PHASE ONE: CREATING CONVERSATIONS
PHASE TWO: BACKGROUND READING
PHASE THREE: STORY GATHERING
PHASE FOUR: SURVEY INSIGHT
PHASE FIVE: FOCUS GROUPS
FRAMEWORK
This phase of the research involved collecting stories about people’s successes and failures turning ambition into action. Using an interactive story gathering platform allowed researchers to gather insights from professionals in multiple industries about the specific ambition people had (like writing a book, running a marathon, or reaching sales targets), their roadmap to achieve it, and the barriers and enablers they faced. The exercise helped identify themes that exist regardless of the ambition sought. The stories revealed five common themes for turning ambition into action: communication; effective planning; adaptability; accountability; and motivation. As we will see below, these individual themes can serve both as enablers and barriers to turning ambition into action.
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78 professionals with an average of over 20 years in the nuclear sector answered 52 questions aimed at developing a more granular understanding of the roadmap, enablers, and barriers of transforming ambition into action. The purpose of soliciting the feedback was to inform the ultimate framework developed to help nuclear professionals achieve their ambitions.
The final research step leveraged the insights and themes developed in the first four phases to inform questions and topics posed to 12 focus groups and interviews held with 26 participants from across the nuclear sector. The focus groups helped validate and supplement themes that emerged in prior phases of research. Four themes emerged from the feedback provided by the focus groups. They are accountability; support and feedback; bridging the gap; and behavior change.
Background reading included examinations of behavioral models for organizational change, such as the SMART Goals Framework, which prioritizes setting specific, measurable, achievable, relevant, and time-bound objectives.
To better understand what turning ambition into action means across the nuclear sector, social media channels were used to kickstart conversations and gather personal and professional stories from several countries. Respondents answered questions about whether turning ambition into action requires a catalyst or is part of a continuous process and the tools that are best for accelerating personal and professional ambitions forward.
The goal of this work is to create a framework for innovation in the nuclear sector that can inspire and equip the attendees of GFNI 2024.
Five Phases of Research
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