RX Your Content, Get Your Score
Powered by advanced AI models and global scale that spans over 140 countries, the RX metric provides real-time analysis of assets inclusive of key diversity dimensions such as:
These collective elements make up RX, which produces scores by industry vertical, brand, campaign and at the asset level. RX also allows marketers to track progress against industry benchmarks and unlocks opportunities to optimize content.
Age
Gender Expression
Body Type
Skin Tone
Accessibility (coming soon)
Authority (coming soon)
