Get Ready to SWICE Up Your Deli!
Data shows it's the creative flavor combo today’s adventurous customers crave.
one hot partnership
NEW COLLAB NEW COLLAB NEW COLLAB NEW COLLAB NEW COLLAB NEW COLLAB NEW COLLAB
Swicy
Sweet
Spicy
Swicy
+
=
SWICE
Two leading brands,
find out more
“Swicy” is exactly the flavor our new Hot Honey Goat Cheese — a Montchevre EXCLUSIVE — delivers!
Montchevre + Mike’s Hot Honey: Two Leading Brands,
One Hot Partnership
The tangy, cool, fresh flavor of America’s favorite goat cheese meets the sweet heat of the #1 Hot Honey brand.
The #1 Hot Honey brand
America's favorite goat cheese
brand
4
S
T
A
T
S
1
2
3
4
53% of Gen Z shoppers say they enjoy “swicy” heat.
1
The most popular level of heat spice enthusiasts enjoy is medium, and one of the flavors experiencing heightened interest from consumers is hot honey.
1
Menu growth for items that deliver “sweet heat” is predicted to
over the next 4 years.
2
outperform 99% of all foods
Dollar sales for food and beverages with “spicy” in the description have increased 9% year-over-year.
3
#1 Total Branded Volume Share
Montchevre — a category leader since 1989
83% Awareness, 18% Unaided – highest in category
#1 in household penetration with 3.2mm buyers
77% brand satisfaction – highest in category
1989
83%
#1
77%
#1
8
5
5
4
The leading sauce sold on Amazon
6
7
The favorite condiment for 64% of Mike’s Hot Honey Buyers
Made with 100% pure honey infused with real chili peppers
The Brands:
A Recipe for Sales Success
The sweet heat of Mike’s Hot Honey took the foodie world by storm in 2010 after making its debut on a Paulie Gee’s pizza in Brooklyn.
Make that swicy flavor a sensation in your store by offering recipes featuring Hot Honey Goat Cheese near your deli and specialty cheese case.
Montchevre Mike's Hot Honey Goat Cheese will ship this September — just in time to bring a little heat to deli and specialty cheese cases this Fall.
Extensive promotional support will introduce this kicked-up combo to consumers nationwide:
Ready to entice
with SWICE?
Visit www.Montchevre.com
to learn more!
Sources: 1. Daymon’s March 2024 flavor study, 2. Datassential Menucast™ 2024, 3. Circana, per CNN, 4. Circana, Multi Outlet+ 52 weeks ending May 19, 2024, 5. Circana, Multi Outlet+ 52 weeks ending October 29, 2023, 6. Neilsen FMCG 12.31.23, 7. Hanover MHH Awareness and Usage Study Mar 22, 8.Brand Health Tracker – Bastion Insights April 2023.
click here
Co-branded Support to Drive Demand
A public relations, influencer and social media marketing push
Experiential/event samplings
In-store activations including exciting Point-of-Sale materials, culinary demos and more
Interested?
SWICE
Sweet
+
Spicy
=