Shop the Hy-Vee HealthMarket to help you meet almost any dietary requirement or address health-related food preferences, including natural and organic, gluten-free and many more.
Shop the designated aisles with ease—products are grouped by category and labeled by diet.
you
for
What it is: With a focus on what humans may have eaten during the Paleolithic era, the diet is based on foods that can be hunted or gathered, not genetically modified. The idea behind it is that the human body is not equipped for modern foods.
Paleo
Enjoy foods like fruits, vegetables, nuts and seeds, lean meats, fish and oils. Avoid foods that are harvested, like grains, or cared for, like dairy; refined sugar also is a no-no.
WHAT TO EAT
Primal kitchen dressing & sauces are certified paleo, keto, organic and gluten-free. Flavors include steak sauce and green goddess.
Shop Now
What it is: Monitoring when, what and how much you eat is key to maintaining blood sugar. The diet is a balance of non-starchy vegetables and lean protein with limited amounts of added sugar and high carbohydrates.
Diabetes
Non-starchy vegetables include broccoli, cabbage, carrots, cauliflower, green beans and leafy greens. Lean protein includes beans, chicken, eggs, tofu and turkey.
WHAT TO EAT
lily’s semi-sweet style baking chips add all the sweetness of chocolate to baked goods with none of the added sugar.
Shop Now
Gluten-free
What it is: Gluten is a protein found in wheat, rye, barley, triticale (a hybrid of wheat and rye) and oats (in some cases). People with celiac disease or gluten sensitivity need to watch for ingredients like durum, kamut, spelt, emmer and einkorn, which are all varieties of wheat.
Foods without gluten include amaranth, arrowroot, buckwheat, corn, hominy, millet, quinoa, rice, sorghum, soy, tapioca and teff, as well as gluten-free flours made from beans, corn, potatoes and rice.
WHAT TO EAT
For support and education, sign up for a store tour with your Hy-Vee dietitian to find products that fit with any food or lifestyle.
good graces pasta, made from a corn and rice blend, includes gluten-free options such as spaghetti, elbow macaroni and more.
The diet requires fat at every meal. Some unsaturated fat sources include nuts, seeds, avocado, tofu and olive oil. The diet also relies heavily on saturated fat from oils (palm), lard and butter.
WHAT TO EAT
What it is: Instead of carbohydrates, a ketogenic diet uses ketone bodies the liver produces from stored fat for energy. The diet has a high fat requirement and limits carbohydrate consumption to 20 to 50 grams per day. South Beach, Atkins and paleo are modified keto diets.
Keto
rebel ice cream is keto-friendly, lactose- and gluten-free and has no sugar added. Find flavors like orange cream, cookie dough, vanilla and more.
It can take several days for your body to reach a state of ketosis, where it burns fat for energy instead of carbs.
healthy
habits
program
Healthy Habits is a 4-week menu program that includes simple dietitian-inspired recipes, convenient grocery lists, balanced meal plans and snack ideas along with weekly one-on-ones with a Hy-Vee dietitian to track progress, ask questions and stay motivated.
learn how to make an eating plan to support a balanced lifestyle.
Hy-Vee’s Healthy Lifestyle and Weight Management Program helps you on your path to lifelong wellness. The 10-week virtual group nutrition program includes individual and group sessions.
Find Your Dietitian
Shop Now
Shop Now
Shop Now
Shop Now
Sign Up Today