The company reinventing collaboration for the enterprise
In less than two years, the pandemic has upended the modern workforce. Companies are still in the early stages of grappling with new remote, in-office, or hybrid work models and what it all means for employees. But one thing is clear: Efficient cross-team collaboration that doesn’t waste valuable time is essential.
Knowledge workers from large enterprises spend 63% of their time on “work about work”—such as emails, switching between apps, and status meetings. It’s leading to major productivity problems. The Anatomy of Work Index from Asana—a company that helps teams orchestrate their work—found that among 13,000 global workers, 87% reported working later during the pandemic and 71% experienced burnout. As a result, more than a quarter (26%) of deadlines are missed each week.
“The symptoms of burnout have become more evident during the pandemic, but the root causes have been with us for a while,” says Dustin Moskovitz, Asana’s cofounder and CEO. “This way of working just isn’t working.”
For collaboration to be effective, teams must have clarity about their goals and what’s needed to achieve them. This is challenging in normal times, but with teams more distributed than ever over the past 20 months, that basic proposition has been even more difficult to achieve. Digital tools used to coordinate work across a large organization have worked in bits and pieces, but true work management requires a more cohesive solution.
Asana recently introduced the Enterprise Work Graph, a suite of capabilities designed to keep large, complex organizations aligned around their mission and goals. The Enterprise Work Graph allows teams to achieve organization-wide alignment, coordinate workflows in a work-from-anywhere world, and get visibility into where work stands in real-time.
As a result, leaders can take business objectives out of documents and strategy decks and move them into the company’s operational system of record. Meanwhile, teams and individuals can break down business objectives into smaller subgoals, projects, and individual tasks with clear ownership and deadlines. By setting clear goals and then letting individuals set their own supporting goals, Asana helps drive greater employee engagement for even the most complex enterprises.
“Everyone in business should be asking, ‘How do I make my people more efficient and more effective?’ Because everyone wants to do the best work of their lives and understand why it matters,” says Tony Ward, president of the Americas at Xero, a cloud accounting software platform for small businesses. “We are a high-growth SaaS business, and as we grow, there will be increased complexity. Asana allows our global business to stay in sync while giving us the visibility, clarity, and accountability we need to execute our mission and most important initiatives.”
While companies are organized functionally, the reality is that work happens cross-functionally. Teams need an easier and more efficient way to collaborate across teams and departments, especially in today’s distributed world. Asana’s Enterprise Work Graph offers integrations to make workflows across the company seamless. With Enterprise Work Graph, every team will have access to a centralized workflow library and company knowledge base that employees can access to find approved workflows and relevant information in one place, so everyone has what they need to move work forward. As a result, teams will be able to scale processes across the enterprise and be empowered to drive efficiency without expensive tools or complex IT approvals.
The symptoms of burnout have become more evident during the pandemic, but the root causes have been with us for a while. This way of working just isn’t working.”
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—DUSTIN MOSKOVITZ COFOUNDER AND CEO, ASANA
“As I think about our growth, the key is making sure we focus and drive prioritization in all of our decisions,” says Alvina Antar, chief information officer at Okta, an identity provider that enables companies to securely use the best technologies for their business. “Using Asana is key for us to drive prioritization, focus, and clear accountability, while ensuring we can truly collaborate as an organization. I’m also thrilled Asana and Okta have partnered on secure user authentication and identity management, making it easier and faster for teams to collaborate, which is critical to our joint success.”
Asana has been developing the architecture for its Work Graph data model for almost a decade. The company’s platform was built with enterprise-grade scalability and security in mind. Measures to ensure the protection of client data include secure authentication, encryption in transit and rest, and regular third-party security audits and testing to find and fix vulnerabilities. Those are just a few of the many ongoing efforts to provide the best work management experience possible for organizations of all sizes and complexities.
“We are giving enterprises even more control and flexibility to keep cross-functional teams connected while ensuring data security,” says Prashant Pandey, Asana’s head of engineering. “We’re not stopping there. You can expect many more such capabilities to come as Asana continues to innovate.”
To learn how Asana can help your organization adapt and scale with clarity, go to asana.com/enterprise.
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Teams need an easier and more efficient way to collaborate across teams and departments, especially in today’s distributed world.
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With its Enterprise Work Graph, Asana is helping employees streamline cross-functional work from anywhere, fight pandemic-era burnout, and achieve new levels of effectiveness.
Note: This article was created by Asana.