The World’s Leading Single Malt Scotch Whisky
Nov 01, 2021, 12:00pm EDT
Glenfiddich CONNOISSEUR
Innovation
| Paid Program
W
hat does it take to create the world’s leading single malt Scotch whisky? For William Grant, the founder of Glenfiddich, bringing this vision to life took 750,000 stones,
11 pairs of hands and a sheer determination to succeed.
While you may be familiar with Glenfiddich’s products, how well do you know the unorthodox history and the values behind the brand that introduced the world to the single malt? From prioritizing quality by keeping the entire production process in-house to building community by kick-starting whisky tourism, discover the six traits that set this whisky brand apart, below.
By Jessica Schiffer
