In Fall 2023, Garden & Gun launches its first season of the Wild South Podcast—hosted by G&G editor in chief David DiBenedetto and contributor T. Edward Nickens. The show shares tales of the outdoors featuring notables from Flip Pallot to Carl Hiaasen to Robert Earl Keen, and provides access to the luminaries of the sporting world offering tips, advice on sporting travel, gun dogs, gear, and, of course, storytelling.
Partner is named as the presenting sponsor of the Wild South Podcast in all promotions of the series across print, digital, email, and social channels over three (3) months
Partner ads (:15 seconds) are included in the first third of the podcast through custom-recorded or provided advertisements in each of the (10) episodes
The Wild South Podcast is distributed on Spotify and other podcast platforms by Garden & Gun
HOW IT WORKS
“Presented by” language on GardenandGun.com Wild South Podcast landing page with partner-provided brand banner ads to rotate 100% SOV for three (3) months
Podcast page featured on the GardenandGun.com homepage navigation toolbar
Partner product + URL is included in minimum of two (2) newsletter promotions of the podcast
Two (2)-week digital billboard banner takeover promotion driving to podcast landing page (in-house designed G&G and partner presents language)
Social media campaign on @gardenandgun handles tagging partner and preferred hashtags
500,000 run-of-site partner-provided banner ad impressions driving to partner website
SPONSORSHIP
SPONSORSHIP OPPORTUNITIES
wild south podcast
G&G produces one (1) video per month that features an expert to teach a select Southern skill
Full length video (four to six minutes) published on YouTube + a shorter clip posted on Instagram, Facebook, X, and TikTok
HOW IT WORKS
Partner is named as the presenting sponsor of the podcast
Robust media plan + promotion via GardenandGun.com, social media, and e-newsletters for three (3) months
OPPORTUNITIES
“Presented by” language on GardenandGun.com Wild South Podcast landing page with partner-provided brand banner ads to rotate 100% SOV for three (3) months
Podcast page featured on the GardenandGun.com homepage navigation toolbar
Partner product + URL is included in minimum of two (2) newsletter promotions of the podcast
Two (2)-week digital billboard banner takeover promotion driving to podcast landing page (in-house designed G&G and partner presents language)
Social media campaign on @gardenandgun handles tagging partner and preferred hashtags
500,000 run-of-site partner-provided banner ad impressions driving to partner website