Embracing Mobility & Self-Service
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By Mehmet Erdem, Ph.D., Associate Professor of Hotel Operations & Technology William F. Harrah College of Hospitality, University of Nevada, Las Vegas; and Robert Firpo-Cappiello, Editor-in-Chief, Hospitality Technology
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Hotel tech budgets are growing
Adoption of mobile check-in/out and other self-service options is booming
As technology becomes table stakes, definitions of ROI are evolving
Highlights include: