your sales team
Today, the day-to-day salesperson role has a new set of challenges: There’s the
usual pressure to meet quotas, the ongoing threat of rejection, and the constant context switching to get the job done. And now, many companies are expecting salespeople to close more deals with fewer resources as budgets tighten.
That’s where advanced sales technology can help. By implementing game-changing solutions, organizations can facilitate faster deal cycles, build stronger client relationships, and improve productivity.
So, Sales Cloud and Slack came together to develop a solution that connects teams, processes, and data in one centralized workspace. This enables salespeople to bring important context and client insights into conversations in Slack—giving all team members visibility and helping them to move forward together faster. Ultimately, this solution provides salespeople with more time to do essential work: research potential clients, make invaluable connections, and nurture relationships.
Here’s how tech is transforming
sales and helping teams win deals.
The new client/salesperson relationship
Both salespeople and clients have radically changed how they operate in recent years, from altering communication styles and embracing digital tools to working in hybrid environments. But many businesses have ample opportunity to better meet their clients where they already are.
“The heart of sales will always be the relationship between representative and customer. By using Slack as a digital headquarters to orchestrate that connection and automate common tasks, salespeople can free up time for what
matters: building those relationships.”
Rob Seaman
Slack, Senior Vice President of Product Management
Client retention and relationships are paramount
Just like sales organizations, clients have also been getting by with fewer resources. Accordingly, developing and maintaining relationships built on trust has never been more critical.
82%
of sales reps say they’ve had to adapt quickly to new ways of selling.
of sales reps say maintaining customer relationships after the close is increasingly important.
80%
of salespeople say the importance of building trust before a sale has increased over the past two years.
83%
of salespeople agree that a precarious economic climate makes it important to anticipate clients’ needs.
88%
Source: Salesforce, State of Sales Report, Fifth Edition
Source: Salesforce, State of Sales Report, Fourth Edition
of clients say they’re more likely to consider a service if salespeople understand their businesses’ needs.
51%
of clients say working digitally makes it easier for them to make purchasing decisions.
Source: LinkedIn, State of Sales 2022, United States & Canada Edition
55%
Salespeople have always adapted to evolving client needs and changing economic conditions. Seventy-nine percent of salespeople say they have had to adapt quickly to new ways of selling, and 58% expect that their roles have changed permanently. What hasn’t changed in a digitally centered world, however, is that human connections are crucial to driving sales—and tech can help.
Rob Seaman
Slack, Senior Vice President of Product Management
“Tools like Slack and Salesforce aren’t here to replace the in-person work, but to enhance it with better communication and alignment, immediate access to data, and time-saving workflows for the modern sales team.”
Top salespeople rely on technology
The most successful salespeople often use digital tools to support their work, automating tasks
so they can spend significant time researching prospects and reallocating time from busy work
to build human connections,
the foundation of sales.
of top salespeople in 2022 (those reaching 150%+ of their quotas) have used sales tech weekly.
80%
of salespeople overall currently use sales-intelligence tools.
45%
Source: LinkedIn, State of Sales 2022, United States & Canada Edition
of top performers have used artificial intelligence
to automate repetitive tasks since 2020.
69%
of top salespeople even use automations to determine how to interact with their accounts.
63%
Source: Salesforce, State of Sales Report, Fourth Edition
yet...
Video calls were once a last choice for salespeople and clients, as people largely preferred shaking hands in person when making a deal. But the move to hybrid work has upended the traditional way deals are completed. So, salespeople are reaching out in creative, digital ways—
and clients are loving it.
Clients like
digital deals
80%
of B2B sales interactions are expected to be digital by 2025.
Source: Gartner, “Sales Transformation:
The Future of Sales”
55%
Source: LinkedIn, State of Sales 2022,
United States & Canada Edition
of clients today say working remotely has made buying easier.
70%
Source: Salesforce, State of Sales Report, Fourth Edition
of companies have reskilled salespeople to sell from home since 2020.
32%
Source: Salesforce, State of Sales Report, Fifth Edition
of sales deals were closed completely digitally over the past 12 months.
Improve
cross-functional alignment
Adapt to hybrid or virtual selling
Even in the face of recession fears and belt-tightening, business leaders have made it clear that they intend to continue spending on digital innovations.
C-suites and sales organizations alike are prioritizing data-based insights and tech integrations to nurture relationships and encourage repeat sales.
Using automation to close deals
The top two growth strategies that sales leaders say they’re employing now:
Source: Salesforce, State of Sales Report, Fifth Edition
of C-suite executives say they’re “investing a lot”
in digital tools.
59%
of C-suite executives currently say digital transformation is their most critical growth driver.
60%
Source: PwC, “Pulse Survey: Executive Views on Business in 2022”
Unlocking the power of Sales Cloud and Slack
Anticipating clients’ needs requires agility, dedication, and focused attention. Account insights can help salespeople
get deals done.
With the Sales Cloud and Slack solution, sales teams can centralize opportunity conversations, surface critical updates and notifications about accounts, and manage their pipelines and records—
to help drive faster revenue growth and
deepen relationships.
of top salespeople say they have mostly or completely automated administrative tasks.
66%
Source: LinkedIn, State of Sales 2022, United States & Canada Edition
Make pipeline management more efficient than ever
Source: Slack
Sales Cloud and Slack helps salespeople
Collaborate
using context-
rich data
Move work out
of email and
into channels
Win more deals
and modernize
team selling
To learn more about how Slack’s technology is empowering
sales teams around the world, visit Slack.com.
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can turbocharge
How automation
©2023 Fortune Media IP Limited. All Rights Reserved. Use of this site constitutes acceptance of our Terms of Use and Privacy Policy (Your California Privacy Rights) | CCPA Do Not Sell My Information Fortune may receive compensation for some links to products and services on this website. Offers may be subject to change without notice. Quotes delayed at least 15 minutes. Market data provided by Interactive Data. ETF and Mutual Fund data provided by Morningstar, Inc. Dow Jones Terms & Conditions: S&P Index data is the property of Chicago Mercantile Exchange Inc. and its licensors. All rights reserved. Terms & Conditions. Powered and implemented by Interactive Data Managed Solutions. | EU Data Subject Requests
To learn more about how Slack’s technology is empowering sales teams around the world, visit Slack.com.
Source: Slack
Win more deals
and modernize
team selling
Move work out
of email and
into channels
Collaborate
using context-
rich data
Make pipeline management more efficient than ever
Sales Cloud and Slack helps salespeople
Source: LinkedIn, State of Sales 2022, United States & Canada Edition
of top salespeople say they have mostly or completely automated administrative tasks.
66%
Anticipating clients’ needs requires agility, dedication, and focused attention. Account insights can help salespeople get deals done.
With the Sales Cloud and Slack solution, sales teams can centralize opportunity conversations, surface critical updates and notifications about accounts, and manage their pipelines and records—to help drive faster revenue growth and deepen relationships.
Unlocking the power of Sales Cloud and Slack
of C-suite executives say they’re “investing a lot”
in digital tools.
59%
Source: PwC, Pulse Survey: Executive Views on Business in 2022
of C-suite executives currently say digital transformation is their most critical growth driver.
60%
Source: Salesforce, State of Sales Report, Fifth Edition
Adapt to hybrid or virtual selling
Improve
cross-functional alignment
The top two growth strategies that sales leaders say they’re employing now:
Even in the face of recession fears and belt-tightening, business leaders have made it clear that they intend to continue spending on digital innovations. C-suites and sales organizations alike are prioritizing data-based insights and tech integrations to nurture relationships and encourage repeat sales.
Using automation to close deals
Source: Salesforce, State of Sales Report, Fifth Edition
of sales deals were closed completely digitally over the past 12 months.
32%
Source: Salesforce, State of Sales Report, Fourth Edition
of companies have reskilled salespeople to sell from home since 2020.
70%
Source: Gartner, Sales
Transformation: The Future of Sales
80%
Source: LinkedIn, State
of Sales 2022, United
States & Canada Edition
of clients today say working remotely has made buying easier.
55%
Video calls were once a last choice for salespeople and clients, as people largely preferred shaking hands in person when making a deal. But the move to hybrid work has upended the traditional way deals are completed. So, salespeople are reaching out in creative, digital ways—and clients are loving it.
Clients like
digital deals
Source: Salesforce, State of Sales Report, Fourth Edition
of top salespeople even use automations to determine how to interact with their accounts.
63%
of top performers have used artificial intelligence to automate repetitive tasks since 2020.
69%
Source: LinkedIn, State of Sales 2022, United States & Canada Edition
of salespeople overall currently use sales-intelligence tools.
45%
yet...
of top salespeople in 2022 (those reaching 150%+ of their quotas) have used sales tech weekly.
80%
The most successful salespeople often use digital tools to support their work, automating tasks so they can spend significant time researching prospects and reallocating time from busy work to build human connections, the foundation of sales.
Slack, Senior Vice President of Product Management
Rob Seaman
workflows for the modern sales team.”
data, and time-saving
immediate access to
“Tools like Slack and Salesforce aren’t here to replace the in-person work, but to enhance it with better communication and alignment,
Salespeople have always adapted to evolving client needs and changing economic conditions. Seventy-nine percent of salespeople say they have had to adapt quickly to new ways of selling, and 58% expect that their roles have changed permanently. What hasn’t changed in a digitally centered world, however, is that human connections are crucial to driving sales—and tech can help.
Top salespeople rely on technology
Source: LinkedIn, State of Sales 2022, United States & Canada Edition
of clients say working digitally makes it easier for them to make purchasing decisions.
55%
of clients say they’re more likely to consider a service if salespeople understand their businesses’ needs.
51%
Source: Salesforce, State of Sales Report, Fourth Edition
of salespeople agree that a precarious economic climate makes it important to anticipate clients’ needs.
88%
of salespeople say the importance of building trust before a sale has increased over the past two years.
83%
Source: Salesforce, State of Sales Report, Fifth Edition
of sales reps say maintaining customer relationships after the close is increasingly important.
80%
of sales reps say they’ve had to adapt quickly to new ways of selling.
82%
Just like sales organizations, clients have also been getting by with fewer resources. Accordingly, developing and maintaining relationships built on trust has never been more critical.
Client retention and relationships are paramount
Slack, Senior Vice President of Product Management
Rob Seaman
“The heart of sales will always be the relationship between representative
and customer. By using Slack as a digital headquarters to orchestrate that connection and automate
common tasks, salespeople
can free up time for
what matters: building
those relationships.”
Both salespeople and clients have radically changed how they operate in recent years, from altering communication styles and embracing digital tools to working in hybrid environments. But many businesses have ample opportunity to better meet their clients where they already are.
The new client/salesperson relationship
Here’s how tech is transforming sales and helping teams win deals.
Today, the day-to-day salesperson role has a new set of challenges: There’s the usual pressure to meet quotas, the ongoing threat of rejection, and the constant context switching to get the job done. And now, many companies are expecting salespeople to close more deals with fewer resources as budgets tighten.
That’s where advanced sales technology can help. By implementing game-changing solutions, organizations can facilitate faster deal cycles, build stronger client relationships, and improve productivity.
So, Sales Cloud and Slack came together to develop a solution that connects teams, processes, and data in one centralized workspace. This enables salespeople to bring important context and client insights into conversations in Slack—giving all team members visibility and helping them to move forward together faster. Ultimately, this solution provides salespeople with more time to do essential work: research potential clients, make invaluable connections, and nurture relationships.
your sales team
can turbocharge
How automation
of B2B sales interactions are expected to be digital by 2025.