ASHWAGANDHA CHRONICLES
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The world’s most certified branded botanical, leading ‘root-only’ KSM-66 Ashwagandha extract is trusted by consumers and formulators globally, with numerous human trials and toxicological studies confirming its safety.
Sarah Pursey | July 31, 2025
Why ‘root-only’ ashwagandha is the only route for safety and quality
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KSM-66 is the botanical with the highest number of certifications.
KSM-66 and its manufacturing have gone through the most extensive inspections and safety assessments in our industry.
CERTIFICATIONS
SPORTS & ACTIVE NUTRITION
WOMEN'S HEALTH
QUALITY & SAFETY
COGNITIVE & EMOTIONAL HEALTH
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Why KSM-66 is a natural ally in children’s development
Why KSM-66 is a natural ally in children’s development
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Why KSM-66 is a natural ally in children’s development
Why KSM-66 is a natural ally in children’s development
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Why KSM-66 is a natural ally in children’s development
Why KSM-66 is a natural ally in children’s development
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Why KSM-66 is a natural ally in children’s development
Why KSM-66 is a natural ally in children’s development
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Why KSM-66 is a natural ally in children’s development
Why KSM-66 is a natural ally in children’s development
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Why KSM-66 is a natural ally in children’s development
Why KSM-66 is a natural ally in children’s development
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Why KSM-66 is a natural ally in children’s development
Why KSM-66 is a natural ally in children’s development
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Why KSM-66 is a natural ally in children’s development
Why KSM-66 is a natural ally in children’s development
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Why KSM-66 is a natural ally in children’s development
Why KSM-66 is a natural ally in children’s development
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Why KSM-66 is a natural ally in children’s development
Why KSM-66 is a natural ally in children’s development
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Why KSM-66 is a natural ally in children’s development
Why KSM-66 is a natural ally in children’s development
cognitive & emotional health
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women's health
Welcome to Ashwagandha Chronicles – a repository of insights exploring the multifaceted world of Ayurveda’s ‘king of herbs’. With bestselling, organic ashwagandha root extract KSM-66 at the core of the category’s advancements, our microsite highlights the latest clinically proven advantages of this remarkable botanical across an array of application areas, alongside how supplement and F&B brands are leveraging upon ashwagandha’s powerful benefits.
ASHWAGANDHA CHRONICLES
READ MORE
The world’s most certified branded botanical, leading ‘root-only’ KSM-66 Ashwagandha extract is trusted by consumers and formulators globally, with numerous human trials and toxicological studies confirming its safety.
Sarah Pursey | July 31, 2025
Why ‘root-only’ ashwagandha is the only route for safety and quality
RECENTLY puBLISHED
KSM-66 is the botanical with the highest number of certifications.
KSM-66 and its manufacturing have gone through the most extensive inspections and safety assessments in our industry.
CERTIFICATIONS
SPORTS & ACTIVE NUTRITION
WOMEN'S HEALTH
QUALITY & SAFETY
COGNITIVE & EMOTIONAL HEALTH
VISIT OUR KNOWLEDGE HUB
VISIT OUR KNOWLEDGE HUB
ARTICLES & INTERVIEWS
REPORTS & INFOGRAPHICS
VIDEOS
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Why KSM-66 is a natural ally in children’s development
Why KSM-66 is a natural ally in children’s development
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Why KSM-66 is a natural ally in children’s development
Why KSM-66 is a natural ally in children’s development
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Why KSM-66 is a natural ally in children’s development
Why KSM-66 is a natural ally in children’s development
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Why KSM-66 is a natural ally in children’s development
Why KSM-66 is a natural ally in children’s development
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Why KSM-66 is a natural ally in children’s development
Why KSM-66 is a natural ally in children’s development
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Why KSM-66 is a natural ally in children’s development
Why KSM-66 is a natural ally in children’s development
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Why KSM-66 is a natural ally in children’s development
Why KSM-66 is a natural ally in children’s development
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Why KSM-66 is a natural ally in children’s development
Why KSM-66 is a natural ally in children’s development
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Why KSM-66 is a natural ally in children’s development
Why KSM-66 is a natural ally in children’s development
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Why KSM-66 is a natural ally in children’s development
Why KSM-66 is a natural ally in children’s development
CONTRIBUTOR NAME | MONTH DAY, YEAR
WATCH NOW
Why KSM-66 is a natural ally in children’s development
Why KSM-66 is a natural ally in children’s development
cognitive & emotional health
quality & safety
sports & active nutrition
women's health
ASHWAGANDHA CHRONICLES
READ MORE
The world’s most certified branded botanical, leading ‘root-only’ KSM-66 Ashwagandha extract is trusted by consumers and formulators globally, with numerous human trials and toxicological studies confirming its safety.
Sarah Pursey | July 31, 2025
Why ‘root-only’ ashwagandha is the only route for safety and quality
RECENTLY puBLISHED
KSM-66 is the botanical with the highest number of certifications.
KSM-66 and its manufacturing have gone through the most extensive inspections and safety assessments in our industry.
CERTIFICATIONS
SPORTS & ACTIVE NUTRITION
WOMEN'S HEALTH
QUALITY & SAFETY
COGNITIVE & EMOTIONAL HEALTH
VISIT OUR KNOWLEDGE HUB
VISIT OUR KNOWLEDGE HUB
ARTICLES & INTERVIEWS
REPORTS & INFOGRAPHICS
VIDEOS
READ MORE
Why KSM-66 is a natural ally in children’s development
Why KSM-66 is a natural ally in children’s development
CONTRIBUTOR NAME | MONTH DAY, YEAR
CONTRIBUTOR NAME | MONTH DAY, YEAR
READ MORE
Why KSM-66 is a natural ally in children’s development
Why KSM-66 is a natural ally in children’s development
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Why KSM-66 is a natural ally in children’s development
Why KSM-66 is a natural ally in children’s development
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Why KSM-66 is a natural ally in children’s development
Why KSM-66 is a natural ally in children’s development
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Why KSM-66 is a natural ally in children’s development
Why KSM-66 is a natural ally in children’s development
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Why KSM-66 is a natural ally in children’s development
Why KSM-66 is a natural ally in children’s development
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Why KSM-66 is a natural ally in children’s development
Why KSM-66 is a natural ally in children’s development
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Why KSM-66 is a natural ally in children’s development
Why KSM-66 is a natural ally in children’s development
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Why KSM-66 is a natural ally in children’s development
Why KSM-66 is a natural ally in children’s development
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DOWNLOAD HERE
Why KSM-66 is a natural ally in children’s development
Why KSM-66 is a natural ally in children’s development
CONTRIBUTOR NAME | MONTH DAY, YEAR
WATCH NOW
Why KSM-66 is a natural ally in children’s development
Why KSM-66 is a natural ally in children’s development
cognitive & emotional health
quality & safety
sports & active nutrition
women's health
ASHWAGANDHA CHRONICLES
Quality of botanical raw materials lies in large part in the cultivation techniques; working with a vertically integrated supplier that is committed to quality offers assurances through traceability. Discover the story behind the production of KSM-66 Ashwagandha.
Organic ashwagandha cultivation
Ashwagandha root is surging in popularity. Watch this video to learn more about what ashwagandha root is, from where it is derived, its traditional uses, and how superior practices add up to a superior product.
KSM-66 Ashwagandha: King of herbs & sustainability
Ashwagandha:
At the root of a unique adaptogen
Return to natural plant medicine with ashwagandha
Selecting the
right ashwagandha supplier
Ashwagandha: Navigating European regulations
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INFOGRAPHICS
Ashwagandha for sexual health
Ashwagandha for athletic performance & recovery
Ashwagandha for pet health
Ashwagandha for women's health
Ashwagandha for stress management
Top of mind: How KSM-66 Ashwagandha elevates brain health [Report]
Brain health is a bright spot in the natural supplements space, yet science-backed ingredients are crucial to satisfy enquiring minds. Access our exclusive report to see how KSM-66 Ashwagandha naturally elevates cognitive and emotional functioning.
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RECENTLY PUBLISHED
CERTIFICATIONS
KSM-66 is the botanical with the highest number of certifications.
KSM-66 and its manufacturing have gone through the most extensive inspections and safety assessments in our industry.
Ashwagandha for sexual health
Ashwagandha for athletic performance & recovery
Ashwagandha for pet health
Ashwagandha for women's health
Ashwagandha for stress management
REPORT DOWNLOADS
VIDEOS TO VIEW
PREVIOUSLY PUBLISHED
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Quality, safety, and efficacy assured: Why vertical integration matters [Video]
Quality, safety, and efficacy assured: Why vertical integration matters [Video]
KSM-66 Ashwagandha for sports nutrition: Strength, endurance, recovery & balance from the root up [Infographic]
KSM-66 Ashwagandha for sports nutrition: Strength, endurance, recovery & balance from the root up [Infographic]
Sarah Pursey | APRIL 17, 2025
Sarah Pursey | Nov 17, 2023
Sarah Pursey | Nov 17, 2023
Sarah Pursey | Nov 17, 2023
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Ashwagandha: Regulatory, Science and Sustainability [Webinar]
Ashwagandha: Regulatory, Science and Sustainability [Webinar]
Sarah Pursey | Nov 17, 2023
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KSM-66: Tackling ‘leaf adulteration’ in the ashwagandha market [Video]
KSM-66: Tackling ‘leaf adulteration’ in the ashwagandha market [Video]
Sarah Pursey | Nov 17, 2023
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Why KSM-66 Ashwagandha is a key ally in women’s health [Interview]
Why KSM-66 Ashwagandha is a key ally in women’s health [Interview]
Sarah Pursey | Nov 17, 2023
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Exploring the impressive activities behind KSM-66 Ashwagandha [Video]
Exploring the impressive activities behind KSM-66 Ashwagandha [Video]
Sarah Pursey | Nov 17, 2023
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KSM-66 Ashwagandha: The star choice for European brands
KSM-66 Ashwagandha: The star choice for European brands
Sarah Pursey | Nov 17, 2023
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KSM-66 Ashwagandha: Leading the pack for pet health [Interview]
KSM-66 Ashwagandha: Leading the pack for pet health [Interview]
Sarah Pursey | Nov 17, 2023
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Why sustainability and CSR are now a ‘must-have’ in the botanicals space [Video]
Why sustainability and CSR are now a ‘must-have’ in the botanicals space [Video]
Sarah Pursey | Nov 17, 2023
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Boosting European product power with KSM-66
Boosting European product power with KSM-66
Sarah Pursey | Nov 17, 2023
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Myriad clinical trials point to how KSM-66 Ashwagandha supports healthy relationships [Infographic]
Myriad clinical trials point to how KSM-66 Ashwagandha supports healthy relationships [Infographic]
Sarah Pursey | Nov 17, 2023
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KSM-66 Ashwagandha: The science behind natural stress reduction [Snapshot Video]
KSM-66 Ashwagandha: The science behind natural stress reduction [Snapshot Video]
Sarah Pursey | Nov 17, 2023
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The safety of ashwagandha: Exploring the evidence
The safety of ashwagandha: Exploring the evidence
Sarah Pursey | Nov 17, 2023
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Ashwagandha for All Ages [Video]
Ashwagandha for All Ages [Video]
Sarah Pursey | Nov 17, 2023
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‘Leaf adulteration’ takes the shine off ashwagandha’s gold rush
‘Leaf adulteration’ takes the shine off ashwagandha’s gold rush
Sarah Pursey | Nov 17, 2023
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Why preserving the ‘natural’ is vital in botanicals [Interview]
Why preserving the ‘natural’ is vital in botanicals [Interview]
Sarah Pursey | Nov 17, 2023
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Rooted in tradition and science: The compelling case for 'root-only' ashwagandha extracts [Interview]
Rooted in tradition and science: The compelling case for 'root-only' ashwagandha extracts [Interview]
Sarah Pursey | Nov 17, 2023
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Six compelling reasons to opt for certified-organic ashwagandha
Six compelling reasons to opt for certified-organic ashwagandha
Sarah Pursey | Nov 17, 2023
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Why KSM-66 is the natural partner for personal care formulations [Interview]
Why KSM-66 is the natural partner for personal care formulations [Interview]
Sarah Pursey | Nov 17, 2023
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Performance partners: Why sports nutrition leader ESN trusts KSM-66 to deliver [Interview]
Performance partners: Why sports nutrition leader ESN trusts KSM-66 to deliver [Interview]
Sarah Pursey | Nov 17, 2023
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‘Crushing it’, naturally: The science backing ashwagandha for sports nutrition success [Report]
‘Crushing it’, naturally: The science backing ashwagandha for sports nutrition success [Report]
Sarah Pursey | Nov 17, 2023
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The root to chews: Why KSM-66 Ashwagandha is the natural choice for gummies
The root to chews: Why KSM-66 Ashwagandha is the natural choice for gummies
Sarah Pursey | Nov 17, 2023
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KSM-66 Ashwagandha: The science-backed ingredient for natural sports nutrition [Snapshot Video]
KSM-66 Ashwagandha: The science-backed ingredient for natural sports nutrition [Snapshot Video]
Sarah Pursey | Nov 17, 2023
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Why KSM-66 is a natural ally in children’s development
Why KSM-66 is a natural ally in children’s development
Sarah Pursey | Nov 17, 2023
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KSM-66 Ashwagandha: Women’s ally in menopause health [Video]
KSM-66 Ashwagandha: Women’s ally in menopause health [Video]
Sarah Pursey | Nov 17, 2023
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Why KSM-66 is a natural ally in children’s development
Why KSM-66 is a natural ally in children’s development
Sarah Pursey | Nov 17, 2023
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Why KSM-66 is the natural partner for personal care formulations [Interview]
Why KSM-66 is the natural partner for personal care formulations [Interview]
Sarah Pursey | Nov 17, 2023
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Rooted in tradition and science: The compelling case for 'root-only' ashwagandha extracts [Interview]
Rooted in tradition and science: The compelling case for 'root-only' ashwagandha extracts [Interview]
Sarah Pursey | Nov 17, 2023
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Six compelling reasons to opt for certified-organic ashwagandha
Six compelling reasons to opt for certified-organic ashwagandha
Sarah Pursey | Nov 17, 2023
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Why preserving the ‘natural’ is vital in botanicals [Interview]
Why preserving the ‘natural’ is vital in botanicals [Interview]
