Organizations across every industry are adopting digital technology to improve efficiency and become more agile in responding quickly to changing customer needs and market conditions.
According to PwC, “60% of executives say digital transformation is their most critical growth driver in 2022.”
At AWS, we’ve found that a key component of digital transformation is rethinking processes using a modern data strategy. This means modernizing data infrastructure, unifying data by breaking down silos, making data accessible across the organization, and using data with analytics and machine learning (ML) to innovate and uncover insights.
The automotive industry demonstrates how organizations can use data to help transform every aspect of their business, from product development to manufacturing to customer engagement. In fact, data is at the center of every conversation I have with AWS automotive customers. They’re using it to create new ways to lower vehicle design costs, improve manufacturing efficiency and quality, and reinvent the customer experience.
The automotive industry demonstrates how organizations can use data to help transform every aspect of their business, from product development to manufacturing to customer engagement.
By Marc Solsona-Palomar, General Manager, Automotive Technology, AWS