What are
your hair bonding
Hair is made up of different types of bonds that help keep the fibers within hair together and impact its STRENGTH and ELASTICITY.
When it comes to a self-care routine, there’s a spectrum.
How to Create a Repair ritual for Severely
Damaged hair
It’s designed to repair and strengthen damaged hair by rebuilding broken bonds within the strands. Take inspo from beauty influencer Sara Beqele (@seqele) and make hair bonding part of your weekly regimen. She practices self-care Sundays—think: a bath, face mask and foot care, but hair gets its own spotlight. “The best way I maintain my curls is having a weekly schedule and a specific day to do my wash day,” she says. “I set aside time just for my hair so I can focus and take my time.” And as a longtime user of their Shea Butter Lotion, Sara trusts Palmer’s to keep her hair as healthy as they’ve kept her skin. Bonus: The entire system is available at Walmart at an affordable price.
There are things you do everyday because you have to (think: washing your face) and there are others you do because you want to (think: relaxing bubble bath). But this summer, we’re proposing a change. Why not transform those “have tos” into something more meaningful—in other words, turn your beauty routine into a ritual.
Where to begin? Well, since we’re turning self-care on its head (no pun intended) we say, start with your hair. Consider everything you put it through: heat styling, color-treating, and let’s not forget all that pulling and tugging to get our buns just right... Your hair is
Hair Bonds?
Ritual
Self-Care Hair Routine
tips for maintaining a
Key Signs of Damaged Hair Bonds
Dull
Dry
Fragile
Prone to split ends, breakage & frizz
Changes in texture
Heat
Styling
Bleach
& Color
Chemical Services
Amino Acid
Fueled naturally by the "ABC's," Palmer’s Coconut Oil Formula Amino Bonding Complex System penetrates to the hair’s cortex, helping to support the keratin structure and reinforce damaged hair bonds. With each use, hair becomes stronger, shinier, softer and bouncier, while minimizing further damage.
Biotin
Collagen
94
119
450
63
less breakage
more shine
heat protection
decrease in frizz
buy now | $11
palmer's coconut oil formula bonding conditioning masque
buy now | $3
palmer's coconut oil formula bonding conditioning masque pack
buy now | $10
palmer's coconut oil formula bonding
hair gloss
Best tech
buy now | $10
palmer's coconut oil formula bonding
leave-in treatment
Best tech
great for travel!
Self-Care Picks
shop palmer's
%
%
%
Coordinate your hair care routine with your plans for the week. If you have a big event coming up, plan your wash day and styling accordingly to ensure your hair looks its best.
by the numbers*
“ It’s not just about appearance; it’s about nurturing yourself from the roots….It's about reclaiming control over how we present ourselves to the world and feeling confident in our own skin, or in this case, our own hair. ”
Content creator Joyjah Estrada (@joyjah) knows a few things about dealing with damaged hair. She loves playing with different looks and even bleached her curls a month ago. “I straightened and curled my hair by applying heat and did tight hairstyles that pulled and brought tension to my already weak hair,” she explains. “My self care rituals have been staple to get my hair back to healthy again!”
Enter: Palmer’s hair bonding ritual and her newly “defined, moisturized, shining curls.” Joyjah likes to use the products both altogether and separately throughout the week: “In between my wash days, I only need an extra ten minutes to refresh my curls using the Palmer’s Bonding Leave-In Treatment. If I’m wearing a blowout or straight-hair style, I apply a little bit of the Bonding Healing Oil from my mid-shaft downwards to give me a chic, sleek look. At night, I put my hair in a bonnet before going to sleep, no matter what style.”
2
A
B
C
“
“ Create a schedule and see what your hair needs. Also, know your hair type! ”
SARA BEQELE
“
emily demian
Dedicated wash days call for the Bonding Healing Oil, followed by shampoo and the Conditioning Masque. “I saturate my entire head from root to tip, then cover with a plastic shower cap. If it’s a Sunday, I’ll chill outside in my backyard while I catch up with a friend on FaceTime. The heat amplifies the moisture!”
Afterwards, her hair feels smooth and shiny, not to mention more “manageable and with little to no breakage.” Plus, the refreshing coconut scent transports her right back home to Belize. Joyjah’s advice for others looking to start a hair bonding routine is simple: “Set aside the time for yourself and create a regimen for your hair needs. It’s self care and self love. You will see your hair flourish—embrace the experience, relax and you’ll shine.”
Emily Demian’s (@emily.demian) journey with damaged hair has been a self-proclaimed “rollercoaster.”
“I used to be insecure about my natural curls, opting to straighten them for years,” she says. “With a healthier hair routine, I've embraced my curls. However, even with improved health, some strands still resist curling properly, reminding me of the lingering impact of past damage.”
Emily loves that Palmer’s repairs the wear—which means better and easier hairstyling—but also that it helps restore her confidence and self-image. During and after this ritual, Emily notices a significant improvement in the overall health and appearance of her hair: “It feels smoother, looks shinier, and is much more manageable.”
buy now
Start with 1 to 3 drops and add as needed.
Damp hair: apply from root to tip, style as desired.
Dry hair: apply as a finisher to smooth frizz, flyaways and boost shine.
Provides ongoing protection including heat protection from styling tools up to 450ºF.
HOW TO USE:
Lightweight oil heals, strengthens and protects hair
Increases shine & softness
Helps minimize frizz & breakage
Perfect for daily use, in between wash days or as needed
PALMER'S COCONUT OIL FORMULA
BONDING HEALING OIL
After
“I like to set aside a couple hours on Sunday to really enjoy and relax during each step of my wash day routine. I put on music, light a candle and begin!”
Joyjah estrada
buy now
After shampooing, coat the hair from root to tip. Massage or comb through to ensure even distribution. Leave in for 5 to 10 minutes. Rinse thoroughly.
HOW TO USE:
Highly concentrated to restore severely damaged hair
Instantly detangles, nourishes and seals in hydration
Provides anti-breakage, lasting protection
PALMER'S COCONUT OIL FORMULA
BONDING Conditioning Masque
This luxurious masque deeply nourishes and repairs damaged hair. I start by shampooing my hair and then applying the masque from root to tip. I leave it on for 10 to 15 minutes before rinsing thoroughly.
“
- EMILY
buy now
Push the button to release the trigger. After shampooing and conditioning, spray generously onto towel-dried hair. Comb through starting at the ends and work up to the roots. Don’t rinse, style as desired.
Provides ongoing protection including heat protection from styling tools up to 450ºF.
HOW TO USE:
Reparative leave-in detangles and restores
Protects hair from the inside out, including heat protection
Seals in hydration and minimizes frizz to help prep for styling
- JOYJAH
I comb in starting at the ends, then work my way up to the roots. This leave-in conditioner is brilliant; it instantly adds moisture and reduces frizz as well as breakage.
“
PALMER'S COCONUT OIL FORMULA
Bonding Leave-In Treatment
buy now
After shampooing and conditioning, spray from root to tip until saturated. Leave on for 3 to 5 minutes. Rinse thoroughly.
HOW TO USE:
High-gloss treatment hydrates and seals in moisture
Strengthens damaged bonds, renews, protects
Seals the hair shaft to reduce frizz, give shine, softness & hydration
- JOYJAH
I spray from root to tips and leave it on for 3 to 5 minutes before rinsing. This treatment strengthens damaged bonds, renews and protects from the inside out and is anti-breakage.
“
PALMER'S COCONUT OIL FORMULA
BONDING Hair Gloss
buy now | $11
palmer's coconut oil formula bonding
healing oil
buy now | $8
palmer's coconut oil formula body oil
great for travel!
buy now | $6
palmer's coconut oil formula conditioning shampoo
buy now | $8
palmer's coconut oil
formula body lotion
Best tech
comes in two sizes!
*On wet, damaged hair in instrument test after 1 use with regimen
Ready to rescue damaged tresses?
We partnered with in-the-know beauty influencers to try a new hair bonding treatment process: Palmer’s Coconut Oil Formula Amino Bonding Complex System.
°
click for details
click for details
click for details
click for details
click to play
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Using Palmer’s Coconut Oil Formula Amino Bonding Complex System transforms damaged hair bonds from the inside out by penetrating to the hair’s cortex, helping to support the keratin structure. It repairs damaged hair bonds, minimizing breakage and split ends across all hair types, styles and porosity levels.
3
Hair Bond Maintenance
Plan Ahead
Treat your hair care routine like any other appointment. Set aside specific times in your schedule for wash days, styling sessions and treatments.
Block Out Time
1
While deep conditioning, you can catch up on reading, listen to a podcast, or do some light stretching to maximize your time.
Multi-Task When Possible
4
Choose hairstyles and treatments that fit into your schedule without adding too much complexity. Opt for low-maintenance styles or products that deliver results with minimal effort.
Keep It Simple
5
Consistency is key to maintaining healthy hair. Stick to your schedule as much as possible, even when life gets hectic.
Stay Consistent
6
WHAT ARE
HAIR BONDS?
If this sounds like your hair symptoms or concerns,
chances are your hair is severely damaged.
Damaged Hair
causes of
CAUSES OF
DAMAGED HAIR
Over 80% of people worldwide perceive that they have hair damage.
Luckily, hair bonding treatments can help. These ultra-reparative hair care products aid in undoing the severe hair damage that can be caused in your everyday life from things like harsh chemicals, heat styling, environmental stressors, diet and neglect.
Maintenance
hair bond
HAIR BOND MAINTENANCE
how it works
by the numbers*
WHAT ARE
HAIR BONDS?
CAUSES OF
DAMAGED HAIR
HAIR BOND MAINTENANCE
before
before
before
Cavan Images/GETTY IMAGES
wsfurlan/getty images
kyoshino/getty images
palmer's
freshsplash/getty images
cavanimages/getty images
moyo studio/getty images
What are
versatile, but it’s also not invincible. Luckily, damaged hair can be repaired—you just need the right ritual. That’s where hair bond repair comes in.
Below, we delve into what hair bonding maintenance is, why it’s a self-care must and the products you need to treat your tresses. (Spoiler alert: It’s Palmer’s Coconut Oil Formula Amino Bonding Complex System.) Plus, three beauty influencers share their own personal hair care journeys and why Palmer’s is their go-to solution for damaged locks. Self-care school is in session.
How to Create a Repair ritual for Severely Damaged hair
to
Ritual
Routine
before
Ritual
your hair bonding
KYOSHINO/GETTY IMAGES
Treat your hair care routine like any other appointment. Set aside specific times in your schedule for wash days, styling sessions and treatments.
Block Out Time
1
PALMER'S
Coordinate your hair care routine with your plans for the week. If you have a big event coming up, plan your wash day and styling accordingly to ensure your hair looks its best.
Plan Ahead
2
FRESHSPLASH/GETTY IMAGES
Coordinate your hair care routine with your plans for the week. If you have a big event coming up, plan your wash day and styling accordingly to ensure your hair looks its best.
Plan Ahead
2
CAVANIMAGES/GETTY IMAGES
While deep conditioning, you can catch up on reading, listen to a podcast, or do some light stretching to maximize your time.
Multi-Task When Possible
4
MOYO STUDIO/GETTY IMAGES
Choose hairstyles and treatments that fit into your schedule without adding too much complexity. Opt for low-maintenance styles or products that deliver results with minimal effort.
Keep It Simple
5
$15 | Buy Now
Garnier FRUCTIS
Self-Care Hair Routine
tips for maintaining a
Buy Now | $11
palmer's coconut oil formula bonding healing oil
Buy Now | $11
palmer's coconut oil formula bonding healing oil
Buy Now | $10
palmer's coconut oil formula bonding leave-in treatment
Buy Now | $11
palmer's coconut oil formula bonding healing oil
Buy Now | $10
palmer's coconut oil formula bonding leave-in treatment
Buy Now | $11
palmer's coconut oil formula bonding conditioning masque
Buy Now | $6
palmer's coconut oil formula conditioning shampoo
buy now
After shampooing, coat the hair from root to tip. Massage or comb through to ensure even distribution. Leave in for 5 to 10 minutes. Rinse thoroughly.
HOW TO USE:
Highly concentrated to restore severely damaged hair
Instantly detangles, nourishes and seals in hydration
Provides anti-breakage, lasting protection
PALMER'S COCONUT OIL FORMULA
BONDING Conditioning Masque
comes in two sizes!
buy now
After shampooing and conditioning, spray from root to tip until saturated. Leave on for 3 to 5 minutes. Rinse thoroughly.
HOW TO USE:
High-gloss treatment hydrates and seals in moisture
Strengthens damaged bonds, renews, protects
Seals the hair shaft to reduce frizz, give shine, softness & hydration
PALMER'S COCONUT OIL FORMULA
BONDING Hair Gloss
buy now
Push the button to release the trigger. After shampooing and conditioning, spray generously onto towel-dried hair. Comb through starting at the ends and work up to the roots. Don’t rinse, style as desired. Provides ongoing protection including heat protection from styling tools up to 450ºF.
HOW TO USE:
Reparative leave-in detangles and restores
Protects hair from the inside out, including heat protection
Seals in hydration and minimizes frizz to help prep for styling
PALMER'S COCONUT OIL FORMULA
BONDING Leave-In Treatment
to
Ritual
Routine
before
click for details
click to play
There are things you do everyday because you have to (think: washing your face) and there are others you do because you want to (think: relaxing bubble bath). But this summer, we’re proposing a change. Why not transform those “have tos” into something more meaningful—in other words, turn your beauty routine into a ritual.
Where to begin? Well, since we’re turning self-care on its head (no pun intended) we say, start with your hair. Consider everything you put it through: heat styling, color-treating, and let’s not forget all that pulling and tugging to get our buns just right... Your hair is versatile, but it’s also not invincible. Luckily, damaged hair can be fixed— you just need the right ritual. That’s where hair bonding comes in.
Below, we delve into what hair bonding maintenance is, why it’s a self-care must and the products you need to treat your tresses. (Spoiler alert: It’s Palmer’s Coconut Oil Formula Amino Bonding Complex System.) Plus, three beauty influencers share their own personal hair care journeys and why Palmer’s is their go-to solution for damaged locks. Self-care school is in session.
Coffeeandmilk/getty images
When it comes to a self-care routine, there’s a spectrum.
There are things you do everyday because you have to (think: washing your face) and there are others you do because you want to (think: relaxing bubble bath). But this summer, we’re proposing a change. Why not transform those “have tos” into something more meaningful—in other words, turn your beauty routine into a ritual.
Where to begin? Well, since we’re turning self-care on its head (no pun intended) we say, start with your hair. Consider everything you put it through: heat styling, color-treating, and let’s not forget all that pulling and tugging to get our buns just right... Your hair is versatile, but it’s also not invincible. Luckily, damaged hair can be fixed— you just need the right ritual. That’s where hair bonding comes
Below, we delve into what hair bonding maintenance is, why it’s a self-care must and the products you need to treat your tresses. (Spoiler alert: It’s Palmer’s Coconut Oil Formula Amino Bonding Complex System.) Plus, three beauty influencers share their own personal hair care journeys and why Palmer’s is their go-to solution for damaged locks. Self-care school is in session.
There are things you do everyday because you have to (think: washing your face) and there are others you do because you want to (think: relaxing bubble bath). But this summer, we’re proposing a change. Why not transform those “have tos” into something more meaningful—in other words, turn your beauty routine into a ritual.
Where to begin? Well, since we’re turning self-care on its head (no pun intended) we say, start with your hair. Consider everything you put it through: heat styling, color-treating, and let’s not forget all that pulling and tugging to get our buns just right... Your hair is versatile, but it’s also not invincible. Luckily, damaged hair can be fixed— you just need the right ritual. That’s where hair bonding comes
Below, we delve into what hair bonding maintenance is, why it’s a self-care must and the products you need to treat your tresses. (Spoiler alert: It’s Palmer’s Coconut Oil Formula Amino Bonding Complex System.) Plus, three beauty influencers share their own personal hair care journeys and why Palmer’s is their go-to solution for damaged locks. Self-care school is in session.
Where to begin? Well, since we’re turning self-care on its head (no pun intended) we say, start with your hair. Consider everything you put it through: heat styling, color-treating, and let’s not forget all that pulling and tugging to get our buns just right... Your hair is versatile, but it’s also not invincible. Luckily, damaged hair can be fixed— you just need the right ritual. That’s where hair bonding comes
Below, we delve into what hair bonding maintenance is, why it’s a self-care must and the products you need to treat your tresses. (Spoiler alert: It’s Palmer’s Coconut Oil Formula Amino Bonding Complex System.) Plus, three beauty influencers share their own personal hair care journeys and why Palmer’s is their go-to solution for damaged locks. Self-care school is in session.