams
Fresh Watermelon
Peach Punch
26
26
26
25
25
23
22
21
20
Every Flavor Is A Winner
(Source: VIP IDIG ending 7.31.23).
11.1% alcohol
, BeatBox:
the #1 500ml tetra:
Have more questions or want to talk to sales? Click here
With retail average 4 flavors per store =
103 tetras sold per month
per store!!
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