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MONETIZATION
This refers to providing effective sale options to your prospective consumer.
Monetization
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ENGAGEMENT
It is all about following up and sending out "nurture" information to help keep your product or service front of mind with your prospective consumer.
Engagement
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ACQUISITION
This refers to capturing permission-based
contact information around your prospective consumer.
Acquisition
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AWARENESS
Based on demographic and psychographic information, this is choosing the right outlet to make the right people aware of your product or service.
Awareness
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The touchpoints in the Marketing Funnel outline the stages that prospective consumers travel through before making their buying decision.
The Marketing Funnel
