Staying
How C-Store Digital Programs Drive Repeat Business
The COVID-19 pandemic caused consumers everywhere to shift their shopping habits to digital and today, people are using mobile apps more than ever to order, purchase, and pick up food. Regrettably, C-stores aren’t getting their fair share of the action. Fewer consumers are using C-store apps, however, those who do utilize them just as much or more than restaurant and delivery apps.
While cleanliness, quality, and price are the most important drivers of loyalty, a recent survey indicates digital channels aren’t far behind. Users reported the following as being critical drivers of repeat business:
Here are some of the benefits that can help your business take off:
Easy-to-use websites
Intuitive mobile apps
Contactless
pickup
82%
76%
61%
The current decrease of in-store traffic and increase in mobile app usage means now is the time to offer your customers a best-in-class digital solution.
Offering mobile rewards and contactless fueling have the potential to drive increased visits, particularly among the 25-55 age demographic.
In our survey of over 1,200 consumers, participants agreed “I would visit a specific convenience store location more often if it…“
enabled me to earn fuel discounts when I make any purchase via a mobile rewards program.
provided the ability to pay for fuel via my mobile phone.
provided the ability to fuel up my car in a completely contactless manner using my mobile phone.
Did you know…
Luckily, opportunity still exists to improve customer experience, particularly in the C-store segment.
Our research indicates indicates that
Offering customers a personalized, user-friendly mobile app gives you the opportunity to improve satisfaction and reinforce what C-stores are known for – convenience.
Building a top-notch, easy-to-use digital product for your business is hard work. Why not turn to the experts?
You share your vision and goals.
We’ll take care of the rest.
1/3 to 1/2 of mobile app users aren’t satisfied with their mobile app options?
70%
of restaurant mobile app users are satisfied with their mobile app compared to
of C-store users, who are not satisfied, offering insights for C-stores that mobile apps are an opportunity for growth.
53%
Let Mobiquity Take the Wheel
Our customer experience strategists can help you:
Create a personalization strategy that fosters brand loyalty
Mobiquity Rewards & Loyalty Approach:
Steer your business in the right direction and contact the experts at Mobiquity today.
to Customer Needs
Drive incremental revenue
Make customers happy so they keep coming back
Discover what rewards your customers really want
Build a a seamless customer experience
Analyze and make recommendations for your current program
Sync your loyalty and rewards program with new or existing technology
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Better insight into customer behaviors
Increased customer retention
Revenue you want
Uptick in order frequency
Positive reviews & ratings –
Recommendations to friends & family –
of consumers are likely to write a positive online review
of loyal customers said they’d recommend a company to their network if they enjoyed their experience
66%
86%
Using Data to Drive Satisfaction and Sales
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We can help you:
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Understand the full customer journey