Connect Brand Action To Hiring
“When you do deeds, not just talk, I
think that translates into attracting diverse candidates to the company and creating that pipeline. It is also important that when you bring in great, diverse talent, you empower them,
you listen to them.”
Andrea Brimmer
CMO,
Ally Financial
Know The Value Of Diversity
“I’m not surprised that so many people
have put it right at the top of their organizations’ priorities, because we know that diverse thinking and diverse hiring and a diverse culture is actually good for society, but it’s really good for business. Our work is better as a result.”
Gráinne Wafer
Global Brand Director, Guinness, Diageo
Recognize How
All Employees Feel
“We have some employees who have
been carrying a burden, and I don’t think
we realized or recognized it. And then we have
other employees who are saying, ‘Hey, I don’t even think this is something we should be talking about in the workplace.’ So, we are trying to bring everybody along, realizing that inclusiveness is the most
important thing.”
Tony Wells
Chief Brand Officer, USAA
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