How can you close the gap between your AI expectations and reality?
A survey of 4,100 mid-market decision-makers* has revealed that many organizations are all-in on AI. Sixty percent report it’s a top IT priority, and more than half expect to increase budgets for generative AI by up to 25% in 2025.
They want results fast; 59% expect a return of up to 4X on their AI investments in under 12 months–but is that realistic?
Avanade, which delivers AI-driven solutions for organizations globally, commissioned the research and used the results to create its Avanade Trendlines: AI Value Report 2025.
Its chief technology and innovation officer, Aaron Reich, says that while “untapped value is hanging in all workflows,” a fourfold return is a “long shot” without fundamentally rethinking how enterprises approach AI.
Below, explore the report's key findings and consider four crucial questions to help your organization navigate AI hurdles through 2025.