Sporting
STORY
TELLING
DISPLAY ADVERTISING
OPPORTUNITIES
INTERACTIVE
ACCO
CONTRIBUTORS
LADES
home & GARDEN
FOOD & DRINK
TRAVEL
ARTS & CULTURE
AUDIENCE
OUR
GOOD
IN
COMPANY
G&G engages its audience across print, digital, and social platforms by celebrating the passions and stories that define the modern South.
THE G&G AUDIENCE
The Best of the South,
on the page and beyond
A DISCERNING
READERSHIP
A NATIONAL
PRESENCE
NORTHEAST
SOUTHEAST
69%
WEST
11%
MIDWEST
11%
THE WORLD OF
4.3 MILLION+
Print
1.6M+
SOURCE: Audited Media based on proprietary data, 2025.
DIGITAL BRANDED
CONTENT
NEWSLETTERS
SPONSORED SOCIAL MEDIA
custom
DIGITAL EDITIONS
G&G
Weddings
ARTIST IN
RESIDENCE
INTERNATIONAL SPORTING WEEKEND
G&G
SHOOT-OUT
SOUTHERN WOMEN IN BUSINESS
topic channels
Food & Drink
Home & Garden
Arts & Culture
Travel
Music
Sporting
run of site
Position your brand within a qualified and highly targeted environment.
GEO-TARGETING
Align your brand within a selected area.
topic channel rotation
Claim a rotation on specific content pages that aligns with a topic relevant to your brand.
home page take-over
Hold exclusive ownership of all ad positions on home page for one week.
ad units
desktop
970x250 px, 300x600 px,
and 300x250 px
Tablet
728x90 px and 300x250 px
Mobile
300x250 px and 320x50 px
STANDARD ADVERTISING OPPORTUNITIES
David DiBenedetto
SENIOR VICE PRESIDENT & EDITOR IN CHIEF
EXECUTIVE TEAM
FIELDSHOP BY GARDEN & GUN
GARDEN & GUN CLUB
G&G SOCIETY
AUDIENCE
LANDSCAPE
2.5
AVERAGE NET WORTH
$2,609,352
$519,239
AVERAGE HHI
ENTERTAIN AT HOME REGULARLY
2 out of 3
39%
MALE
FEMALE
OWN MULTIPLE
HOMES
60%
editorial inquiries |
Contact editorial@gardenandgun.com
advertising information |
Contact advertising@gardenandgun.com
article reprints |
Please call 843-795-1195
view print adVERTISING specifications |
Click here
view digital advertising specifications |
view 2026 RATE card |
Click here
Click here
all inquiries regarding
your magazine subscription
Please email our
customer service center at gngcustserv@cdsfulfillment.com
or call 1-800-800-8336
Contact pr@gardenandgun.com
Position your brand within a qualified and highly targeted environment through a custom digital media plan.
Opportunities Include:
Targeted Channel Rotations
Run of site
Homepage take-overs
Geo-targeting capabilities
Mobile, desktop, and tablet units
& ENGAGED
Rebecca Wesson Darwin
COFOUNDER & CEO
Christian C. Bryant
SENIOR VICE PRESIDENT & PUBLISHER
CONTACT
9%
SOURCE: Garden & Gun 2024 Subscriber Study; base HHI: $200,000+
SOURCE: Alliance for Audited Media, 2025
A Few G&G COLLABORATORS
INTERNATIONAL TRIPS taken, on average,
in the last 12 months
61%
Materials due exactly one week after ad close. Editorial calendar subject to change.
G&G BOOKS
view 2026 print media kit |
Click here
MEMBERS OF THE PRESS
INTERESTED IN MORE
INFORMATION ABOUT G&G
Contact
Executive Team
G&G Studio
DIGITAL SOLUTIONS
AUDIENCE
The World of G&G
Contributors
EDITORIAL
Accolades
Storytelling
Mission
G&G Digital Solutions
THE EDIT
2026/
2027
FEBRUARY/MARCH
AD CLOSE:
ON SALE:
JUNE/JULY
TRAVEL ISSUE
AD CLOSE:
March 19
ON SALE:
May 19
AUGUST/SEPTEMBER
AD CLOSE:
ON SALE:
July 21
OCTOBER/NOVEMBER
SPORTING + CHAMPIONS
OF CONSERVATION
AD CLOSE:
July 23
ON SALE:
September 22
DECEMBER/JANUARY
AD CLOSE:
September 17
ON SALE:
November 17
“I want to relocate to the South
every time I read one of your issues.”
—survey respondent
“I’ve been a subscriber for ten years, and while other magazines have come and gone, G&G is my
all-time favorite.”
—instagram user
“The only magazine I read cover to
cover the day it arrives.”
—Facebook User
“Love the photography and stories. G&G has introduced me to how awesome and beautiful the South
is through its photographs and wonderful writing. Thank you.”
—instagram User
“My husband and I truly enjoy your magazine. We fight over it when it comes in the mail, sometimes even hiding it from one another.”
—survey respondent
IN GOOD HUMOR
SPIRITS ISSUE
COVER
PACKAGES
4.4
DOMESTIC TRIPS
taken, on average,
in the last 12 months
November 20
January 20
May 21
EVENTS
Southern women in business
International
sporting
weekend
Artist in
residence
Seafood
Rodeo
G&G
distilled
Bourbon & Bounty
Sunday
suppers
G&G at
round top
Event Newsletter Audience
63K+
Countries Visited
5
Talent Featured
2K+
Cities Visited
64
Event Partners
100+
Guests Hosted
57K+
Total Events
570+
Experiential
view party pics
55
MEDIAN AGE
OF READERS
Integrated
Marketing
Branded
Content
Creative
Services
G&G
STUDIO
Rooted in storytelling, G&G Studios offers a range of creative services for brands in print, digital, and experiential spaces.
2007-2025, based on internal data
by the numbers
Colleen Glenn
Vice President, marketing
Case studies
FEMALE
37%
63%
4%
18–24
11%
25–34
15%
35–44
18%
45–54
29%
55–64
AGE BREAKDOWN
23%
65+
A DIGITAL COMMUNITY
SOURCE: G&G internal data, 2024
MALE
TARGETED CHANNEL ROTATIONS
RUN OF SITE
HOME PAGE TAKEOVERS
GEOTARGETING CAPABILITIES
MOBILE, DESKTOP, AND TABLET UNITS
Written by G&G contributors, branded content on GardenandGun.com engages with users via the editorial framework of the site. In conjunction with traditional display media, sponsored content leads to higher click-through rates and greater engagement.
CITY GUIDES, RECIPES, CUSTOM ARTICLES
CUSTOM PHOTO AND VIDEO CONTENT
INFLUENCER PROGRAMS
GIVEAWAYS AND CONTESTS
INTERACTIVE AND IMMERSIVE ELEMENTS
See examples of G&G digital branded content articles here
SPONSORED
SOURCE: G&G internal data, 2024
(2.3% industry average)
5.1% click-through rate
127,000+ ACTIVE SUBSCRIBERS
The weekly Talk of the South newsletter is an
opt-inextension of the magazine, featuring an
array of original content and fresh perspectives
on Southern topics.
ENHANCED
SPONSORED
ENHANCED
SOURCE: G&G internal data, 2024
(2.3% industry average)
6.2% click-through rate
93,000+ ACTIVE SUBSCRIBERS
The Skillet is a newsletter dedicated to Southern food and drink, from seasonal ingredients and restaurant openings to dining events and new favorite recipes.
SPONSORED
ENHANCED
SOURCE: G&G internal data, 2025
(2.3% industry average)
7.5% click-through rate
46,000+ ACTIVE SUBSCRIBERS
Distilled is a new bi-weekly bourbon newsletter packed with insider info, recipes, bottle releases, Q&A’s with experts, and more intel about the South’s favorite spirit.
SPONSORED
ENHANCED
SOURCE: G&G internal data, 2024
(2.3% industry average)
5.2% click-through rate
58,000+ ACTIVE SUBSCRIBERS
Inspired by Garden & Gun’s love for adventure,
Due South highlights places to travel in the South.
Each weekly newsletter has a single theme, featuring editorial travel articles and stories from the magazine.
*Social media opportunities require a minimum digital buy.
GEOTARGETING AVAILABLE
WRITTEN BY G&G EDITORS
FACEBOOK, INSTAGRAM, PINTEREST, TIKTOK, AND THREADS
Written by G&G editors, sponsored social media campaigns are dedicated to the advertiser and its current brand efforts. This opportunity allows brands to engage with G&G’s dynamic social audience, promoting their message in a targeted, impactful way.
NATIONAL PROMOTION
PREMIUM AD PLACEMENT
EDITORIAL THEME DEVELOPMENT
Partners can work with the editors of G&G to create a custom digital publication featuring curated topics from the magazine. Whether clients want to inspire travel or motivate homeowners to renovate their space, G&G works with them to create an editorial theme that aligns with the brand and encourages action.
G&G Weddings is a new digital issue, launching on November 1, 2025.
This special edition will feature dreamy venues and honeymoon destinations, stunning rings and jewelry, perfect meals and signature cocktails, a G&G-inspired registry, tips from wedding experts, and more.
TOTAL AUDIENCE
Digital
Social
1.3M+
1.26M+
G&G FIELD GUIDE
DISCOVER PUERTO RICO
HISTORY LOVES COMPANY
EXPLORE CHARLESTON
HOMEGROWN
CULINARY HERITAGE
DUKE'S MAYO
SARTORIAL STYLE,
COMPLIMENTS OF DAD
POLO RALPH LAUREN
G&G LAND
MCKEE PROPERTIES
BERMUDA DIGITAL EDITION
BERMUDA
G&G FIELD GUIDE
DISCOVER PUERTO RICO
HISTORY LOVES COMPANY
EXPLORE CHARLESTON
HOMEGROWN
CULINARY HERITAGE
DUKE'S MAYO
SARTORIAL STYLE,
COMPLIMENTS OF DAD
POLO RALPH LAUREN
G&G LAND
MCKEE PROPERTIES
BERMUDA DIGITAL EDITION
BERMUDA
BACK PORCH SESSIONS
EXPLORE ASHEVILLE
BACK PORCH SESSIONS
EXPLORE ASHEVILLE
G&G'S GUIDE TO KENTUCKY BOURBON COUNTRY
LOUISVILLE TOURISM
G&G'S GUIDE TO KENTUCKY BOURBON COUNTRY
LOUISVILLE TOURISM
STOCK THE BAR
MULTIPLE PARTNERS
STOCK THE BAR
MULTIPLE PARTNERS
A VISITOR'S GUIDE TO CHARLESTON
EXPLORE CHARLESTON
A VISITOR'S GUIDE TO CHARLESTON
EXPLORE CHARLESTON
OVERSEAS DELIVERY
VOLVO CAR USA
OVERSEAS DELIVERY
VOLVO CAR USA
EXPLORE CHARLESTON THROUGH COLLAGE
EXPLORE CHARLESTON
EXPLORE CHARLESTON THROUGH COLLAGE
EXPLORE CHARLESTON
TASTING EXPERIENCES
BLADE AND BOW BOURBON
TASTING EXPERIENCES
BLADE AND BOW BOURBON
SPIRIT OF
ASHEVILLE
EXPLORE ASHEVILLE
SPIRIT OF
ASHEVILLE
EXPLORE ASHEVILLE
BIRDWATCHING
EXPLORE CHARLESTON
BIRDWATCHING
EXPLORE CHARLESTON
A RARE LIFE
EAGLE RARE
A RARE LIFE
EAGLE RARE
MINT JULEP MONTH
MAKER'S MARK
MINT JULEP MONTH
MAKER'S MARK
SOUTHERN WOMEN
BERMUDA
SOUTHERN WOMEN
BERMUDA
PENELOPE BOURBON BUNGALOW
PENELOPE BOURBON
PENELOPE BOURBON
BUNGALOW
PENELOPE BOURBON
SOURCE: HarperCollins and Penguin Random House, 2024
3 BOOKS
ON THE NEW YORK TIMES
BEST-SELLER LIST
G&G has produced five best-selling books:
Good Dog, The Southerner’s Handbook,
The Southerner’s Cookbook, S Is for Southern,
and Southern Women, as well as a guest book titled
Come On In, and Bless Your Heart, a trivia card game.
The Southerner’s Handbook, Good Dog, The Southerner’s Cookbook
500K+
TOTAL COPIES SOLD
SOURCE: G&G internal data, 2024
SOUTHERN MAKERS AND DESIGNERS REPRESENTED IN THE SHOP
150+
Fieldshop is a unique online retail experience that specializes in stylish pieces and exclusive collaborations with G&G's favorite Southern makers.
EXCLUSIVE PRODUCT COLLABORATIONS ANNUALLY
10-20
SOURCE: G&G internal data, 2024
proper old-
fashioneds
42,623+
In Atlanta and Louisville, the Garden & Gun Club offers two distinct hospitality experiences. Join us at the Battery Atlanta for lunch, dinner, and libations, or savor cocktails and small plates at our new location
at Stitzel-Weller Distillery.
served since opening in Atlanta
both on-site and on the road, with guest chefs, spirit ambassadors, and more
EVENTS
PER YEAR
10+
SOURCE: G&G internal data, 2024
GUESTS PER YEAR ON AVERAGE
9,000+
EVENTS
PER YEAR
45+
The Society is an exclusive, members-only group designed to allow G&G's most engaged readers to experience the magazine as never before. Benefits include early access to G&G events, exclusive discounts, a premium annual gift, and more.
Latria Graham
CONTRIBUTBUTING EDITOR
VIEW GRAHAM'S WORK
VIEW MILES'S WORK
CONTRIBUTBUTING EDITOR
Jonathan Miles
VIEW EDGE'S WORK
CONTRIBUTBUTING EDITOR
John T. Edge
VIEW ELLIS'S WORK
CONTRIBUTBUTING EDITOR
Helen Ellis
VIEW SEVERSON'S WORK
WRITER
Kim Severson
VIEW GLOCK'S WORK
CONTRIBUTBUTING EDITOR
Allison Glock
VIEW HARRIS'S WORK
CONTRIBUTBUTING EDITOR
Jessica B. Harris
VIEW HOWARD'S WORK
CONTRIBUTBUTING EDITOR
Vivian Howard
VIEW MARTIN'S WORK
CONTRIBUTING EDITOR
Guy Martin
VIEW SMALLS'S WORK
CONTRIBUTBUTING EDITOR
Alexander Smalls
VIEW GAO'S WORK
PHOTOGRAPHER
Alice Gao
VIEW EDWARDS'S WORK
CONTRIBUTBUTING PHOTOGRAPHER
Peter Frank Edwards
ASME
READERS' CHOICE AWARD, BEST COVER
James Beard Foundation
JOURNALISM AWARD WINNER
ASME
TWO-TIME GENERAL EXCELLENCE WINNER
New York Times
THREE BEST-SELLING BOOKS
ASME
READERS' CHOICE AWARD, BEST COVER
James Beard Foundation
JOURNALISM AWARD WINNER
Min
TOP 30 MAGAZINE LAUNCHES OF THE PAST 30 YEARS
Society of Publication Designers
BRAND OF THE YEAR
Scattered throughout the country, G&G readers are a diverse and judicious group. With refined tastes,
a love of travel, and a knack for entertaining, G&G's readership places great value on a life well lived.
Position your brand within a qualified and highly targeted environment through a custom digital media plan.
THE GOOD ROAD
EXPLORE ASHEVILLE
THE GOOD ROAD
EXPLORE ASHEVILLE
view G&G Weddings media kit |
Click here
view 2026 DIGITAL media kit |
Click here
HOLIDAY + MADE IN
THE SOUTH AWARDS
20
THE ROAD TO
THE ROAD TO
Gathering two decades of G&G’s most unforgettable journeys, revisiting the destinations and discoveries that have defined the magazine’s sense of place. It traces the evolution of Southern travel—from hidden gems to world-class escapes—through the stories that shaped how readers explore the region. This summer edition offers both a retrospective and an invitation, inspiring readers to rediscover the South through its most timeless adventures.
The Best of G&G Travel:
20 Years of Exploration
JUNE/JULY 2027
The definitive tribute to G&G’s first twenty years, honoring the people, places, and passions that shaped the magazine’s enduring voice. Through newly commissioned features, it revisits the culture-defining moments that made the American South a wellspring of creativity. This commemorative issue not only reflects on the icons of the past but also charts the path forward, capturing the region’s evolving narrative with clarity, ambition, and heart.
The 20th Anniversary Issue
APRIL/MAY 2027
The February/March issue opens G&G’s 20th Anniversary year with a celebration of the Southern spirit that has shaped the brand for two decades. This special edition debuts a beautifully crafted “flip issue” featuring G&G Weddings, spotlighting the remarkable settings and traditions that define Southern nuptials. Together, the two sides create a dual showcase of heritage and new beginnings, setting the tone for G&G’s milestone year.
20th Anniversary Kickoff
+ Flip Issue: G&G Weddings
FEBRUARY/MARCH 2027
For 20 years, we’ve been telling the stories that define the South. Join us in our vicennial anniversary year and partner with G&G to connect your brand to a legacy of storytelling, culture, and influence.
March 24
ON SALE:
January 22
AD CLOSE:
THE GARDEN ISSUE
APRIL/MAY
May 19
ON SALE:
March 19
AD CLOSE:
New Rules of
Southern Travel
JUNE/JULY
March 24
ON SALE:
January 22
AD CLOSE:
THE ANNIVERSARY ISSUE
APRIL/MAY
January 20
ON SALE:
November 20
AD CLOSE:
Weddings
Flip Issue
FEBRUARY/MARCH
2026
2027 - ANNIVERSARY YEAR
G&G
we believe in
the power of a
good story
In 2027, we step into our 20th Anniversary Year, and invite you to seamlessly weave your story into our world, where substance, style, and soul still matter.
rooted in place and
told with authenticity
May 19
ON SALE:
March 19
AD CLOSE:
HOLIDAYS AT HOME +
MADE IN THE
SOUTH AWARDS
DECEMBER/JANUARY
March 24
ON SALE:
January 22
AD CLOSE:
GREAT SPORTING ADVENTURES + CHAMPIONS OF CONSERVATION
OCTOBER/NOVEMBER
January 20
ON SALE:
November 20
AD CLOSE:
AUGUST/SEPTEMBER
Southern Style: The Tastemakers
January 19
ON SALE:
November 19
AD CLOSE:
March 23
ON SALE:
January 21
AD CLOSE:
May 18
ON SALE:
March 18
AD CLOSE:
July 20
ON SALE:
May 20
AD CLOSE:
November 16
ON SALE:
September 16
AD CLOSE:
September 21
ON SALE:
AD CLOSE:
July 20
G&G WEDDINGS
EXPLORE CHARLESTON
G&G Weddings
EXPLORE CHARLESTON
Penelope Bourbon x Serena & Lily
Penelope bourbon
Penelope Bourbon x Serena & Lily
PENELOPE BOURBON
Penelope Bourbon BUNGALOW
Penelope bourbon
Penelope Bourbon BUNGALOW
PENELOPE BOURBON
G&G HOME AT MCLEMORE
McLemore Resort, Marvin Windows, LEE Industries
G&G HOME AT MCLEMORE
McLemore Resort, Marvin Windows, LEE Industries
G&G NEWSSTAND
G&G NEWSSTAND
G&G BUCKET LIST
BERMUDA TOURISM
G&G BUCKET LIST
BERMUDA TOURISM
Creative Services:
History Loves Company
Bermuda Digital Edition
G&G Home at McLemore Resort
Guide to Kentucky Bourbon Country
Stock the Bar
A Visitor’s Guide to Charleston
Mint Julep Month
Penelope Bourbon Bungalow
Branded Content
G&G Weddings
G&G Field Guide
Homegrown Culinary Heritage
Sartorial Style
G&G Bucket List
Explore Charleston collage
G&G Land
Backporch Sessions
Integrated Marketing
G&G Newsstand
Penelope Bourbon x S&L
Overseas Delivery
Tasting Experiences
Spirit of AVL
Birdwatching
A Rare Life
The Good Road
Southern Women